SEC Press pdf 86 KB 20,367 chars

In re EASYLINK SERVICES

summary

EasyLink Services Corporation and its former CFO, Debra McClister, settled SEC charges for improperly recognizing $4.85 million in barter revenue in 2000 by violating GAAP under EITF 99-17, resulting in EasyLink receiving a cease-and-desist order and McClister being barred from practicing before the SEC for two years.

paragraph

EasyLink Services Corporation overstated its 2000 advertising revenue by $4.85 million, or 8.6% of total revenue, by improperly recognizing income from barter transactions in violation of EITF 99-17, which required revenue to be based on fair value from prior cash transactions. Debra McClister, as CFO, was unaware of EITF 99-17, failed to disclose the barter practices to auditors, signed false SEC filings, and caused violations of Sections 13(a), 13(b)(2)(A), and 13(b)(2)(B) of the Exchange Act, as well as Rule 13b2-1. As part of the settlement, EasyLink accepted a cease-and-desist order, while McClister was barred from appearing or practicing before the SEC for two years, subject to reinstatement conditions including CPA licensure and PCAOB compliance.

narrative

EasyLink Services Corporation, formerly Mail.com, improperly recognized $4.85 million in advertising revenue in 2000 by failing to comply with EITF 99-17, which required barter revenue to be based on fair value derived from comparable cash transactions in the prior six months. Debra McClister, the company’s CFO and a licensed CPA, was unaware of EITF 99-17’s requirements and did not apply them to barter transactions, despite participating in some of the payment arrangements. EasyLink used an invalid 60% Rule to recognize 100% of barter value, overstating third-quarter 2000 revenue by 16.1% and fiscal-year revenue by 8.6%, which it then used in press releases to falsely claim revenue growth. McClister signed misleading Form 10-K and Form 10-Q filings, failed to disclose the barter accounting practices to auditors, and caused the company to violate Sections 13(a), 13(b)(2)(A), and 13(b)(2)(B) of the Exchange Act, as well as Rule 13b2-1. The SEC accepted settlement offers from both respondents without admission of guilt, issuing a cease-and-desist order against EasyLink. McClister was permanently barred from appearing or practicing before the SEC for two years, with reinstatement contingent upon maintaining her CPA license, registering with the PCAOB, and demonstrating compliance with professional standards. The fraud had no impact on net income since expenses were also overstated by the same amount, but it materially distorted revenue trends and misled investors and analysts.

Enriched metadata

Scheme
accounting-fraud (100%)
Outcome
settled
Victim loss
$3,270,000
Classified accounting-fraud(confidence 100%). EDGAR detection: forms 10-K/10-Q/8-K/NT 10-K· recall 80% / precision 48%. detection rule →
Statutes
SECTION 21C OF THE SECURITIES EXCHANGE ACTRule 12b-20
Parties
consumer messaging divisiondebra l. mcclistereasylink services corporationnasdaq national marketSecurities and Exchange Commission
Keywords
easylinkbarterrevenuemcclistercommissionbarter transactionsexchangetransactionscash bartertrade barterbarter dealsaccountingwhichcashcompany

Extracted insights

Dollar amounts 6
  • $4.85M $4.85 million $1M–$10M
  • $3.27M $3.27 million $1M–$10M
  • $2.58M $2.58 million $1M–$10M
  • $1.58M $1.58 million $1M–$10M
  • $500K $500,000 $100K–$1M
  • $500K $500,000 $100K–$1M
Entities 5
  • person consumer messaging division
  • person debra l. mcclister
  • company easylink services corporation
  • person nasdaq national market
  • agency Securities and Exchange Commission
Triples 12
  • EasyLink Services Corporation was headquartered in New York City
  • EasyLink Services Corporation is registered under Section 12(g) of the Exchange Act
  • EasyLink Services Corporation trades on Nasdaq National Market
  • EasyLink Services Corporation announced intention to sell Consumer Messaging Division
  • EasyLink Services Corporation completed sale of Consumer Messaging Division in March 2001
  • EasyLink Services Corporation changed name from Mail.com to EasyLink in April 2001
  • EasyLink Services Corporation relocated headquarters to New Jersey in April 2001
  • Debra L. McClister was Executive Vice President and Chief Financial Officer of EasyLink from 1998 to March 2004
  • Debra L. McClister received degree in Accounting
  • Debra L. McClister worked at Large Public Accounting Firm for 3 years
  • SEC instituted proceedings against EasyLink Services Corporation and Debra L. McClister
  • SEC issued Release No. 51506 on April 7, 2005
Text layers
Extracted body text (20,367c)

 
 
 
 
 
 
 
 
 
  
 
 
 
 
  
 
 
 
 
 
 
 
                                                
 
 
 
                                                 UNITED                                                 STATES OF AMERICA 

                                                                     Before                                                                     the                                                                     

SECURITIES AND EXCHANGE COMMISSION 

SECURITIES EXCHANGE ACT OF 1934 
Release No.   51506 / April 7, 2005 
ACCOUNTING AND AUDITING ENFORCEMENT 
Release No.  2227 / April 7, 2005 
ADMINISTRATIVE PROCEEDING 
File No.  3-11887 
In the Matter of 
EASYLINK SERVICES
 
CORPORATION, f.k.a. 

MAIL.COM, INC.
 
and DEBRA McCLISTER, CPA,
 
Respondents. 
ORDER INSTITUTING PUBLIC 
ADMINISTRATIVE AND CEASE-
             AND-DESIST             PROCEEDINGS PURSUANT 
TO SECTION 21C OF THE SECURITIES 
EXCHANGE ACT OF 1934 AND RULE 
102(e) OF THE COMMISSION’S RULES OF 
PRACTICE, MAKING FINDINGS, AND 
IMPOSING REMEDIAL SANCTIONS AND  
A CEASE-AND-DESIST ORDER 
I. 
The Securities and Exchange Commission (“Commission”) deems it appropriate that public 
administrative and cease-and-desist proceedings be, and hereby are, instituted pursuant to Section 
21C of the Securities Exchange Act of 1934 (“Exchange Act”) against EasyLink Services 
Corporation, f.k.a. Mail.com, Inc. (“EasyLink”) and pursuant to Section 21C of the Exchange Act 
and Rule 102(e)(1)(ii) of the Commission’s Rules of Practice
1
 against Debra L. McClister, CPA 
(“McClister”) (collectively, the “Respondents”). 
II. 
In anticipation of the institution of these proceedings, Respondents have submitted Offers 
of Settlement (“Offers”) which the Commission has determined to accept.  Solely for the purpose 
of these proceedings and any other proceedings brought by or on behalf of the Commission, or to 
which the Commission is a party, and without admitting or denying the findings herein, except as 
to the Commission’s jurisdiction over them and the subject matter of these proceedings, 
1
 Rule 102(e)(1)(ii) provides, in pertinent part, that: 
The Commission may ... deny, temporarily or permanently, the privilege of appearing or 
practicing before it ... to any person who is found...to have engaged in ... improper professional 
conduct. 

 
 
 
 
 
  
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Respondents consent to the entry of this Order Instituting Public Administrative and Cease-and-
Desist Proceedings Pursuant to Section 21C of the Securities Exchange Act of 1934 and Rule 
102(e) of the Commission’s Rules of Practice, Making Findings, and Imposing Remedial 
Sanctions and a Cease-and-Desist Order (“Order”), as set forth below.   
III. 
On the basis of this Order and the Respondents’ Offers, the Commission finds that: 
A. RESPONDENTS 
1.         EasyLink         Services         Corporation, f.k.a. Mail.com, Inc. during the relevant period 
was a Delaware corporation headquartered in New York City.  The company’s consumer 
messaging division provided free Internet email accounts and generated revenue by selling 
advertising.  In October 2000, EasyLink announced its intention to sell the consumer messaging 
division and focus on business messaging; in March 2001, EasyLink completed the sale of its 
consumer messaging division.  In April 2001, the company changed its name from Mail.com to 
EasyLink and relocated its headquarters to New Jersey.  EasyLink’s stock is registered under 
Section 12(g) of the Exchange Act and trades on the Nasdaq National Market. 
2. Debra L. McClister, age 50, was Executive Vice President and Chief Financial 
Officer of EasyLink from 1998 to March 2004.  McClister received her undergraduate degree in 
accounting.  In the 22 years prior to joining EasyLink, McClister worked for three years at a large 
public accounting firm, and then held various senior accounting positions at several private and 
public companies.  McClister is, and at all relevant times was, licensed in New Jersey as a certified 
public accountant. 
B.        SUMMARY        
In 2000, EasyLink improperly recognized and reported advertising revenue from barter 
transactions because it failed to comply with Generally Accepted Accounting Principles 
(“GAAP”), as set forth in Emerging Issues Task Force Issue No. 99-17, “Accounting for 
Advertising Barter Transactions” (“EITF 99-17”), which became effective on January 20, 2000.  
EITF 99-17 generally permits recognition of revenue and expense from barter transactions only if 
the fair value of advertising surrendered in a barter transaction can be determined based on a 
company’s comparable cash transactions in the prior six months.  In 2000, McClister was unaware 
of EITF 99-17, and thus failed to apply it to the company’s barter transactions.  By failing to 
comply with EITF 99-17, EasyLink overstated its revenue for fiscal 2000 by $4.85 million, or 
8.6% of total revenue.  EasyLink also overstated its revenue for the third quarter of 2000 by 16.1%.  
(Expenses were also overstated by the same amount, resulting in no impact to net income during 
these periods.)  EasyLink reported its overstated revenue figures in its 2000 Form 10-K and its 
Form 10-Q for the third quarter of 2000. 
Because of its overstated barter revenue, EasyLink was able to tout in press releases its 
increasing advertising revenue and the fact that the company met or exceeded analysts’ revenue 
2
 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
         
 
 
 
expectations during the third quarter and fiscal 2000.  For example, in one press release, EasyLink 
claimed that third quarter advertising revenue was up 47% from the second quarter.  In fact, third 
quarter advertising revenue adjusted for the improper recognition of barter revenue had actually 
declined 32.8% compared with the second quarter. 
McClister participated in the payment arrangements for some of the barter transactions, and 
failed to account for the barter deals properly.  She prepared and/or signed EasyLink’s Form 10-K 
and Form 10-Q that included the overstated barter revenue.    
C.        FACTS        
During 2000, EasyLink engaged in two types of barter transactions with other Internet-
related advertising companies – (i) cash barter, in which EasyLink and a counterparty agreed to 
sell each other advertising on websites they respectively owned or operated, and exchanged 
invoices, and payment on these invoices, of identical or similar amounts, and (ii) trade barter, in 
which EasyLink and a counterparty simply exchanged advertising but not invoices or payments.  In 
the cash barter deals, EasyLink recognized 100% of the stated value of cash barter deals as 
revenue.  In the trade barter deals, EasyLink used a formula provided by its auditor and typically 
recognized 60% of the stated value of the deal.  
1. Trade Barter 
Trade barter is the only type of barter deal that EasyLink treated as barter during 2000.  
Prior to the January 20, 2000 effective date of EITF 99-17, EasyLink’s auditor advised the 
company to estimate the fair market value of trade barter based on the lower of 60% of the face 
value of the barter deal or the historical average price for comparable cash deals (the “60% Rule”) 
to determine how much revenue to recognize on trade barter deals.  The 60% Rule is not in 
conformity with GAAP. 
In 2000, EasyLink improperly recognized $1.58 million in trade barter revenue, which was 
2.7% of the company’s total revenue for the year, by applying the 60% Rule rather than 
EITF 99-17.  EasyLink publicly disclosed its purported revenue from reported “barter transactions” 
(which consisted only of trade barter) in each Form 10-Q and Form 10-K reporting results for 
2000. 
2.         Cash         Barter         
During 2000, EasyLink engaged in approximately 42 cash barter transactions with third 
parties and recognized $3.27 million in revenue from these transactions.  For example, on 
September 27, 2000, EasyLink and another Internet advertising company each signed orders to 
purchase $500,000 of advertising from the other.  The next day, the companies swapped checks for 
$500,000.  In the third quarter of 2000, EasyLink recognized $500,000 in total revenue (and an 
equal amount of expense) from these transactions.  Because EasyLink regarded cash barter 
transactions as no different from other cash transactions, the nature and volume of cash barter 
3
 

 
 
 
 
  
 
 
 
 
 
 
 
 
  
 
 
 
 
 
  
 
 
 
transactions were never publicly disclosed, and were accounted for improperly in its books and 
records, including in its financial statements. 
McClister was aware of the nature and extent of EasyLink’s cash barter deals.  For 
example, she received emails referencing “check swaps,” signed some of the checks that were 
swapped, authorized her staff to exchange checks in certain deals, and received several emails 
analyzing and comparing the revenue effects of check swaps and trade barter deals.  McClister 
knew that check swap deals in some ways “resembled” trade barter.  McClister also received 
emails quantifying the total volume of check swaps for various periods of 2000, which revealed 
that revenue from check swaps was a significant component of EasyLink’s overall revenue for the 
year. 
McClister never informed EasyLink’s auditor that EasyLink was engaged in these 
transactions, and never disclosed to the auditor the volume of revenue generated by these 
transactions.  During 2000, she caused EasyLink to recognize revenue on the cash barter 
transactions based on the face value of the transactions.  McClister did not become aware of EITF 
99-17 until 2003. 
3. 	EasyLink Reported Inflated Revenue from the Barter Deals 
EasyLink’s recognition of revenue from its trade and cash barter transactions was not in 
conformity with GAAP, and EITF 99-17 in particular.  For the third quarter of 2000, EasyLink 
improperly recognized $2.58 million in barter revenue, which was a 69.17% overstatement of 
advertising revenue for the quarter and a 16.14% overstatement of total revenue for the quarter.  
For fiscal 2000, EasyLink improperly recognized $4.85 million in barter revenue, which was a 
27.61% overstatement of advertising revenue for the year and an 8.6% overstatement of total 
revenue for the year. 
EasyLink reported the overstated revenue in its third quarter 2000 Form 10-Q, filed on 
November 14, 2000, and its 2000 Form 10-K, filed on February 16, 2001 (as well as in eight 
registration statements filed from November 15, 2000 to February 20, 2002 and in its quarterly 
earning releases on October 26, 2000 and February 15, 2001.)  Neither the Form 10-K nor the 
Form 10-Q, both of which McClister signed, disclosed the scope of EasyLink’s barter transactions 
or the amounts of barter revenue and barter expense, as required by EITF 99-17.   
D.	        VIOLATIONS        
1. 	Reporting Violations:  Section 13(a) of the Exchange Act and Rules 12b-20, 
13a-1, and 13a-13 Thereunder 
Section 13(a) of the Exchange Act and Rules 13a-1 and 13a-13 thereunder require issuers 
with securities registered pursuant to Section 12 of the Exchange Act to file, respectively, annual 
reports on Form 10-K and quarterly reports on Form 10-Q.  Inherent in these provisions is the 
requirement that such filings be accurate.  United States v. Bilzerian, 926 F.2d 1285, 1298 (2d Cir. 
4
 

 
 
 
 
  
 
 
 
  
 
  
 
 
 
 
 
 
 
 
 
1991).  Rule 12b-20 under the Exchange Act similarly requires that these reports contain any 
material information necessary to make the required statements made in the reports not misleading.   
By filing periodic reports with the Commission that improperly included material amounts 
of revenue from barter for 2000, EasyLink violated Section 13(a) of the Exchange Act and Rules 
12b-20, 13a-1, and 13a-13 thereunder.  McClister caused EasyLink’s violations of Section 13(a) 
and Rules 12b-20, 13a-1, and 13a-13 by participating in preparing and signing the periodic filings 
listed above and supervising the revenue recognition process for the barter deals. 
2. 	Record-Keeping Provisions:  Section 13(b)(2)(A) of the Exchange Act and Rule 
13b2-1 Thereunder 
Section 13(b)(2)(A) of the Exchange Act requires every issuer that has securities registered 
pursuant to Section 12 of the Exchange Act to “make and keep books, records, and accounts, 
which in reasonable detail, accurately and fairly reflect the transactions . . . of the issuer.”  This 
provision requires issuers to employ and supervise reliable personnel, to ensure that transactions 
are executed as authorized, to segregate accounting functions, and to have procedures designed to 
prevent errors and irregularities. SEC v. World Wide Coin Inv. Ltd., 567 F. Supp. 724, 750 (N.D. 
Ga. 1983).  In addition, Rule 13b2-1 provides that “no person shall, directly or indirectly, falsify or 
cause to be falsified, any book, record or account subject to Section 13(b)(2)(A).”   
EasyLink violated Section 13(b)(2)(A) of the Exchange Act because its books and records 
for 2000 inaccurately reflected revenue from barter transactions.  McClister violated Rule 13b2-1 
and caused EasyLink’s violation of Section 13(b)(2)(A).  As set forth above, McClister supervised 
the recording of revenue for all of the trade barter and cash barter deals, resulting in materially 
inaccurate books, records and accounts.  
3. 	Internal Controls Provision:  Section 13(b)(2)(B) of the Exchange Act 
Section 13(b)(2)(B) of the Exchange Act requires issuers with securities registered pursuant 
to Section 12 of the Exchange Act to devise and maintain a system of internal accounting controls 
sufficient to reasonably assure, among other things, that transactions are recorded as necessary to 
permit preparation of financial statements in conformity with GAAP.   
EasyLink violated Section 13(b)(2)(B) because it lacked the required internal accounting 
controls in 2000 necessary to properly record revenue from barter transactions in its books and 
records and prepare its financial statements in conformity with GAAP.  As discussed above, 
throughout 2000, EasyLink recorded revenue in its books and records for barter transactions that 
lacked support under EITF 99-17.  As a result, EasyLink’s financial statements were not prepared 
in accordance with GAAP. 
McClister caused EasyLink’s violation of Section 13(b)(2)(B).  As EasyLink’s Chief 
Financial Officer, McClister was ultimately responsible for ensuring that the company had an 
adequate system of internal controls in place and that those controls were maintained and properly 
5
 

 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
utilized.  McClister failed to assure that EasyLink maintained an adequate system of internal 
accounting controls to properly account for revenue from barter transactions. 
4. Improper Professional Conduct 
As EasyLink’s Chief Financial Officer, McClister was responsible for internal accounting, 
including implementing applicable accounting pronouncements and maintaining the books and 
records; communications with the company’s outside auditors; and financial reporting.  McClister 
failed to properly account for barter transactions, failed to implement EITF 99-17, failed to inform 
the outside auditors that EasyLink was engaged in cash barter transactions, and failed to ensure that 
the company’s financial statements were accurate.  These repeated instances of unreasonable 
conduct constitute improper professional conduct.    
E. Findings 
1. Based on the foregoing, the Commission finds that EasyLink violated Sections 
13(a), 13(b)(2)(A), and 13(b)(2)(B) of the Exchange Act and Rules 12b-20, 13a-1, and 13a-13 
thereunder. 
2. Based on the foregoing, the Commission finds that McClister caused EasyLink’s 
violations of Sections 13(a), 13(b)(2)(A), and 13(b)(2)(B) of the Exchange Act and Rules 12b-20, 
13a-1, and 13a-13 thereunder, and violated Rule 13b2-1 of the Exchange Act. 
3. Based on the foregoing, the Commission finds that McClister engaged in improper 
professional conduct pursuant to Rule 102(e)(1)(ii) of the Commission’s Rules of Practice. 
IV. 
In view of the foregoing, the Commission deems it appropriate to impose the sanctions 
agreed to in Respondents’ Offers. 
Accordingly, it is hereby ORDERED, effective immediately, that: 
A. EasyLink shall cease and desist from committing or causing any violations and any 
future violations of Sections 13(a), 13(b)(2)(A), and 13(b)(2)(B) of the Exchange Act and Rules 
12b-20, 13a-1, and 13a-13 thereunder. 
B. McClister shall cease and desist from causing any violations and any future 
violations of Sections 13(a), 13(b)(2)(A), and 13(b)(2)(B) of the Exchange Act and Rules 12b-20, 
13a-1, and 13a-13 thereunder, and from committing or causing any violations and any future 
violations of Rule 13b2-1 of the Exchange Act. 
C. McClister is denied the privilege of appearing or practicing before the Commission 
as an accountant. 
6
 

 
 
 
      
        
 
      
  
 
               
 
            
 
    
 
      
D. After two years from the date of this Order, McClister may request that the 
Commission consider her reinstatement by submitting an application (attention: Office of the 
Chief Accountant) to resume appearing or practicing before the Commission as: 
1. a preparer or reviewer, or a person responsible for the preparation or 
review, of any public company’s financial statements that are filed with the Commission.  Such 
an application must satisfy the Commission that McClister’s work in her practice before the 
Commission will be reviewed either by the independent audit committee of the public company 
for which she works or in some other acceptable manner, as long as she practices before the 
Commission in this capacity; and/or 
2. an independent accountant.  Such an application must satisfy the 
Commission that: 
(a) McClister, or the public accounting firm with which she is 
associated, is registered with the Public Company Accounting Oversight Board (“Board”) 
in accordance with the Sarbanes-Oxley Act of 2002, and such registration continues to be 
effective; 
(b)            McClister,            or            the            registered public accounting firm with which she 
is associated, has been inspected by the Board and that inspection did not identify any criticisms 
of or potential defects in McClister’s or the firm’s quality control system that would indicate that 
McClister will not receive appropriate supervision or, if the Board has not conducted an 
inspection, has received an unqualified report relating to her, or the firm’s, most recent peer 
review conducted in accordance with the guidelines adopted by the former SEC Practice Section 
of the American Institute of Certified Public Accountants Division for CPA Firms or an 
organization providing equivalent oversight and quality control functions; 
(c) McClister has resolved all disciplinary issues with the Board, and 
has complied with all terms and conditions of any sanctions imposed by the Board (other than 
reinstatement by the Commission); and 
(d)            McClister            acknowledges            her            responsibility, as long as McClister 
appears or practices before the Commission as an independent accountant, to comply with all 
requirements of the Commission and the Board, including, but not limited to, all requirements 
relating to registration, inspections, concurring partner reviews and quality control standards.   
7
 

 
 
 
 
 
 
   
 
E. The Commission will consider an application by McClister to resume appearing 
or practicing before the Commission provided that her state CPA license is current and she has 
resolved all other disciplinary issues with the applicable state boards of accountancy.  However, 
if state licensure is dependent on reinstatement by the Commission, the Commission will 
consider an application on its other merits.  The Commission’s review may include consideration 
of, in addition to the matters referenced above, any other matters relating to McClister’s 
character, integrity, professional conduct, or qualifications to appear or practice before the 
Commission. 
            By            the            Commission.            
       Jonathan G. Katz
       Secretary 
8
 
OCR text (19,848c · tika · 95% conf)
UNITED STATES OF AMERICA 

 Before the 


SECURITIES AND EXCHANGE COMMISSION 


SECURITIES EXCHANGE ACT OF 1934 
Release No.  51506 / April 7, 2005 

ACCOUNTING AND AUDITING ENFORCEMENT 
Release No.  2227 / April 7, 2005 

ADMINISTRATIVE PROCEEDING 
File No. 3-11887 

In the Matter of 

EASYLINK SERVICES
 
CORPORATION, f.k.a. 

MAIL.COM, INC.
 
and DEBRA McCLISTER, CPA,
 

Respondents. 

ORDER INSTITUTING PUBLIC 
ADMINISTRATIVE AND CEASE-

 AND-DESIST PROCEEDINGS PURSUANT 
TO SECTION 21C OF THE SECURITIES 
EXCHANGE ACT OF 1934 AND RULE 
102(e) OF THE COMMISSION’S RULES OF 
PRACTICE, MAKING FINDINGS, AND 
IMPOSING REMEDIAL SANCTIONS AND  
A CEASE-AND-DESIST ORDER 

I. 

The Securities and Exchange Commission (“Commission”) deems it appropriate that public 
administrative and cease-and-desist proceedings be, and hereby are, instituted pursuant to Section 
21C of the Securities Exchange Act of 1934 (“Exchange Act”) against EasyLink Services 
Corporation, f.k.a. Mail.com, Inc. (“EasyLink”) and pursuant to Section 21C of the Exchange Act 
and Rule 102(e)(1)(ii) of the Commission’s Rules of Practice1 against Debra L. McClister, CPA 
(“McClister”) (collectively, the “Respondents”). 

II. 

In anticipation of the institution of these proceedings, Respondents have submitted Offers 
of Settlement (“Offers”) which the Commission has determined to accept.  Solely for the purpose 
of these proceedings and any other proceedings brought by or on behalf of the Commission, or to 
which the Commission is a party, and without admitting or denying the findings herein, except as 
to the Commission’s jurisdiction over them and the subject matter of these proceedings, 

1 Rule 102(e)(1)(ii) provides, in pertinent part, that: 

The Commission may … deny, temporarily or permanently, the privilege of appearing or 
practicing before it … to any person who is found…to have engaged in … improper professional 
conduct. 



 

 

 
 

 
  
 

  
 

 

 

 
 

 
 

 

 
 

 

 
 

 

Respondents consent to the entry of this Order Instituting Public Administrative and Cease-and-
Desist Proceedings Pursuant to Section 21C of the Securities Exchange Act of 1934 and Rule 
102(e) of the Commission’s Rules of Practice, Making Findings, and Imposing Remedial 
Sanctions and a Cease-and-Desist Order (“Order”), as set forth below.   

III. 

On the basis of this Order and the Respondents’ Offers, the Commission finds that: 

A. RESPONDENTS 

1. EasyLink Services Corporation, f.k.a. Mail.com, Inc. during the relevant period 
was a Delaware corporation headquartered in New York City.  The company’s consumer 
messaging division provided free Internet email accounts and generated revenue by selling 
advertising. In October 2000, EasyLink announced its intention to sell the consumer messaging 
division and focus on business messaging; in March 2001, EasyLink completed the sale of its 
consumer messaging division. In April 2001, the company changed its name from Mail.com to 
EasyLink and relocated its headquarters to New Jersey.  EasyLink’s stock is registered under 
Section 12(g) of the Exchange Act and trades on the Nasdaq National Market. 

2. Debra L. McClister, age 50, was Executive Vice President and Chief Financial 
Officer of EasyLink from 1998 to March 2004.  McClister received her undergraduate degree in 
accounting. In the 22 years prior to joining EasyLink, McClister worked for three years at a large 
public accounting firm, and then held various senior accounting positions at several private and 
public companies. McClister is, and at all relevant times was, licensed in New Jersey as a certified 
public accountant. 

B. SUMMARY 

In 2000, EasyLink improperly recognized and reported advertising revenue from barter 
transactions because it failed to comply with Generally Accepted Accounting Principles 
(“GAAP”), as set forth in Emerging Issues Task Force Issue No. 99-17, “Accounting for 
Advertising Barter Transactions” (“EITF 99-17”), which became effective on January 20, 2000.  
EITF 99-17 generally permits recognition of revenue and expense from barter transactions only if 
the fair value of advertising surrendered in a barter transaction can be determined based on a 
company’s comparable cash transactions in the prior six months.  In 2000, McClister was unaware 
of EITF 99-17, and thus failed to apply it to the company’s barter transactions.  By failing to 
comply with EITF 99-17, EasyLink overstated its revenue for fiscal 2000 by $4.85 million, or 
8.6% of total revenue.  EasyLink also overstated its revenue for the third quarter of 2000 by 16.1%.  
(Expenses were also overstated by the same amount, resulting in no impact to net income during 
these periods.) EasyLink reported its overstated revenue figures in its 2000 Form 10-K and its 
Form 10-Q for the third quarter of 2000. 

Because of its overstated barter revenue, EasyLink was able to tout in press releases its 
increasing advertising revenue and the fact that the company met or exceeded analysts’ revenue 

2
 



 

 
 

 
 

 

 

 
 

 

 

 

 
 

 
  

 

 

expectations during the third quarter and fiscal 2000.  For example, in one press release, EasyLink 
claimed that third quarter advertising revenue was up 47% from the second quarter.  In fact, third 
quarter advertising revenue adjusted for the improper recognition of barter revenue had actually 
declined 32.8% compared with the second quarter. 

McClister participated in the payment arrangements for some of the barter transactions, and 
failed to account for the barter deals properly.  She prepared and/or signed EasyLink’s Form 10-K 
and Form 10-Q that included the overstated barter revenue.    

C. FACTS 

During 2000, EasyLink engaged in two types of barter transactions with other Internet-
related advertising companies – (i) cash barter, in which EasyLink and a counterparty agreed to 
sell each other advertising on websites they respectively owned or operated, and exchanged 
invoices, and payment on these invoices, of identical or similar amounts, and (ii) trade barter, in 
which EasyLink and a counterparty simply exchanged advertising but not invoices or payments.  In 
the cash barter deals, EasyLink recognized 100% of the stated value of cash barter deals as 
revenue.  In the trade barter deals, EasyLink used a formula provided by its auditor and typically 
recognized 60% of the stated value of the deal.  

1. Trade Barter 

Trade barter is the only type of barter deal that EasyLink treated as barter during 2000.  
Prior to the January 20, 2000 effective date of EITF 99-17, EasyLink’s auditor advised the 
company to estimate the fair market value of trade barter based on the lower of 60% of the face 
value of the barter deal or the historical average price for comparable cash deals (the “60% Rule”) 
to determine how much revenue to recognize on trade barter deals.  The 60% Rule is not in 
conformity with GAAP. 

In 2000, EasyLink improperly recognized $1.58 million in trade barter revenue, which was 
2.7% of the company’s total revenue for the year, by applying the 60% Rule rather than 
EITF 99-17.  EasyLink publicly disclosed its purported revenue from reported “barter transactions” 
(which consisted only of trade barter) in each Form 10-Q and Form 10-K reporting results for 
2000. 

2. Cash Barter 

During 2000, EasyLink engaged in approximately 42 cash barter transactions with third 
parties and recognized $3.27 million in revenue from these transactions.  For example, on 
September 27, 2000, EasyLink and another Internet advertising company each signed orders to 
purchase $500,000 of advertising from the other.  The next day, the companies swapped checks for 
$500,000. In the third quarter of 2000, EasyLink recognized $500,000 in total revenue (and an 
equal amount of expense) from these transactions.  Because EasyLink regarded cash barter 
transactions as no different from other cash transactions, the nature and volume of cash barter 

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transactions were never publicly disclosed, and were accounted for improperly in its books and 
records, including in its financial statements. 

McClister was aware of the nature and extent of EasyLink’s cash barter deals.  For 
example, she received emails referencing “check swaps,” signed some of the checks that were 
swapped, authorized her staff to exchange checks in certain deals, and received several emails 
analyzing and comparing the revenue effects of check swaps and trade barter deals.  McClister 
knew that check swap deals in some ways “resembled” trade barter.  McClister also received 
emails quantifying the total volume of check swaps for various periods of 2000, which revealed 
that revenue from check swaps was a significant component of EasyLink’s overall revenue for the 
year. 

McClister never informed EasyLink’s auditor that EasyLink was engaged in these 
transactions, and never disclosed to the auditor the volume of revenue generated by these 
transactions.  During 2000, she caused EasyLink to recognize revenue on the cash barter 
transactions based on the face value of the transactions.  McClister did not become aware of EITF 
99-17 until 2003. 

3. 	 EasyLink Reported Inflated Revenue from the Barter Deals 

EasyLink’s recognition of revenue from its trade and cash barter transactions was not in 
conformity with GAAP, and EITF 99-17 in particular.  For the third quarter of 2000, EasyLink 
improperly recognized $2.58 million in barter revenue, which was a 69.17% overstatement of 
advertising revenue for the quarter and a 16.14% overstatement of total revenue for the quarter.  
For fiscal 2000, EasyLink improperly recognized $4.85 million in barter revenue, which was a 
27.61% overstatement of advertising revenue for the year and an 8.6% overstatement of total 
revenue for the year. 

EasyLink reported the overstated revenue in its third quarter 2000 Form 10-Q, filed on 
November 14, 2000, and its 2000 Form 10-K, filed on February 16, 2001 (as well as in eight 
registration statements filed from November 15, 2000 to February 20, 2002 and in its quarterly 
earning releases on October 26, 2000 and February 15, 2001.)  Neither the Form 10-K nor the 
Form 10-Q, both of which McClister signed, disclosed the scope of EasyLink’s barter transactions 
or the amounts of barter revenue and barter expense, as required by EITF 99-17.   

D.	 VIOLATIONS 

1. 	 Reporting Violations: Section 13(a) of the Exchange Act and Rules 12b-20, 
13a-1, and 13a-13 Thereunder 

Section 13(a) of the Exchange Act and Rules 13a-1 and 13a-13 thereunder require issuers 
with securities registered pursuant to Section 12 of the Exchange Act to file, respectively, annual 
reports on Form 10-K and quarterly reports on Form 10-Q.  Inherent in these provisions is the 
requirement that such filings be accurate.  United States v. Bilzerian, 926 F.2d 1285, 1298 (2d Cir. 

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1991).  Rule 12b-20 under the Exchange Act similarly requires that these reports contain any 
material information necessary to make the required statements made in the reports not misleading.   

By filing periodic reports with the Commission that improperly included material amounts 
of revenue from barter for 2000, EasyLink violated Section 13(a) of the Exchange Act and Rules 
12b-20, 13a-1, and 13a-13 thereunder.  McClister caused EasyLink’s violations of Section 13(a) 
and Rules 12b-20, 13a-1, and 13a-13 by participating in preparing and signing the periodic filings 
listed above and supervising the revenue recognition process for the barter deals. 

2. 	 Record-Keeping Provisions:  Section 13(b)(2)(A) of the Exchange Act and Rule 
13b2-1 Thereunder 

Section 13(b)(2)(A) of the Exchange Act requires every issuer that has securities registered 
pursuant to Section 12 of the Exchange Act to “make and keep books, records, and accounts, 
which in reasonable detail, accurately and fairly reflect the transactions . . . of the issuer.”  This 
provision requires issuers to employ and supervise reliable personnel, to ensure that transactions 
are executed as authorized, to segregate accounting functions, and to have procedures designed to 
prevent errors and irregularities. SEC v. World Wide Coin Inv. Ltd., 567 F. Supp. 724, 750 (N.D. 
Ga. 1983). In addition, Rule 13b2-1 provides that “no person shall, directly or indirectly, falsify or 
cause to be falsified, any book, record or account subject to Section 13(b)(2)(A).”   

EasyLink violated Section 13(b)(2)(A) of the Exchange Act because its books and records 
for 2000 inaccurately reflected revenue from barter transactions.  McClister violated Rule 13b2-1 
and caused EasyLink’s violation of Section 13(b)(2)(A).  As set forth above, McClister supervised 
the recording of revenue for all of the trade barter and cash barter deals, resulting in materially 
inaccurate books, records and accounts.  

3. 	 Internal Controls Provision: Section 13(b)(2)(B) of the Exchange Act 

Section 13(b)(2)(B) of the Exchange Act requires issuers with securities registered pursuant 
to Section 12 of the Exchange Act to devise and maintain a system of internal accounting controls 
sufficient to reasonably assure, among other things, that transactions are recorded as necessary to 
permit preparation of financial statements in conformity with GAAP.   

EasyLink violated Section 13(b)(2)(B) because it lacked the required internal accounting 
controls in 2000 necessary to properly record revenue from barter transactions in its books and 
records and prepare its financial statements in conformity with GAAP.  As discussed above, 
throughout 2000, EasyLink recorded revenue in its books and records for barter transactions that 
lacked support under EITF 99-17.  As a result, EasyLink’s financial statements were not prepared 
in accordance with GAAP. 

McClister caused EasyLink’s violation of Section 13(b)(2)(B).  As EasyLink’s Chief 
Financial Officer, McClister was ultimately responsible for ensuring that the company had an 
adequate system of internal controls in place and that those controls were maintained and properly 

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utilized. McClister failed to assure that EasyLink maintained an adequate system of internal 
accounting controls to properly account for revenue from barter transactions. 

4. Improper Professional Conduct 

As EasyLink’s Chief Financial Officer, McClister was responsible for internal accounting, 
including implementing applicable accounting pronouncements and maintaining the books and 
records; communications with the company’s outside auditors; and financial reporting.  McClister 
failed to properly account for barter transactions, failed to implement EITF 99-17, failed to inform 
the outside auditors that EasyLink was engaged in cash barter transactions, and failed to ensure that 
the company’s financial statements were accurate.  These repeated instances of unreasonable 
conduct constitute improper professional conduct.    

E. Findings 

1. Based on the foregoing, the Commission finds that EasyLink violated Sections 
13(a), 13(b)(2)(A), and 13(b)(2)(B) of the Exchange Act and Rules 12b-20, 13a-1, and 13a-13 
thereunder. 

2. Based on the foregoing, the Commission finds that McClister caused EasyLink’s 
violations of Sections 13(a), 13(b)(2)(A), and 13(b)(2)(B) of the Exchange Act and Rules 12b-20, 
13a-1, and 13a-13 thereunder, and violated Rule 13b2-1 of the Exchange Act. 

3. Based on the foregoing, the Commission finds that McClister engaged in improper 
professional conduct pursuant to Rule 102(e)(1)(ii) of the Commission’s Rules of Practice. 

IV. 

In view of the foregoing, the Commission deems it appropriate to impose the sanctions 
agreed to in Respondents’ Offers. 

Accordingly, it is hereby ORDERED, effective immediately, that: 

A. EasyLink shall cease and desist from committing or causing any violations and any 
future violations of Sections 13(a), 13(b)(2)(A), and 13(b)(2)(B) of the Exchange Act and Rules 
12b-20, 13a-1, and 13a-13 thereunder. 

B. McClister shall cease and desist from causing any violations and any future 
violations of Sections 13(a), 13(b)(2)(A), and 13(b)(2)(B) of the Exchange Act and Rules 12b-20, 
13a-1, and 13a-13 thereunder, and from committing or causing any violations and any future 
violations of Rule 13b2-1 of the Exchange Act. 

C. McClister is denied the privilege of appearing or practicing before the Commission 
as an accountant. 

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D. After two years from the date of this Order, McClister may request that the 
Commission consider her reinstatement by submitting an application (attention: Office of the 
Chief Accountant) to resume appearing or practicing before the Commission as: 

1. a preparer or reviewer, or a person responsible for the preparation or 
review, of any public company’s financial statements that are filed with the Commission.  Such 
an application must satisfy the Commission that McClister’s work in her practice before the 
Commission will be reviewed either by the independent audit committee of the public company 
for which she works or in some other acceptable manner, as long as she practices before the 
Commission in this capacity; and/or 

2. an independent accountant.  Such an application must satisfy the 
Commission that: 

(a) McClister, or the public accounting firm with which she is 
associated, is registered with the Public Company Accounting Oversight Board (“Board”) 
in accordance with the Sarbanes-Oxley Act of 2002, and such registration continues to be 
effective; 

(b) McClister, or the registered public accounting firm with which she 
is associated, has been inspected by the Board and that inspection did not identify any criticisms 
of or potential defects in McClister’s or the firm’s quality control system that would indicate that 
McClister will not receive appropriate supervision or, if the Board has not conducted an 
inspection, has received an unqualified report relating to her, or the firm’s, most recent peer 
review conducted in accordance with the guidelines adopted by the former SEC Practice Section 
of the American Institute of Certified Public Accountants Division for CPA Firms or an 
organization providing equivalent oversight and quality control functions; 

(c) McClister has resolved all disciplinary issues with the Board, and 
has complied with all terms and conditions of any sanctions imposed by the Board (other than 
reinstatement by the Commission); and 

(d) McClister acknowledges her responsibility, as long as McClister 
appears or practices before the Commission as an independent accountant, to comply with all 
requirements of the Commission and the Board, including, but not limited to, all requirements 
relating to registration, inspections, concurring partner reviews and quality control standards.   

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E. The Commission will consider an application by McClister to resume appearing 
or practicing before the Commission provided that her state CPA license is current and she has 
resolved all other disciplinary issues with the applicable state boards of accountancy.  However, 
if state licensure is dependent on reinstatement by the Commission, the Commission will 
consider an application on its other merits.  The Commission’s review may include consideration 
of, in addition to the matters referenced above, any other matters relating to McClister’s 
character, integrity, professional conduct, or qualifications to appear or practice before the 
Commission. 

 By the Commission. 

       Jonathan  G.  Katz
       Secretary  

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