SEC v. CHEETAH X INC. (d/b/a Go X); ALEXANDER DEBELOV; and KHODR SALAM, No. 1:25-cv-23002, Southern District of Florida (July 3, 2025) — Complaint
raw: SEC v. CHEETAH X INC. (d/b/a Go X)
SEC v. CHEETAH X INC. (d/b/a Go X), No. 1:25-cv-23002 (July 3, 2025)
The SEC sued Cheetah X Inc. (Go X) and its executives for fraudulently raising $4 million through unregistered securities offerings promising high returns and guaranteed refunds.
The SEC filed a complaint against Cheetah X Inc., Alexander Debelov, and Khodr Salam for raising approximately $4 million from 300 investors via unregistered securities. Defendants misrepresented the scooter rental business as low-risk with returns up to 100%, while the company was actually unprofitable and had paid back less than half of the principal. The charges include violations of the Securities Act of 1933 and the Exchange Act of 1934, with the SEC seeking injunctions, penalties, and disgorgement.
The Securities and Exchange Commission has filed a complaint in the Southern District of Florida against Cheetah X Inc. (doing business as Go X), CEO Alexander Debelov, and President of Operations Khodr Salam. Between July 2021 and November 2023, the defendants allegedly raised approximately $4 million from roughly 300 investors through the fraudulent and unregistered sale of securities. They promoted a profit-sharing program for their scooter rental business, falsely claiming investors could expect returns of up to 100% and 'guaranteed' refunds. In reality, the business was sharply unprofitable, and by the end of 2023, Go X had paid back only about $1.45 million of the principal raised. The SEC alleges violations of Sections 5 and 17 of the Securities Act and Section 10(b) of the Exchange Act. The Commission is seeking permanent injunctive relief, civil money penalties, and the disgorgement of ill-gotten gains with prejudgment interest.
Extracted insights
- $4.00M $4 million $1M–$10M
- $4.00M $4 million $1M–$10M
- $3.00M $3 million $1M–$10M
- $3.00M $3M $1M–$10M
- $1.45M $1.45 million $1M–$10M
- $1.00M $1 million $1M–$10M
- $800K $800,000 $100K–$1M
- $30K $30,000 $10K–$100K
- $20K $20k $10K–$100K
- $5K $5k <$10K
- $3K $3,000 <$10K
- $2K $2,000 <$10K
- person alexander debelov
- company cheetah x inc.
- person khodr salam
- agency Securities and Exchange Commission
- Securities And Exchange Commission alleges Defendants raised approximately $4 million from about 300 investors through the fraudulent and unregistered sale of securities
- Cheetah X Inc. raised $4 million from about 300 investors
- Defendants promoted Go X’s investment program on its public website, YouTube videos, direct communications, and written agreements
- Defendants represented investors that Go X would pay them a share of gross profits from scooter rental fees with returns up to 100 percent in a year or less
- Go X claimed investors had earned more than $3 million by August 2022
- Defendants touted guaranteed investor refunds upon request and claimed investor funds could be lost only if Go X went out of business
- Go X paid investors only about $1.45 million by the end of 2023
- Go X failed to pay supposedly guaranteed refunds when investors requested them
- Go X operated a sharply unprofitable business
- Defendants continued to sell the investment with the same false sales pitch despite multiple investor complaints
- Cheetah X Inc. violated Sections 5(a), 5(c), and 17(a) of the Securities Act of 1933 and Section 10(b) of the Exchange Act and Rule 10b-5
- Alexander Debelov violated Sections 5(a), 5(c), 17(a)(1), and 17(a)(3) of the Securities Act and Section 10(b) of the Exchange Act and Rule 10b-5
- Khodr Salam violated Sections 5(a), 5(c), 17(a)(1), and 17(a)(3) of the Securities Act and Section 10(b) of the Exchange Act and Rule 10b-5
- Securities And Exchange Commission seeks injunctive relief and civil money penalties against the Defendants
- Securities And Exchange Commission seeks disgorgement of ill-gotten gains with prejudgment interest against Go X
UNITED STATES DISTRICT COURT
SOUTHERN DISTRICT OF FLORIDA
SECURITIES AND EXCHANGE COMMISSION
Plaintiff, CASE NO.:
v.
CHEETAH X INC. (d/b/a Go X),
ALEXANDER DEBELOV,
and KHODR SALAM,
Defendants.
/
COMPLAINT FOR INJUNCTIVE AND OTHER RELIEF
AND DEMAND FOR JURY TRIAL
Plaintiff Securities and Exchange Commission (the “Commission”) alleges as follows:
I. INTRODUCTION
1. From approximately July 2021 through November 2023, Defendants Cheetah X
Inc., which does business as “Go X” (“Go X”); Go X’s founder, majority owner, and CEO,
Alexander Debelov (“Debelov”); and Go X’s P resident of Operations, Khodr Salam, a/k/a Khodor
Salam (“Salam”) (collectively, “Defendants”) raised approximately $4 million from about 300
investors located across multiple states, through the fraudulent and unregistered sale of securities.
2. Go X operates a scooter rental business in markets including several Florida cities,
Honolulu, and Las Vegas. Defendants promoted Go X’s investment program on its public website,
in videos posted on YouTube, in direct communications with prospective investors, and in written
agreements.
2
3. In their sales pitch, Defendants represented to investors that Go X would pay
investors a share of its gross profits from scooter rental fees, in exchange for the investors’ principal
payment to Go X, which typically ranged from $2,000 to $30,000. They also represented that
through the profit-sharing, investors could expect to be paid back their principal plus receive
returns up to 100 percent in a year or less. The Go X website claimed that investors had earned
more than $3 million by August 2022. In addition, Defendants portrayed Go X as less risky than
investing in the S&P 500, touting “guaranteed” investor refunds upon request and claiming that
investor funds could be lost only if Go X went out of business.
4. These representations were false and misleading. By the end of 2023, Go X had
paid investors only about $1.45 million—less than half of the approximately $4 million in principal
it raised from investors. Go X also failed to pay supposedly “guaranteed” refunds when investors
requested them. In addition, Go X operated a sharply unprofitable business, putting unwitting
investors at substantial risk.
5. The poor performance of the Go X investment led to multiple complaints from
dissatisfied investors, yet Defendants continued to sell the investment with the same sales pitch.
6. By engaging in the conduct described in this Complaint, Go X violated Sections
5(a), 5(c), and 17(a) of the Securities Act of 1933 (“Securities Act”) [15 U.S.C. §§ 77e(a), 77e(c),
and 77q(a)], and Section 10(b) of the Securities Exchange Act of 1934 (“Exchange Act”) [15
U.S.C. § 78j(b)] and Rule 10b-5 thereunder [17 C.F.R. § 240.10b-5] ; and Debelov and Salam
violated Sections 5(a), 5(c), 17(a)(1), and 17(a)(3) of the Securities Act [15 U.S.C. §§ 77e(a),
77e(c), 77q(a)(1), and 77q(a)(3)], and Section 10(b) of the Exchange Act [15 U.S.C. § 78j(b)] and
Rule 10b-5 thereunder [17 C.F.R. § 240.10b-5] .
3
7. Unless enjoined, Defendants will continue to violate the federal securities laws.
Accordingly, the Commission seeks injunctive relief and civil money penalties against the
Defendants. The Commission also seeks disgorgement of ill-gotten gains with prejudgment
interest against Go X.
II. DEFENDANTS
8. Cheetah X Inc., which does business as “Go X,” is a Delaware corporation formed
in June 2018. Go X operates its scooter rental business in Florida, Hawaii, and Nevada and sold
its investment program to investors located across multiple states.
9. Alexander Debelov, age 37, maintains residences in Hallandale Beach, Florida and
San Francisco, California. He is the founder of Go X and has been its CEO since June 2018.
Debelov owns approximately 85 percent of Go X’s stock and controlled Go X during the relevant
period.
10. Khodr Salam, age 30, resides in Sanford, Florida. He has been a Go X employee
since June 2018 and Go X’s President of Operations since approximately March 2021. Salam
owns approximately two percent of Go X’s stock.
III. JURISDICTION AND VENUE
11. The Court has jurisdiction over this action pursuant to Sections 20(b), 20(d), and
22(a) of the Securities Act [ 15 U.S.C. §§ 77t(b), 77t(d), and 77v(a)] and Sections 21(d), 21(e), and
27 of the Exchange Act [15 U.S.C. §§ 78u(d), 78u(e), and 78aa].
12. In connection with the conduct alleged in this Complaint, Defendants, directly or
indirectly, singly or in concert with others, made use of the means and instrumentalities of
interstate commerce, the means or instruments of transportation or communication in interstate
commerce, or of the mails.
4
13. This Court has personal jurisdiction over the Defendants and venue is proper in this
District pursuant to Section 22(a) of the Securities Act [15 U.S.C. § 77v(a)] and Section 27(a) of
the Exchange Act [15 U.S.C. § 78aa(a)] because certain offers and sales of securities, acts, and
transactions that form the basis for the violations alleged in this Complaint occurred in this District.
For example, during the relevant time, Go X maintained an office in Miami, Florida which Debelov
has described as Go X’s “headquarters” and Debelov maintains a residence in this District.
Additionally, at least six investors resided in this District when they invested.
IV. FACTUAL ALLEGATIONS
A. The Go X Business and Securities Offering
14. Go X offers scooters for rent to the public in markets located in U.S. cities including
Honolulu, Hawaii; Las Vegas, Nevada; Daytona Beach, Florida; and other Florida cities. Go X
pays a portion of the rental fees it collects to its “partners,” which are the operators of the locations
where the scooters are docked, typically retail stores and hotels in resort areas.
15. From approximately July 2021 through November 2023, Go X raised around $4
million by offering and selling securities to approximately 300 investors in multiple U.S. states.
Go X promoted its investment program through various means including content on its public
website, which content was overseen and approved by Debelov, and videos posted to YouTube in
which Debelov appeared and spoke as the company’s CEO. Debelov also personally promoted
the Go X investment program to prospective investors, including through email and telephone
conversations.
16. When individuals expressed interest in the Go X investment through the Go X
website, Debelov provided Salam with their contact information to follow up. Salam then reached
out to the prospective investors by telephone, email, and/or text message. Salam described the
5
investment program to the prospects, including among other things, the expected rates of return
and that investors would receive monthly payments of their returns. He also directed prospects to
the Go X videos on YouTube.
17. About half of the investors signed written agreements with Go X to effect their
investments (“investor agreements”). Debelov approved the form of the investor agreements.
Using his CEO title, Debelov was also Go X’s signatory on the investor agreements. Both Debelov
and Salam provided investors with investor agreements to sign, typically by emailing the investor
a website link to an electronic copy of the agreement. Investors that were not provided investor
agreements effectuated their investment by paying Go X their principal investment amounts.
18. Investors typically paid between $2,000 and $30,000 for an investment. Some
made multiple investments. Investor funds were comingled in common bank accounts that Go X
used to pay its general operating expenses.
19. Investors were passive and had a reasonable expectation of earning a profit or return
which was derived entirely from the purported efforts and strategies of the Defendants. For
example, the investor agreements stated: “Go X will take care of all operations, provide the
software solution, fix and deploy scooters at all partner locations. Go X will also retain a legal
firm, PR firm and run online ads in order to increase the rentability of scooters. . . . All of this will
help the [investor] recoup and earn . . . interest on their purchase in the most reasonable time
frame.”
20. Echoing this language, Salam sent emails and text messages to prospective and
existing investors stating variously that: (i) “Investing in Go X is an opportunity to earn passive
income by owning a percentage of our fleet;” (ii) investors were “tapping into” Go X’s “total
revenue” from all of its markets; and (iii) “You don’t own 25 individual scooters; rather, you hold
6
a stake in the earnings generated collectively by 1,500 scooters across our Hawaii and Florida
markets.” Debelov also emailed existing investors representing that the Go X investment program
offered “passive income.”
21. Indeed, Go X made the essential managerial efforts that affected the success or
failure of its business and the investment program. This included, but was not limited to, launching
operations in various markets; marketing scooters to consumers; recruiting, contracting with, and
paying the partners; collecting scooter rental fees; maintaining the scooters; and handling
permitting and other legal requirements of the cities where Go X operated.
B. The Pitch to Investors
22. As Defendants framed the Go X program for investors—including in the investor
agreements, on the Go X website, in the YouTube videos, and in Debelov’s and Salam’s direct
communications with investors—investors would receive a share of the gross profits that Go X
earned from renting scooters.
23. In promoting the Go X investment program, Defendants told investors to expect
that this profit-sharing would provide investors with extraordinary returns in a short period of time
with exceptionally low risk.
24. For example, Go X promoted the investment program with content on its public
website that was overseen and approved by Debelov. At various times during the fraudulent
offering, the website included the following claims:
• “YOU MAKE $ WHEN SOMEONE RENTS A SCOOTER FROM US. WE WILL
SHARE 50% OF THE GROSS PROFIT” (emphasis in original)
• Through such profit-sharing, an investor could “1.5X YOUR MONEY” in as little as “88
days”
7
• “INVESTORS ON GO X PLATFORM EARNED” more than $3 million “IN THE LAST
180 DAYS”
• A person who “in August 2021 . . . invested $20k into Go X” would have achieved a “gain”
of “+100%” by May 2022
• The 100 percent gain “is just compared [sic] based on returns, but if you look at other
attributes of this investment like risk-tolerance, liquidity and your ability to lose money,
then Go X stands in a completely different league (!) compared to all investments on the
market”
• Unlike investors in the S&P 500, Go X investors had “0 Risk” and “[No] . . . Ability to
Lose Money . . . *Unless Go X goes out of business”
25. The promotion of the Go X investment program also included videos posted to
YouTube in approximately October and November 2022. In these videos, Debelov appeared and
spoke over the caption “CEO, Go X.” He claimed that early investors had made returns of “I think
it was 100 percent over twelve months” and that later investors were “getting a 50 percent return.”
26. In a separate YouTube video narrated by Debelov and posted in approximately June
2022, Debelov claimed that Go X provided investors with “monthly cash flow.”
27. Debelov and Salam also promoted the Go X investment in their direct
communications with investors. For example:
• Salam typically had phone calls with prospective investors in which he described how the
Go X program worked, including the expected rate of return.
• In or about January 2023, Salam claimed in text messages to a prospective investor that the
Go X “platform” was “completely sold out” and had “limited availability right now,” but
the prospect could invest a “max” of “$20k.” Salam also assured the prospect that he could
8
reasonably expect a fifty percent return in one year and would receive monthly payments
from Go X.
• In a phone call around the same time, the prospect expressed skepticism to Salam that Go
X could provide such a return, and Salam assured the prospect that Go X could do so.
• Salam and Debelov each sent prospective investors emails claiming that “our investors
[had] made over $3M on the platform. As we calculated the average rate of return across
all markets, it came out to an astonishing 87% annual return for a typical investor on
[the] Go X platform!” (emphasis in original). Their emails also claimed that the Go X
investment was “no-risk,” provided “monthly payouts,” and “produces returns that are 4x
of leading funds,” and urged prospective investors to “see how it compares to other
products on the market here: https://goxapp.com/invest.”
28. The investor agreements, which Debelov and Salam provided to investors, also
touted the performance of the Go X investment. Two iterations of the investor agreement were
used, an original “1.0” version and a later “2.0” version. These variously included statements that
1.0 investors could expect to “be paid” double their investment amount and expect to “earn that
money anywhere between 3-6 months”; that the “majority” of 1.0 investors had “doubled or were
on track to double their funds within 6-11 months of their initial investment”; that 2.0 investors
“should expect to 1.5x their investment within 6-12 months”; and that 2.0 investors would “be paid
monthly on their earnings.”
29. The investor agreements further stated that Go X provided a “100% product
guarantee” and would refund investments upon investor request. Consistent with this claim, in the
June 2022 YouTube video identified above, Debelov said, “[I]f you’re not happy with your
investment, you can request a refund and we’ll happily refund your money within that same day.”
9
Likewise, in February 2023, Salam emailed a prospective investor a “welcome letter” from
Debelov, which said: “At any point, if you would like to get your money back, then just email me
. . . and I’ll make sure you get it refunded to your card or wired within 24 hours.”
C. Defendants Violated the Antifraud Provisions of the Exchange Act and Securities
Act
30. Defendants knew, or were severely reckless in not knowing, that the sales pitch to
investors was false and misleading because it overstated past performance of the Go X investment,
overstated potential future performance of the investment, and understated investment risk.
31. The claim that investors had “EARNED” more than $3 million “IN THE LAST
180 DAYS” suggested that the Go X investment had performed well in the past and that it was
likely to continue to do so in the future. But the claim was false and misleading.
32. The claim first appeared on the Go X website no later than August 2022. By then,
however, Go X had only paid roughly $800,000 in returns to investors—far short of $3 million—
according to its accounting records. The claim was repeated on the website in December 2022 and
in March, June, and September 2023.
33. According to Go X accounting records, during the relevant time, Go X never
returned $3 million to investors. Through December 2023, Go X paid only approximately
$1.45 million in returns to investors; in other words, Go X had returned less than half of the
approximately $4 million in principal it raised from investors. Debelov knew, or was severely
reckless in not knowing, that the claim that Go X investors had earned more than $3 million in 180
days falsely and misleadingly portrayed the Go X investment’s past and expected future
performance because he regularly reviewed Go X accounting records showing the amount of
returns paid to investors. Debelov also knew, or was severely reckless in not knowing, that the
10
extraordinary past and expected future performance of the Go X investment touted elsewhere on
the Go X website, in the investor agreements, in the YouTube videos, and in his emails to
prospective investors, as described above, was likewise false and misleading.
34. The sales pitch also falsely and misleadingly understated investment risk because
Go X lacked the financial strength to perform as the pitch told investors to expect. As Debelov
knew, or was severely reckless in not knowing, from his review of Go X accounting records, Go
X’s scooter rental revenue during 2021 through 2023 totaled roughly $8.5 million—meaning it
would take half of that revenue just to return the principal Go X raised from investors. From the
same accounting records, Debelov also knew, or was severely reckless in not knowing, that Go X
recorded a negative net income in each of 2021, 2022, and 2023, with a cumulative recorded
negative net income across the three years of approximately $1 million. These facts cast serious
doubt on the company’s ability to return investor principal, let alone pay the touted extraordinary
returns, and to guarantee refunds. Debelov therefore also knew, or was severely reckless in not
knowing, that the “0 Risk” claim and comparison to the S&P 500 on the Go X website described
above were false and misleading.
35. Investor complaints received by Debelov further show that Debelov knew, or was
severely reckless in not knowing, that the Go X investment did not perform as represented in the
investor sales pitch. From at least June 2022 to November 2023, Debelov received multiple
complaints from dissatisfied investors, including complaints about not receiving expected returns
and unpaid refunds. Yet Debelov and Go X continued promoting the investment to new investors
using the same sales pitch containing misrepresentations about past performance, expected returns,
and guaranteed refunds.
11
36. Salam also knew, or was severely reckless in not knowing, that the Go X sales pitch
was false and misleading. Among other things, he monitored the Go X website, which contained
the past and expected future performance claims described above; he described the Go X program
to prospective investors, including the expected rates of return; he provided investors with the
investor agreements, which included the claims of past and expected future performance as well
as the refund guarantee described above; and he sent the emails to prospective investors referenced
above describing past performance of the Go X investment. Salam therefore knew, or was severely
reckless in not knowing, that Go X, a small scooter rental company, implausibly offered investors
the prospect of extraordinary returns, guaranteed refunds, and less risk than investing in the S&P
500.
37. Salam also learned of investor complaints, as shown by the following examples:
• In June 2022, Salam was copied on an investor’s email complaining to Debelov where the
investor stated: “I’ve reached out a few times and I’m wondering what I need to do to start
getting my monthly payouts. . . . It’s been several months and I still have yet to get a single
payout from my balance.” The investor had invested in November 2021.
• In August 2022, an investor complained to Salam and Debelov by email about not receiving
monthly payments. In February 2023, the investor complained again to Salam by email,
copying Debelov, writing that he still was not receiving the payments. Salam replied to
the investor that the investor could expect a payment that week. In March 2023, the
investor emailed Salam, copying Debelov, noting that he did not receive the payment.
• In October 2022, an investor complained by email to Salam, stating: “I am past my $5k
payback and contract states that contract/agree [sic] make double your money which
clearly I have not.”
12
• In March 2023, an investor began complaining to Salam and Debelov in an email string
about missing monthly payments. Later in the string, in June 2023, the investor wrote: “I
am having trouble with payouts again. . . . Schedule [sic] payouts were never met.” In
August 2023, the investor wrote in the string that he still was owed money. He also wrote
in an email to Debelov: “I’m starting to feel like I got scammed.”
• In April 2023, an investor emailed Salam and Debelov that he and two other individuals
who were “early investors” in Go X had been receiving low payments or no payment in
some months. The investor also wrote: “There has [sic] been constant inconsistencies with
payment time frames . . . . We are always having to reach out for our monthly deposits,
asking several times for payment. We are completely confused and lost as to what’s going
on with our money and need clarification.”
• In May 2023, an investor complained by email to Salam and Debelov that she had invested
in November 2022, and based on the investment performance so far, “it will take years to
make a profit, as opposed to the 10 months I was told.”
• In June 2023, Salam and Debelov received an email complaint from an investor stating that
after approximately sixteen months, “I havent [sic] seen a return on my initial investment.”
• In August 2023, an investor complained by email to Salam and Debelov that he had “asked
kindly to withdraw my remaining $3,000 from my account for almost a year,” adding, “I
am turning all of this over to my lawyer next week if I don’t hear back from you.”
• Also in August 2023, an investor complained by email to Salam and Debelov that “[i]t has
been almost 2 years with no [sic] even receiving my initial investment back which is
laughable.” The investor also asked that Go X pay him his “remaining balance . . . or I
will have no choice but to look at alternative options to get your attention.”
13
• Additionally in August 2023, an investor complained by email to Salam, “I have not
receive [sic] a payout”; “I want to pull out everything”; and “I will go to the proper
authorities!”
38. Even after receiving these complaints, Salam continued using the false and
misleading sales pitch to solicit investors. In particular, after the August 2023 complaints, Salam
went on to sell investments tied to a new market Go X was launching in Las Vegas.
39. Despite the investor complaints, and the implausible returns, purported low risk,
and guaranteed refunds touted in the Go X sales pitch, Salam never investigated the truthfulness
of the representations he used to solicit investors.
40. The false and misleading representations that Defendants disseminated to investors
in the sales pitch described above were material. In making an investment decision, it would have
been important for a reasonable investor to know, for example, that the purported past performance
of the Go X investment, including the repeated $3 million claim, was false; that Go X failed to pay
refunds upon request; and that Go X was unprofitable.
D. Defendants Violated Federal Securities Registration Provisions
41. As stated above, Go X, through Debelov and Salam, offered and sold approximately
$4 million in securities to approximately 300 investors residing in multiple states. In doing so,
Defendants used general solicitation, including a public website and YouTube videos, and did not
take reasonable steps to verify investors’ accredited investor status.
42. Contrary to the requirements of the federal securities laws, no registration statement
was on file with the Commission or in effect for any of these offers or sales, and no exemption
from registration applied to the offers or the sales.
14
V. CLAIMS FOR RELIEF
COUNT I
Violations of Section 10(b) of the Exchange Act and Rule 10b-5(a)
(Against all Defendants)
43. The Commission realleges and incorporates Paragraphs 1 through 42 of this
Complaint.
44. From approximately July 2021 through November 2023, Go X, Debelov, and
Salam, directly or indirectly, by use of the means and instrumentalities of interstate commerce, or
of the mails, knowingly or severely recklessly employed devices, schemes or artifices to defraud
in connection with the purchase or sale of securities.
45. By reason of the foregoing, Go X, Debelov, and Salam directly or indirectly
violated and, unless enjoined, are reasonably likely to continue to violate, Section 10(b) of the
Exchange Act [15 U.S.C. § 78j(b)], and Rule 10b-5(a) [17 C.F.R. § 240.10b-5(a)].
COUNT II
Violations of Section 10(b) of the Exchange Act and Rule 10b-5(b)
(Against all Defendants)
46. The Commission realleges and incorporates Paragraphs 1 through 42 of this
Complaint.
47. From approximately July 2021 through November 2023, Go X, Debelov, and
Salam, directly or indirectly, by use of the means and instrumentalities of interstate commerce, or
of the mails, in connection with the purchase or sale of securities, knowingly or severely recklessly
made untrue statements of material facts or omitted to state material facts necessary to make the
statements made, in light of the circumstances under which they were made, not misleading.
15
48. By reason of the foregoing, Go X, Debelov, and Salam directly or indirectly
violated and, unless enjoined, are reasonably likely to continue to violate, Section 10(b) of the
Exchange Act [15 U.S.C. § 78j(b)], and Rule 10b-5(b) [17 C.F.R. § 240.10b-5(b)].
COUNT III
Violations of Section 10(b) of the Exchange Act and Rule 10b-5(c)
(Against all Defendants)
49. The Commission realleges and incorporates Paragraphs 1 through 42 of this
Complaint.
50. From approximately July 2021 through November 2023, Go X, Debelov, and
Salam, directly or indirectly, by use of the means and instrumentalities of interstate commerce, or
of the mails, in connection with the purchase or sale of securities, knowingly or severely recklessly
engaged in acts, practices, and courses of business which operated or would operate as a fraud or
deceit upon the purchasers of such securities.
51. By reason of the foregoing, Go X, Debelov, and Salam directly or indirectly
violated and, unless enjoined, are reasonably likely to continue to violate, Section 10(b) of the
Exchange Act [15 U.S.C. § 78j(b)], and Rule 10b-5(c) [17 C.F.R. § 240.10b-5(c)].
COUNT IV
Violations of Section 17(a)(1) of the Securities Act
(Against all Defendants)
52. The Commission realleges and incorporates Paragraphs 1 through 42 of this
Complaint.
53. From approximately July 2021 through November 2023, Go X, Debelov, and Salam,
in the offer or sale of securities by use of the means or instruments of transportation or
16
communication in interstate commerce or by use of the mails, directly or indirectly, knowingly or
severely recklessly employed devices, schemes, or artifices to defraud.
54. By reason of the foregoing, Go X, Debelov, and Salam directly and indirectly
violated and, unless enjoined, are reasonably likely to continue to violate, Section 17(a)(1) of the
Securities Act [15 U.S.C. § 77q(a)(1)].
COUNT V
Violations of Section 17(a)(2) of the Securities Act
(Against Go X)
55. The Commission realleges and incorporates Paragraphs 1 through 42 of this
Complaint.
56. From approximately July 2021 through November 2023, Go X, in the offer or sale
of securities by use of the means or instruments of transportation or communication in interstate
commerce or by use of the mails, directly and indirectly, negligently obtained money or property
by means of untrue statements of material facts or omissions to state material facts necessary to
make the statements made, in the light of the circumstances under which they were made, not
misleading.
57. By reason of the foregoing, Go X directly and indirectly violated and, unless
enjoined, is reasonably likely to continue to violate, Section 17(a)(2) of the Securities Act [15
U.S.C. § 77(q)(a)(2)].
COUNT VI
Violations of Section 17(a)(3) of the Securities Act
(Against all Defendants)
58. The Commission realleges and incorporates Paragraphs 1 through 42 of this
Complaint.
17
59. From approximately July 2021 through November 2023, Go X, Debelov, and
Salam, in the offer or sale of securities by use of the means or instruments of transportation or
communication in interstate commerce or by the use of the mails, directly and indirectly,
negligently engaged in transactions, practices, and courses of business which operated as a fraud
or deceit upon the purchasers.
60. By reason of the foregoing, Go X, Debelov, and Salam directly and indirectly
violated and, unless enjoined, are reasonably likely to continue to violate, Section 17(a)(3) of the
Securities Act [15 U.S.C. § 77(q)(a)(3)].
COUNT VII
Violations of Sections 5(a) and 5(c) of the Securities Act
(Against All Defendants)
61. The Commission realleges and incorporates Paragraphs 1 through 42 of this
Complaint.
62. No registration statement was filed or in effect with the Commission pursuant to
the Securities Act with respect to the securities issuances and transactions by Defendants as
described in this Complaint, and no exemption from registration existed with respect to these
securities and transactions.
63. From approximately July 2021 through November 2023, Go X, Debelov, and
Salam directly or indirectly:
a. made use of any means or instruments of transportation or communication
in interstate commerce or of the mails to sell securities, through the use or
medium of a prospectus or otherwise;
18
b. carried or caused to be carried securities through the mails or in interstate
commerce, by any means or instruments of transportation, for the purpose
of sale or delivery after sale; or
c. made use of any means or instruments of transportation or communication
in interstate commerce or of the mails to offer to sell or offer to buy through
the use or medium of any prospectus or otherwise any security,
without a registration statement having been filed or being in effect with the Commission as to
such securities.
64. By reason of the foregoing, Go X, Debelov, and Salam directly or indirectly
violated and, unless enjoined, are reasonably likely to continue to violate Sections 5(a) and 5(c)
of the Securities Act [15 U.S.C. §§ 77e(a) and 77e(c)].
VI. REQUESTED RELIEF
The Commission respectfully requests the Court find that the Defendants committed the
foregoing violations, and:
A. Permanent Injunction
Issue a permanent injunction enjoining Go X, Debelov, and Salam from directly or
indirectly violating Section 10(b) of the Exchange Act [15 U.S.C. § 78j(b)] and Rule 10b-5 [17
C.F.R. § 240.10b-5] thereunder, and Sections 5(a) and 5(c) of the Securities Act [15 U.S.C. §§
77e(a) and 77e(c)]; permanently enjoining Go X from directly or indirectly violating Section 17(a)
of the Securities Act [15 U.S.C. § 77q(a)]; and permanently enjoining Debelov and Salam from
directly or indirectly violating Section 17(a)(1) and Section 17(a)(3) of the Securities Act [15
U.S.C. §§ 77q(a)(1) and 77q(a)(3)].
19
B. Disgorgement with Prejudgment Interest
(Against Go X)
Issue an order requiring Go X to disgorge all ill-gotten gains or proceeds, with prejudgment
interest thereon, resulting from the acts and/or courses of conduct alleged in this Complaint.
C. Civil Monetary Penalties
Issue an order requiring Go X, Debelov, and Salam to pay civil monetary penalties pursuant
to Section 20(d) of the Securities Act [15 U.S.C. § 77t(d)] and Section 21(d) of the Exchange Act
[15 U.S.C. § 78u(d)].
D. Retention of Jurisdiction
Retain jurisdiction of this action and over the Defendants in accordance with the principles
of equity and the Federal Rules of Civil Procedure in order to implement and carry out the terms
of all orders and decrees that may be entered, or to entertain any suitable application or motion by
the Commission for additional relief within the jurisdiction of this Court.
E. Further Relief
Grant such other and further relief as this Court may determine to be just, equitable, and
necessary.
DEMAND OF JURY TRIAL
The Commission hereby demands a trial by jury on any and all issues in this action so
triable.
Respectfully submitted,
July 3, 2025 s/Christine Nestor
Christine Nestor, Esq.
Senior Trial Counsel
Florida Bar # 597211
Telephone: (305) 982-6367
E-mail: [email protected]
20
ATTORNEY FOR PLAINTIFF
SECURITIES AND EXCHANGE
COMMISSION
801 Brickell Avenue, Suite 1950
Miami, Florida 33131
Telephone: (305) 982-6300
Facsimile: (305) 536-4154UNITED STATES DISTRICT COURT
SOUTHERN DISTRICT OF FLORIDA
SECURITIES AND EXCHANGE COMMISSION
Plaintiff, CASE NO.:
v.
CHEETAH X INC. (d/b/a Go X),
ALEXANDER DEBELOV,
and KHODR SALAM,
Defendants.
/
COMPLAINT FOR INJUNCTIVE AND OTHER RELIEF
AND DEMAND FOR JURY TRIAL
Plaintiff Securities and Exchange Commission (the “Commission”) alleges as follows:
I. INTRODUCTION
1. From approximately July 2021 through November 2023, Defendants Cheetah X
Inc., which does business as “Go X” (“Go X”); Go X’s founder, majority owner, and CEO,
Alexander Debelov (“Debelov”); and Go X’s President of Operations, Khodr Salam, a/k/a Khodor
Salam (“Salam”) (collectively, “Defendants”) raised approximately $4 million from about 300
investors located across multiple states, through the fraudulent and unregistered sale of securities.
2. Go X operates a scooter rental business in markets including several Florida cities,
Honolulu, and Las Vegas. Defendants promoted Go X’s investment program on its public website,
in videos posted on YouTube, in direct communications with prospective investors, and in written
agreements.
Case 1:25-cv-23002-XXXX Document 1 Entered on FLSD Docket 07/03/2025 Page 1 of 20
2
3. In their sales pitch, Defendants represented to investors that Go X would pay
investors a share of its gross profits from scooter rental fees, in exchange for the investors’ principal
payment to Go X, which typically ranged from $2,000 to $30,000. They also represented that
through the profit-sharing, investors could expect to be paid back their principal plus receive
returns up to 100 percent in a year or less. The Go X website claimed that investors had earned
more than $3 million by August 2022. In addition, Defendants portrayed Go X as less risky than
investing in the S&P 500, touting “guaranteed” investor refunds upon request and claiming that
investor funds could be lost only if Go X went out of business.
4. These representations were false and misleading. By the end of 2023, Go X had
paid investors only about $1.45 million—less than half of the approximately $4 million in principal
it raised from investors. Go X also failed to pay supposedly “guaranteed” refunds when investors
requested them. In addition, Go X operated a sharply unprofitable business, putting unwitting
investors at substantial risk.
5. The poor performance of the Go X investment led to multiple complaints from
dissatisfied investors, yet Defendants continued to sell the investment with the same sales pitch.
6. By engaging in the conduct described in this Complaint, Go X violated Sections
5(a), 5(c), and 17(a) of the Securities Act of 1933 (“Securities Act”) [15 U.S.C. §§ 77e(a), 77e(c),
and 77q(a)], and Section 10(b) of the Securities Exchange Act of 1934 (“Exchange Act”) [15
U.S.C. § 78j(b)] and Rule 10b-5 thereunder [17 C.F.R. § 240.10b-5]; and Debelov and Salam
violated Sections 5(a), 5(c), 17(a)(1), and 17(a)(3) of the Securities Act [15 U.S.C. §§ 77e(a),
77e(c), 77q(a)(1), and 77q(a)(3)], and Section 10(b) of the Exchange Act [15 U.S.C. § 78j(b)] and
Rule 10b-5 thereunder [17 C.F.R. § 240.10b-5].
Case 1:25-cv-23002-XXXX Document 1 Entered on FLSD Docket 07/03/2025 Page 2 of 20
3
7. Unless enjoined, Defendants will continue to violate the federal securities laws.
Accordingly, the Commission seeks injunctive relief and civil money penalties against the
Defendants. The Commission also seeks disgorgement of ill-gotten gains with prejudgment
interest against Go X.
II. DEFENDANTS
8. Cheetah X Inc., which does business as “Go X,” is a Delaware corporation formed
in June 2018. Go X operates its scooter rental business in Florida, Hawaii, and Nevada and sold
its investment program to investors located across multiple states.
9. Alexander Debelov, age 37, maintains residences in Hallandale Beach, Florida and
San Francisco, California. He is the founder of Go X and has been its CEO since June 2018.
Debelov owns approximately 85 percent of Go X’s stock and controlled Go X during the relevant
period.
10. Khodr Salam, age 30, resides in Sanford, Florida. He has been a Go X employee
since June 2018 and Go X’s President of Operations since approximately March 2021. Salam
owns approximately two percent of Go X’s stock.
III. JURISDICTION AND VENUE
11. The Court has jurisdiction over this action pursuant to Sections 20(b), 20(d), and
22(a) of the Securities Act [15 U.S.C. §§ 77t(b), 77t(d), and 77v(a)] and Sections 21(d), 21(e), and
27 of the Exchange Act [15 U.S.C. §§ 78u(d), 78u(e), and 78aa].
12. In connection with the conduct alleged in this Complaint, Defendants, directly or
indirectly, singly or in concert with others, made use of the means and instrumentalities of
interstate commerce, the means or instruments of transportation or communication in interstate
commerce, or of the mails.
Case 1:25-cv-23002-XXXX Document 1 Entered on FLSD Docket 07/03/2025 Page 3 of 20
4
13. This Court has personal jurisdiction over the Defendants and venue is proper in this
District pursuant to Section 22(a) of the Securities Act [15 U.S.C. § 77v(a)] and Section 27(a) of
the Exchange Act [15 U.S.C. § 78aa(a)] because certain offers and sales of securities, acts, and
transactions that form the basis for the violations alleged in this Complaint occurred in this District.
For example, during the relevant time, Go X maintained an office in Miami, Florida which Debelov
has described as Go X’s “headquarters” and Debelov maintains a residence in this District.
Additionally, at least six investors resided in this District when they invested.
IV. FACTUAL ALLEGATIONS
A. The Go X Business and Securities Offering
14. Go X offers scooters for rent to the public in markets located in U.S. cities including
Honolulu, Hawaii; Las Vegas, Nevada; Daytona Beach, Florida; and other Florida cities. Go X
pays a portion of the rental fees it collects to its “partners,” which are the operators of the locations
where the scooters are docked, typically retail stores and hotels in resort areas.
15. From approximately July 2021 through November 2023, Go X raised around $4
million by offering and selling securities to approximately 300 investors in multiple U.S. states.
Go X promoted its investment program through various means including content on its public
website, which content was overseen and approved by Debelov, and videos posted to YouTube in
which Debelov appeared and spoke as the company’s CEO. Debelov also personally promoted
the Go X investment program to prospective investors, including through email and telephone
conversations.
16. When individuals expressed interest in the Go X investment through the Go X
website, Debelov provided Salam with their contact information to follow up. Salam then reached
out to the prospective investors by telephone, email, and/or text message. Salam described the
Case 1:25-cv-23002-XXXX Document 1 Entered on FLSD Docket 07/03/2025 Page 4 of 20
5
investment program to the prospects, including among other things, the expected rates of return
and that investors would receive monthly payments of their returns. He also directed prospects to
the Go X videos on YouTube.
17. About half of the investors signed written agreements with Go X to effect their
investments (“investor agreements”). Debelov approved the form of the investor agreements.
Using his CEO title, Debelov was also Go X’s signatory on the investor agreements. Both Debelov
and Salam provided investors with investor agreements to sign, typically by emailing the investor
a website link to an electronic copy of the agreement. Investors that were not provided investor
agreements effectuated their investment by paying Go X their principal investment amounts.
18. Investors typically paid between $2,000 and $30,000 for an investment. Some
made multiple investments. Investor funds were comingled in common bank accounts that Go X
used to pay its general operating expenses.
19. Investors were passive and had a reasonable expectation of earning a profit or return
which was derived entirely from the purported efforts and strategies of the Defendants. For
example, the investor agreements stated: “Go X will take care of all operations, provide the
software solution, fix and deploy scooters at all partner locations. Go X will also retain a legal
firm, PR firm and run online ads in order to increase the rentability of scooters. . . . All of this will
help the [investor] recoup and earn . . . interest on their purchase in the most reasonable time
frame.”
20. Echoing this language, Salam sent emails and text messages to prospective and
existing investors stating variously that: (i) “Investing in Go X is an opportunity to earn passive
income by owning a percentage of our fleet;” (ii) investors were “tapping into” Go X’s “total
revenue” from all of its markets; and (iii) “You don’t own 25 individual scooters; rather, you hold
Case 1:25-cv-23002-XXXX Document 1 Entered on FLSD Docket 07/03/2025 Page 5 of 20
6
a stake in the earnings generated collectively by 1,500 scooters across our Hawaii and Florida
markets.” Debelov also emailed existing investors representing that the Go X investment program
offered “passive income.”
21. Indeed, Go X made the essential managerial efforts that affected the success or
failure of its business and the investment program. This included, but was not limited to, launching
operations in various markets; marketing scooters to consumers; recruiting, contracting with, and
paying the partners; collecting scooter rental fees; maintaining the scooters; and handling
permitting and other legal requirements of the cities where Go X operated.
B. The Pitch to Investors
22. As Defendants framed the Go X program for investors—including in the investor
agreements, on the Go X website, in the YouTube videos, and in Debelov’s and Salam’s direct
communications with investors—investors would receive a share of the gross profits that Go X
earned from renting scooters.
23. In promoting the Go X investment program, Defendants told investors to expect
that this profit-sharing would provide investors with extraordinary returns in a short period of time
with exceptionally low risk.
24. For example, Go X promoted the investment program with content on its public
website that was overseen and approved by Debelov. At various times during the fraudulent
offering, the website included the following claims:
• “YOU MAKE $ WHEN SOMEONE RENTS A SCOOTER FROM US. WE WILL
SHARE 50% OF THE GROSS PROFIT” (emphasis in original)
• Through such profit-sharing, an investor could “1.5X YOUR MONEY” in as little as “88
days”
Case 1:25-cv-23002-XXXX Document 1 Entered on FLSD Docket 07/03/2025 Page 6 of 20
7
• “INVESTORS ON GO X PLATFORM EARNED” more than $3 million “IN THE LAST
180 DAYS”
• A person who “in August 2021 . . . invested $20k into Go X” would have achieved a “gain”
of “+100%” by May 2022
• The 100 percent gain “is just compared [sic] based on returns, but if you look at other
attributes of this investment like risk-tolerance, liquidity and your ability to lose money,
then Go X stands in a completely different league (!) compared to all investments on the
market”
• Unlike investors in the S&P 500, Go X investors had “0 Risk” and “[No] . . . Ability to
Lose Money . . . *Unless Go X goes out of business”
25. The promotion of the Go X investment program also included videos posted to
YouTube in approximately October and November 2022. In these videos, Debelov appeared and
spoke over the caption “CEO, Go X.” He claimed that early investors had made returns of “I think
it was 100 percent over twelve months” and that later investors were “getting a 50 percent return.”
26. In a separate YouTube video narrated by Debelov and posted in approximately June
2022, Debelov claimed that Go X provided investors with “monthly cash flow.”
27. Debelov and Salam also promoted the Go X investment in their direct
communications with investors. For example:
• Salam typically had phone calls with prospective investors in which he described how the
Go X program worked, including the expected rate of return.
• In or about January 2023, Salam claimed in text messages to a prospective investor that the
Go X “platform” was “completely sold out” and had “limited availability right now,” but
the prospect could invest a “max” of “$20k.” Salam also assured the prospect that he could
Case 1:25-cv-23002-XXXX Document 1 Entered on FLSD Docket 07/03/2025 Page 7 of 20
8
reasonably expect a fifty percent return in one year and would receive monthly payments
from Go X.
• In a phone call around the same time, the prospect expressed skepticism to Salam that Go
X could provide such a return, and Salam assured the prospect that Go X could do so.
• Salam and Debelov each sent prospective investors emails claiming that “our investors
[had] made over $3M on the platform. As we calculated the average rate of return across
all markets, it came out to an astonishing 87% annual return for a typical investor on
[the] Go X platform!” (emphasis in original). Their emails also claimed that the Go X
investment was “no-risk,” provided “monthly payouts,” and “produces returns that are 4x
of leading funds,” and urged prospective investors to “see how it compares to other
products on the market here: https://goxapp.com/invest.”
28. The investor agreements, which Debelov and Salam provided to investors, also
touted the performance of the Go X investment. Two iterations of the investor agreement were
used, an original “1.0” version and a later “2.0” version. These variously included statements that
1.0 investors could expect to “be paid” double their investment amount and expect to “earn that
money anywhere between 3-6 months”; that the “majority” of 1.0 investors had “doubled or were
on track to double their funds within 6-11 months of their initial investment”; that 2.0 investors
“should expect to 1.5x their investment within 6-12 months”; and that 2.0 investors would “be paid
monthly on their earnings.”
29. The investor agreements further stated that Go X provided a “100% product
guarantee” and would refund investments upon investor request. Consistent with this claim, in the
June 2022 YouTube video identified above, Debelov said, “[I]f you’re not happy with your
investment, you can request a refund and we’ll happily refund your money within that same day.”
Case 1:25-cv-23002-XXXX Document 1 Entered on FLSD Docket 07/03/2025 Page 8 of 20
9
Likewise, in February 2023, Salam emailed a prospective investor a “welcome letter” from
Debelov, which said: “At any point, if you would like to get your money back, then just email me
. . . and I’ll make sure you get it refunded to your card or wired within 24 hours.”
C. Defendants Violated the Antifraud Provisions of the Exchange Act and Securities
Act
30. Defendants knew, or were severely reckless in not knowing, that the sales pitch to
investors was false and misleading because it overstated past performance of the Go X investment,
overstated potential future performance of the investment, and understated investment risk.
31. The claim that investors had “EARNED” more than $3 million “IN THE LAST
180 DAYS” suggested that the Go X investment had performed well in the past and that it was
likely to continue to do so in the future. But the claim was false and misleading.
32. The claim first appeared on the Go X website no later than August 2022. By then,
however, Go X had only paid roughly $800,000 in returns to investors—far short of $3 million—
according to its accounting records. The claim was repeated on the website in December 2022 and
in March, June, and September 2023.
33. According to Go X accounting records, during the relevant time, Go X never
returned $3 million to investors. Through December 2023, Go X paid only approximately
$1.45 million in returns to investors; in other words, Go X had returned less than half of the
approximately $4 million in principal it raised from investors. Debelov knew, or was severely
reckless in not knowing, that the claim that Go X investors had earned more than $3 million in 180
days falsely and misleadingly portrayed the Go X investment’s past and expected future
performance because he regularly reviewed Go X accounting records showing the amount of
returns paid to investors. Debelov also knew, or was severely reckless in not knowing, that the
Case 1:25-cv-23002-XXXX Document 1 Entered on FLSD Docket 07/03/2025 Page 9 of 20
10
extraordinary past and expected future performance of the Go X investment touted elsewhere on
the Go X website, in the investor agreements, in the YouTube videos, and in his emails to
prospective investors, as described above, was likewise false and misleading.
34. The sales pitch also falsely and misleadingly understated investment risk because
Go X lacked the financial strength to perform as the pitch told investors to expect. As Debelov
knew, or was severely reckless in not knowing, from his review of Go X accounting records, Go
X’s scooter rental revenue during 2021 through 2023 totaled roughly $8.5 million—meaning it
would take half of that revenue just to return the principal Go X raised from investors. From the
same accounting records, Debelov also knew, or was severely reckless in not knowing, that Go X
recorded a negative net income in each of 2021, 2022, and 2023, with a cumulative recorded
negative net income across the three years of approximately $1 million. These facts cast serious
doubt on the company’s ability to return investor principal, let alone pay the touted extraordinary
returns, and to guarantee refunds. Debelov therefore also knew, or was severely reckless in not
knowing, that the “0 Risk” claim and comparison to the S&P 500 on the Go X website described
above were false and misleading.
35. Investor complaints received by Debelov further show that Debelov knew, or was
severely reckless in not knowing, that the Go X investment did not perform as represented in the
investor sales pitch. From at least June 2022 to November 2023, Debelov received multiple
complaints from dissatisfied investors, including complaints about not receiving expected returns
and unpaid refunds. Yet Debelov and Go X continued promoting the investment to new investors
using the same sales pitch containing misrepresentations about past performance, expected returns,
and guaranteed refunds.
Case 1:25-cv-23002-XXXX Document 1 Entered on FLSD Docket 07/03/2025 Page 10 of 20
11
36. Salam also knew, or was severely reckless in not knowing, that the Go X sales pitch
was false and misleading. Among other things, he monitored the Go X website, which contained
the past and expected future performance claims described above; he described the Go X program
to prospective investors, including the expected rates of return; he provided investors with the
investor agreements, which included the claims of past and expected future performance as well
as the refund guarantee described above; and he sent the emails to prospective investors referenced
above describing past performance of the Go X investment. Salam therefore knew, or was severely
reckless in not knowing, that Go X, a small scooter rental company, implausibly offered investors
the prospect of extraordinary returns, guaranteed refunds, and less risk than investing in the S&P
500.
37. Salam also learned of investor complaints, as shown by the following examples:
• In June 2022, Salam was copied on an investor’s email complaining to Debelov where the
investor stated: “I’ve reached out a few times and I’m wondering what I need to do to start
getting my monthly payouts. . . . It’s been several months and I still have yet to get a single
payout from my balance.” The investor had invested in November 2021.
• In August 2022, an investor complained to Salam and Debelov by email about not receiving
monthly payments. In February 2023, the investor complained again to Salam by email,
copying Debelov, writing that he still was not receiving the payments. Salam replied to
the investor that the investor could expect a payment that week. In March 2023, the
investor emailed Salam, copying Debelov, noting that he did not receive the payment.
• In October 2022, an investor complained by email to Salam, stating: “I am past my $5k
payback and contract states that contract/agree [sic] make double your money which
clearly I have not.”
Case 1:25-cv-23002-XXXX Document 1 Entered on FLSD Docket 07/03/2025 Page 11 of 20
12
• In March 2023, an investor began complaining to Salam and Debelov in an email string
about missing monthly payments. Later in the string, in June 2023, the investor wrote: “I
am having trouble with payouts again. . . . Schedule [sic] payouts were never met.” In
August 2023, the investor wrote in the string that he still was owed money. He also wrote
in an email to Debelov: “I’m starting to feel like I got scammed.”
• In April 2023, an investor emailed Salam and Debelov that he and two other individuals
who were “early investors” in Go X had been receiving low payments or no payment in
some months. The investor also wrote: “There has [sic] been constant inconsistencies with
payment time frames . . . . We are always having to reach out for our monthly deposits,
asking several times for payment. We are completely confused and lost as to what’s going
on with our money and need clarification.”
• In May 2023, an investor complained by email to Salam and Debelov that she had invested
in November 2022, and based on the investment performance so far, “it will take years to
make a profit, as opposed to the 10 months I was told.”
• In June 2023, Salam and Debelov received an email complaint from an investor stating that
after approximately sixteen months, “I havent [sic] seen a return on my initial investment.”
• In August 2023, an investor complained by email to Salam and Debelov that he had “asked
kindly to withdraw my remaining $3,000 from my account for almost a year,” adding, “I
am turning all of this over to my lawyer next week if I don’t hear back from you.”
• Also in August 2023, an investor complained by email to Salam and Debelov that “[i]t has
been almost 2 years with no [sic] even receiving my initial investment back which is
laughable.” The investor also asked that Go X pay him his “remaining balance . . . or I
will have no choice but to look at alternative options to get your attention.”
Case 1:25-cv-23002-XXXX Document 1 Entered on FLSD Docket 07/03/2025 Page 12 of 20
13
• Additionally in August 2023, an investor complained by email to Salam, “I have not
receive [sic] a payout”; “I want to pull out everything”; and “I will go to the proper
authorities!”
38. Even after receiving these complaints, Salam continued using the false and
misleading sales pitch to solicit investors. In particular, after the August 2023 complaints, Salam
went on to sell investments tied to a new market Go X was launching in Las Vegas.
39. Despite the investor complaints, and the implausible returns, purported low risk,
and guaranteed refunds touted in the Go X sales pitch, Salam never investigated the truthfulness
of the representations he used to solicit investors.
40. The false and misleading representations that Defendants disseminated to investors
in the sales pitch described above were material. In making an investment decision, it would have
been important for a reasonable investor to know, for example, that the purported past performance
of the Go X investment, including the repeated $3 million claim, was false; that Go X failed to pay
refunds upon request; and that Go X was unprofitable.
D. Defendants Violated Federal Securities Registration Provisions
41. As stated above, Go X, through Debelov and Salam, offered and sold approximately
$4 million in securities to approximately 300 investors residing in multiple states. In doing so,
Defendants used general solicitation, including a public website and YouTube videos, and did not
take reasonable steps to verify investors’ accredited investor status.
42. Contrary to the requirements of the federal securities laws, no registration statement
was on file with the Commission or in effect for any of these offers or sales, and no exemption
from registration applied to the offers or the sales.
Case 1:25-cv-23002-XXXX Document 1 Entered on FLSD Docket 07/03/2025 Page 13 of 20
14
V. CLAIMS FOR RELIEF
COUNT I
Violations of Section 10(b) of the Exchange Act and Rule 10b-5(a)
(Against all Defendants)
43. The Commission realleges and incorporates Paragraphs 1 through 42 of this
Complaint.
44. From approximately July 2021 through November 2023, Go X, Debelov, and
Salam, directly or indirectly, by use of the means and instrumentalities of interstate commerce, or
of the mails, knowingly or severely recklessly employed devices, schemes or artifices to defraud
in connection with the purchase or sale of securities.
45. By reason of the foregoing, Go X, Debelov, and Salam directly or indirectly
violated and, unless enjoined, are reasonably likely to continue to violate, Section 10(b) of the
Exchange Act [15 U.S.C. § 78j(b)], and Rule 10b-5(a) [17 C.F.R. § 240.10b-5(a)].
COUNT II
Violations of Section 10(b) of the Exchange Act and Rule 10b-5(b)
(Against all Defendants)
46. The Commission realleges and incorporates Paragraphs 1 through 42 of this
Complaint.
47. From approximately July 2021 through November 2023, Go X, Debelov, and
Salam, directly or indirectly, by use of the means and instrumentalities of interstate commerce, or
of the mails, in connection with the purchase or sale of securities, knowingly or severely recklessly
made untrue statements of material facts or omitted to state material facts necessary to make the
statements made, in light of the circumstances under which they were made, not misleading.
Case 1:25-cv-23002-XXXX Document 1 Entered on FLSD Docket 07/03/2025 Page 14 of 20
15
48. By reason of the foregoing, Go X, Debelov, and Salam directly or indirectly
violated and, unless enjoined, are reasonably likely to continue to violate, Section 10(b) of the
Exchange Act [15 U.S.C. § 78j(b)], and Rule 10b-5(b) [17 C.F.R. § 240.10b-5(b)].
COUNT III
Violations of Section 10(b) of the Exchange Act and Rule 10b-5(c)
(Against all Defendants)
49. The Commission realleges and incorporates Paragraphs 1 through 42 of this
Complaint.
50. From approximately July 2021 through November 2023, Go X, Debelov, and
Salam, directly or indirectly, by use of the means and instrumentalities of interstate commerce, or
of the mails, in connection with the purchase or sale of securities, knowingly or severely recklessly
engaged in acts, practices, and courses of business which operated or would operate as a fraud or
deceit upon the purchasers of such securities.
51. By reason of the foregoing, Go X, Debelov, and Salam directly or indirectly
violated and, unless enjoined, are reasonably likely to continue to violate, Section 10(b) of the
Exchange Act [15 U.S.C. § 78j(b)], and Rule 10b-5(c) [17 C.F.R. § 240.10b-5(c)].
COUNT IV
Violations of Section 17(a)(1) of the Securities Act
(Against all Defendants)
52. The Commission realleges and incorporates Paragraphs 1 through 42 of this
Complaint.
53. From approximately July 2021 through November 2023, Go X, Debelov, and Salam,
in the offer or sale of securities by use of the means or instruments of transportation or
Case 1:25-cv-23002-XXXX Document 1 Entered on FLSD Docket 07/03/2025 Page 15 of 20
16
communication in interstate commerce or by use of the mails, directly or indirectly, knowingly or
severely recklessly employed devices, schemes, or artifices to defraud.
54. By reason of the foregoing, Go X, Debelov, and Salam directly and indirectly
violated and, unless enjoined, are reasonably likely to continue to violate, Section 17(a)(1) of the
Securities Act [15 U.S.C. § 77q(a)(1)].
COUNT V
Violations of Section 17(a)(2) of the Securities Act
(Against Go X)
55. The Commission realleges and incorporates Paragraphs 1 through 42 of this
Complaint.
56. From approximately July 2021 through November 2023, Go X, in the offer or sale
of securities by use of the means or instruments of transportation or communication in interstate
commerce or by use of the mails, directly and indirectly, negligently obtained money or property
by means of untrue statements of material facts or omissions to state material facts necessary to
make the statements made, in the light of the circumstances under which they were made, not
misleading.
57. By reason of the foregoing, Go X directly and indirectly violated and, unless
enjoined, is reasonably likely to continue to violate, Section 17(a)(2) of the Securities Act [15
U.S.C. § 77(q)(a)(2)].
COUNT VI
Violations of Section 17(a)(3) of the Securities Act
(Against all Defendants)
58. The Commission realleges and incorporates Paragraphs 1 through 42 of this
Complaint.
Case 1:25-cv-23002-XXXX Document 1 Entered on FLSD Docket 07/03/2025 Page 16 of 20
17
59. From approximately July 2021 through November 2023, Go X, Debelov, and
Salam, in the offer or sale of securities by use of the means or instruments of transportation or
communication in interstate commerce or by the use of the mails, directly and indirectly,
negligently engaged in transactions, practices, and courses of business which operated as a fraud
or deceit upon the purchasers.
60. By reason of the foregoing, Go X, Debelov, and Salam directly and indirectly
violated and, unless enjoined, are reasonably likely to continue to violate, Section 17(a)(3) of the
Securities Act [15 U.S.C. § 77(q)(a)(3)].
COUNT VII
Violations of Sections 5(a) and 5(c) of the Securities Act
(Against All Defendants)
61. The Commission realleges and incorporates Paragraphs 1 through 42 of this
Complaint.
62. No registration statement was filed or in effect with the Commission pursuant to
the Securities Act with respect to the securities issuances and transactions by Defendants as
described in this Complaint, and no exemption from registration existed with respect to these
securities and transactions.
63. From approximately July 2021 through November 2023, Go X, Debelov, and
Salam directly or indirectly:
a. made use of any means or instruments of transportation or communication
in interstate commerce or of the mails to sell securities, through the use or
medium of a prospectus or otherwise;
Case 1:25-cv-23002-XXXX Document 1 Entered on FLSD Docket 07/03/2025 Page 17 of 20
18
b. carried or caused to be carried securities through the mails or in interstate
commerce, by any means or instruments of transportation, for the purpose
of sale or delivery after sale; or
c. made use of any means or instruments of transportation or communication
in interstate commerce or of the mails to offer to sell or offer to buy through
the use or medium of any prospectus or otherwise any security,
without a registration statement having been filed or being in effect with the Commission as to
such securities.
64. By reason of the foregoing, Go X, Debelov, and Salam directly or indirectly
violated and, unless enjoined, are reasonably likely to continue to violate Sections 5(a) and 5(c)
of the Securities Act [15 U.S.C. §§ 77e(a) and 77e(c)].
VI. REQUESTED RELIEF
The Commission respectfully requests the Court find that the Defendants committed the
foregoing violations, and:
A. Permanent Injunction
Issue a permanent injunction enjoining Go X, Debelov, and Salam from directly or
indirectly violating Section 10(b) of the Exchange Act [15 U.S.C. § 78j(b)] and Rule 10b-5 [17
C.F.R. § 240.10b-5] thereunder, and Sections 5(a) and 5(c) of the Securities Act [15 U.S.C. §§
77e(a) and 77e(c)]; permanently enjoining Go X from directly or indirectly violating Section 17(a)
of the Securities Act [15 U.S.C. § 77q(a)]; and permanently enjoining Debelov and Salam from
directly or indirectly violating Section 17(a)(1) and Section 17(a)(3) of the Securities Act [15
U.S.C. §§ 77q(a)(1) and 77q(a)(3)].
Case 1:25-cv-23002-XXXX Document 1 Entered on FLSD Docket 07/03/2025 Page 18 of 20
19
B. Disgorgement with Prejudgment Interest
(Against Go X)
Issue an order requiring Go X to disgorge all ill-gotten gains or proceeds, with prejudgment
interest thereon, resulting from the acts and/or courses of conduct alleged in this Complaint.
C. Civil Monetary Penalties
Issue an order requiring Go X, Debelov, and Salam to pay civil monetary penalties pursuant
to Section 20(d) of the Securities Act [15 U.S.C. § 77t(d)] and Section 21(d) of the Exchange Act
[15 U.S.C. § 78u(d)].
D. Retention of Jurisdiction
Retain jurisdiction of this action and over the Defendants in accordance with the principles
of equity and the Federal Rules of Civil Procedure in order to implement and carry out the terms
of all orders and decrees that may be entered, or to entertain any suitable application or motion by
the Commission for additional relief within the jurisdiction of this Court.
E. Further Relief
Grant such other and further relief as this Court may determine to be just, equitable, and
necessary.
DEMAND OF JURY TRIAL
The Commission hereby demands a trial by jury on any and all issues in this action so
triable.
Respectfully submitted,
July 3, 2025 s/Christine Nestor
Christine Nestor, Esq.
Senior Trial Counsel
Florida Bar # 597211
Telephone: (305) 982-6367
E-mail: [email protected]
Case 1:25-cv-23002-XXXX Document 1 Entered on FLSD Docket 07/03/2025 Page 19 of 20
20
ATTORNEY FOR PLAINTIFF
SECURITIES AND EXCHANGE
COMMISSION
801 Brickell Avenue, Suite 1950
Miami, Florida 33131
Telephone: (305) 982-6300
Facsimile: (305) 536-4154
Case 1:25-cv-23002-XXXX Document 1 Entered on FLSD Docket 07/03/2025 Page 20 of 20