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TO BE DISCUSSED AT THE SEPT. 18, 2025 MEETING OF THE

summary

The SEC Investor Advisory Committee recommends recalibrating the regulatory framework to facilitate retail investor access to private markets, primarily through registered funds.

paragraph

The Committee proposes updating the Investment Company Act of 1940 to allow registered funds to better incorporate private market assets. To protect retail investors, they suggest shifting accredited investor status toward sophistication rather than just wealth and implementing investment caps for non-sophisticated individuals. Key recommendations include enhancing valuation transparency, improving liquidity disclosures, and strengthening enforcement of existing filing requirements.

narrative

The SEC Investor Advisory Committee (IAC) is recommending a recalibration of the regulatory framework to accommodate the rapid growth of private markets, which manage over $28 trillion in assets. The Committee suggests that the optimal path for retail access is through registered funds, necessitating updates to the Investment Company Act of 1940. If direct access is expanded, the IAC proposes guardrails such as shifting accredited investor criteria toward sophistication and imposing prudential investment limits. Additional protections include enhanced transparency for valuations, improved liquidity disclosures, and stricter enforcement of current filing requirements. Ultimately, the goal is to facilitate capital formation while maintaining the SEC's mission of investor protection and market efficiency.

Enriched metadata

Scheme
non-corporate (100%)
Victim loss
$107,000
Classified non-corporate(confidence 100%). No EDGAR filing fingerprint (criminal/DOJ-side scheme). detection rule →
Statutes
15 U.S.C. § 78l(g)17 CFR 230.501(a)17 CFR 230.251(d)17 CFR 227.100(a)17 C.F.R. § 230.503section 3(a) of the Securities Exchange ActSection 4(a)(2) of the Securities ActSection 4(a)(2) of the Securities ActRule 2a-5Rule 17d-1Rule 23c-3Rule 18f-3
Parties
IacSec Investor Advisory CommitteeU.S. Private CompaniesU.S. Private Funds
Keywords
privateinvestorsprivate marketinvestorretailassetsmarketmarket assetsretail investorsfundsaccess privateaccessseccommissioninvestor access

Extracted insights

Dollar amounts 23
  • $28000.00B $28 trillion ≥$1B
  • $623.00B $623 billion ≥$1B
  • $55.20B $55.2 billion ≥$1B
  • $2.60B $2.6 billion ≥$1B
  • $1.60B $1.6B ≥$1B
  • $1.20B $1.2 billion ≥$1B
  • $1.00B $1billion ≥$1B
  • $700.00M $700 million $100M–$1B
  • $1000K $999,999 $100K–$1M
  • $920K $920,000 $100K–$1M
  • $615K $615,000 $100K–$1M
  • $300K $300,000 $100K–$1M
Entities 4
  • organization Iac
  • organization Sec Investor Advisory Committee
  • organization U.S. Private Companies
  • organization U.S. Private Funds
Triples 5
  • U.S. Private Funds Managing Over $28 Trillion In Assets
  • U.S. Private Companies Directly Raising $623 Billion In 2024
  • Committee Recommends Changes To Staff Interpretations And/Or Rules
  • Committee Believes Expansion Should Be Accompanied By Certain Basic Investor Protection Guardrails
  • Committee Recommends Various Improvements To The Registered Fund Regulatory Framework
Text layers
Extracted body text (91,416c)

TO BE DISCUSSED AT THE SEPT. 18, 2025 MEETING OF THE  
SEC INVESTOR ADVISORY COMMITTEE 
DRAFT: SEPT. 18, 2025 
 
Recommendations of the Investor as Owner and Market Structure Subcommittees of the 
SEC Investor Advisory Committee: 
 
 
RETAIL INVESTOR ACCESS TO PRIVATE MARKET ASSETS 
  
 
EXECUTIVE SUMMARY 
The private capital markets have grown at a rapid pace in recent years.  Given their current size 
and  the  investment  opportunities  they  contain,  the  question  of  facilitating  retail  investor  access  has  
been raised with increased frequency by investors, market participants, legislators and policymakers. 
The  SEC  Investor  Advisory  Committee  (“IAC”  or  “Committee”)  finds  that  this  development  
necessitates a recalibration of the existing regulatory framework, which was designed for a world in 
which the public markets encompassed the vast majority of all investment opportunities. Importantly, 
the  Committee  believes  that  this  recalibration  should  not  undermine  any  of  the  three  pillars  of  the  
SEC’s mission: protecting investors, maintaining fair, orderly, and efficient markets, and facilitating 
capital formation. 
In the Committee’s view, the optimal way for retail investors to access private market assets is 
through registered funds, which allow retail investors to invest in broadly diversified funds that contain 
private market assets, often alongside public market assets. The investor protections embedded in the 
registered  funds  framework  include  Commission  review,  audited  financials,  professional  fund  
management,  diversification,  various  levels  of  liquidity,  and  the  protections  of  the  Investment  
Company Act. The  Committee  therefore  recommends  changes  to  Staff  Interpretations  and/or  rules  
under the Investment Company Act of 1940 to allow registered funds to better facilitate investing in 
private market assets. 
The Committee does not take a position on the desirability of expanding retail investors’ access 
to private market assets in direct ways, but, if the SEC were to determine that such an expansion is 
warranted,  the  Committee  firmly  believes  that  it  should  be  accompanied  by  certain  basic  investor  
protection guardrails. These include an expanded focus on investor sophistication (rather than income 
or  wealth)  when  determining  accredited  investor  status;  prudential  limits  on  the  amount  that  can  be  
invested  by  retail  investors  who  do  not  meet  sophistication  or  wealth  criteria;  the enhancement  of  
certain  filing  requirements  and  strict  enforcement  of  certain  already-existing  requirements;  and  
improved disclosure and transparency to facilitate investor decision-making. 
The  Committee  also  recommends  various  improvements  to  the  registered  fund  regulatory  
framework as part of any expansion that enables retail investors to more easily invest in private market 
assets. These improvements include: providing clarity and transparency on valuations throughout the 
lifecycle of a fund; enhancing liquidity disclosures and making them more prominent; and providing 
for certain additional investor protections that specifically address the increased participation of retail 
investors. 
  

RETAIL INVESTOR ACCESS TO PRIVATE MARKET ASSETS 
DRAFT 
2 
 
I. INTRODUCTION 
 
The  private  markets  have  grown  at  a  rapid pace in recent years, with  U.S.  private  funds  
managing over $28 trillion in assets and U.S. private companies directly raising $623 billion in 
2024.
1
  Notably,  most  retail  investors  do  not  have  direct  access to  these  private  assets. Indirect 
access is  available  but  occurs  in  limited  ways  through  registered  funds  or  through separately 
managed accounts that, in turn, invest in private companies or private funds.  
Given  the  size  of  the  private  markets  and  the  investment  opportunities  they  contain,  the  
question of facilitating retail investor access has been raised with increased frequency by investors, 
market participants, legislators and policymakers. There is widespread agreement that changing 
the  status  quo  entails  a  host  of  difficult  policy  questions.  Accordingly,  the  Investor  Advisory  
Committee    (“IAC”    or    “Committee”)    has    held    multiple    panels    and    issued    multiple    
recommendations pertaining to these matters,
2
 in line with its statutory mission to advise the U.S. 
Securities  and  Exchange  Commission  (“SEC”  or  “Commission”)  on  regulatory  priorities,  
initiatives to protect investors, and initiatives to promote investor confidence and the integrity of 
the securities marketplace.
3
 
As  an  initial  matter,  the  Committee  finds  that  the  rise  of  private  markets  necessitates a 
recalibration of the existing regulatory framework, which was designed for a world in which the 
public  markets  encompassed  the  vast  majority  of  all  investment  opportunities.  Importantly,  the 
Committee  believes  that  this  recalibration  should  not  undermine  any  of  the  three  pillars  of  the  
 
1
  The Commission’s Office of the Advocate for Small Business Capital Formation produces an annual report 
that  provides  key  private  market  data,  including  estimates  of  the  accredited  investor  pool.  See,  e.g.,  2024 Annual 
Report  at  14-15, https://www.sec.gov/files/2024-oasb-annual-report-print.pdf.  Data  on  capital  raised  by  private  
companies excludes pooled funds, which raise capital under applicable exemptions and, in turn, invest it in private 
companies.  
2
  Previous   IAC   Recommendations   discussing   retail   investor   access   to   the   private   market   include:   
Recommendation  of  the  Investor  Advisory  Committee  Regarding  SEC  Rulemaking  to  Lift  the  Ban  on  General  
Solicitation and Advertising in Rule 506 Offerings: Efficiently Balancing Investor Protection, Capital Formation, and 
Market   Integrity   (Oct.   12,   2012),   https://www.sec.gov/spotlight/investor-advisory-committee-2012/iac-general-
solicitation-advertising-recommendations.pdf;  Recommendation of the Investment Advisory Committee: Accredited 
Investor Definition (October 9, 2014), https://www.sec.gov/spotlight/investor-advisory-committee-2012/investment-
advisor-accredited-definition.pdf. The IAC has discussed retail investor access in the context of the private markets in 
the following panel discussions (recordings available for each by accessing webcast archives linked to each meeting 
as marked): Discussion Regarding Capital Formation, Smaller Companies, and the Declining Number of Initial Public 
Offerings (June 22, 2017); Overview of Certain Provisions of the Financial CHOICE Act of 2017 Relating to the SEC 
(June  22,  2017);  Discussion  Regarding  the  SEC’s  Concept  Release  on  Harmonization of  Securities  Offering  
Exemptions (Nov. 7, 2019); Panel Discussion Regarding Minority Community Investor Inclusion (Sept. 24, 2020); 
Panel Discussion Examining the Growth of Private Markets relative to the Public Markets: Drivers and Implications 
(Mar. 2, 2023); Panel Discussion of Private Funds/Markets and Outbound Investments in Countries of Concern (June 
22,  2023);  Panel  Discussion  Regarding  Exempt  Offerings  under  Regulation  D  Rule  506  (Sept.  21,  2023);  Panel  
Discussion  Regarding  Accredited  Investors  (Sept.  21,  2023);  and  Panel  Discussion  regarding  Mainstreaming  of  
Alternative Assets to Retail Investors (Dec. 10, 2024). 
3
  Dodd-Frank Wall Street Reform and Consumer Protection Act, Pub. L. No. 111-203, § 911, 124 Stat. 1376, 
1883 (2010). 

RETAIL INVESTOR ACCESS TO PRIVATE MARKET ASSETS 
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SEC’s  mission:  “protecting  investors,  maintaining  fair,  orderly,  and  efficient  markets,  and  
facilitating capital formation.”
4
 
In the Committee’s view, the optimal way for retail investors to access private market assets 
is through registered funds, which allow retail investors to invest in broadly diversified funds that 
contain  private  market  assets,  often  alongside  public  market  assets.  Registered  funds  include 
closed-end investment companies, interval funds, tender offer funds, exchange traded funds, and 
mutual  funds;  over  $35  trillion  is  currently  managed  by  registered  funds.
5
  These  funds  offer  a  
practical and more transparent vehicle for expanding retail access to private assets than one of the 
main  alternatives—unregistered  or  exempt  offerings—because registered  funds  were  developed  
specifically for retail use and offer numerous protections that are not found in non-public offerings. 
Those protections include Commission review, audited financials, professional fund management, 
diversification,  various  levels  of  liquidity,  and  the  protections  of  the  Investment  Company  Act.  
Improving the regulatory framework that enables retail investor access to registered funds is the 
primary focus of Part II. Recommended improvements include: providing clarity and transparency 
on valuations throughout the lifecycle of a fund; enhancing liquidity disclosures and making them 
more prominent; and providing for certain additional investor protections that specifically address 
the increased participation of retail investors. 
In  addition,  the  Committee  has  discussed  at  length  the  advantages  and  disadvantages  of 
expanding retail investors’ access to private market assets in direct ways, through, for example, 
changes to the definition of “accredited investor” under Regulation D or guaranteeing some form 
of limited “basic access” to private markets. We do not take a position on the desirability of these 
and other proposals. We appreciate, of course, that legislative or executive actions may require the 
SEC  to  pursue  certain  policies  that  expand  direct  access,  or  that  the  SEC  itself  may  determine, 
through notice and comment rulemaking, that such an expansion of direct access is warranted. The 
IAC believes firmly that if   there were to be an expansion of direct access to private market assets, 
this  expansion should  be  accompanied  by  certain basic  investor  protection  guardrails.  These  
include an  expanded  focus  on  investor  sophistication  (rather  than  income  or  wealth)  when  
determining  accredited  investor  status;  prudential  limits  on  the  amount  that  can  be  invested  by  
retail investors who do not meet sophistication or wealth criteria; the enhancement of certain filing 
requirements  and  strict  enforcement  of  certain already-existing requirements;  and improved 
disclosure and transparency to facilitate investor decision-making. These potential guardrails are 
the focus of Part III. 
These Recommendations  are the result of  work  done  by  all  four  IAC  Subcommittees,  
which in  turn  drew  on  the  extensive  evidence  presented  at  past  IAC  panels.
6
  The  Committee  
carefully  weighed  the  differing  perspectives  of  different  market  participants.  On  the  one  hand,  
 
4
  U.S. Securities & Exchange Commission, Mission (Jan. 23, 2025), https://www.sec.gov/about/mission.  
5
  See supra note 1, at 15 (comparing asset holdings in private versus registered funds in the United States). 
6
  See supra note 2 (listing prior IAC panels). 

RETAIL INVESTOR ACCESS TO PRIVATE MARKET ASSETS 
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those that support expanding retail access to private market assets believe that this could allocate 
more capital to small businesses and give more Americans the ability to invest in a dynamic part 
of  the  U.S.  capital  markets.
7
  On  the  other  hand,  state  regulators, some investor  advocates,  and  
others have highlighted risks to both investor protection and the health of the public markets that 
stem from proposals for expanding retail access to private market assets.
8
 Notably, the Committee 
found   that   panelists   from   both perspectives acknowledged   that   information   asymmetries,   
illiquidity, valuation, reduced regulatory oversight, fraud, and loss are all risks that will need to be 
managed  if  the  Commission  expands  retail  investor  access  to  the  private  market,  directly  or  
indirectly.  
We   return  to  our  starting  point:  market  changes  along  multiple  dimensions  require  the  
recalibration of the existing regulatory framework. It is our hope that these Recommendations will 
serve as useful guidance for the Commission. We also encourage the Commission to engage with 
consumer stakeholders and market participants and to  proactively solicit comments from the public 
at large as it considers its next steps in this area.  
 
II. TARGETED REFORMS TO REGISTERED FUND REGULATION  
 
Since the 1990s, a greater share of American companies has remained private or been taken 
private as the number of public companies has contracted, with the latter dropping from over 8,000 
in  1996  to  only  3,700  in  2024.
9
  Of  the  remaining  public  companies,  concerns  have  been  raised  
about a number of prominent indexes being increasingly correlated to some of the most popular 
but  volatile  companies.  For  example,  major  indexes  such  as  the  S&P  500  and  the  Nasdaq  100  
commonly hold concentrated positions in the “Magnificent Seven,” which include the shares of 
Alphabet,  Amazon,  Meta  Platforms,  Microsoft,  Nvidia,  and  Tesla.
10
  For  this  and  other  reasons,  
 
7
  See, e.g., December 10, 2024 IAC Panel Remarks of Professor Neal Newman (Texas A&M School of Law); 
Melody Wang (Director at BlackRock); Rajib Chandra (Partner at Simpson Thacher & Bartlett LLP); September 21, 
2023 IAC Panel remarks of Kenisha Nicholson (Commission Office of Small Business Policy), Marguerite Pressley 
Davis  (CEO  of  Finance  Savvy),  Pat  Gouhin  (CEO  of  Angel  Capital  Association),  and  Professor  Usha  Rodrigues  
(University of Georgia School of Law); March 2, 2023 IAC Panel remarks of Professor Steven Neil Kaplan (University 
of  Chicago  Polsky  Center  for  Entrepreneurship  and  Innvoation);    November  19,  2019  IAC  Panel  remarks  of  Sara  
Hanks (CEO of CrowdCheck, Inc.) and Catherine Mott (CEO of BlueTree Capital Group). 
8
  See, e.g.,  December  10,  2024  IAC  Panel  Remarks  of  Phil  Bak  (CEO  of  Armada  ETFs),  Craig  McCann  
(Principal  at  SLCG  Economic  Consulting),  and  Professor  Benjamin  Edwards  (University  of  Nevada  (Las  Vegas)  
School  of  Law);  September  21,  2023  IAC  Panel  remarks  of  Craig  McCann,  PhD  (Principal  of  SLCG  Economic  
Consulting);  Amanda  Senn  (Director  of  Alabama  Securities  Commission);  Alexandra  Thornton  (Senior  Director  at  
The Center for American Progress); Michael Canning (CEO of LXR Group); March 2, 2023 IAC Panel remarks of 
Elisabeth de Fontenay (Duke University), Tyler Gellasch (Executive Director of Healthy Markets Association), and 
Faith Anderson (Washington Department of Financial Institutions);  November 19, 2019 IAC Panel remarks of Tyler 
Gellasch (Executive Director of Healthy Markets Association), Professor Renee Jones (Boston College Law School), 
and Andrea Seidt (Ohio Securities Commissioner). 
9
  Remarks of Professor Neal Newman during IAC Panel Discussion regarding Mainstreaming of Alternative 
Assets  to  Retail  Investors  (Dec  10,  2024)  (presentation  available  at  sec.gov/files/newman-sec-advisory-panel-
presentation-riape.pdf). 
10
  Stephanie Hill, A Closer Look at Magnificent Seven Stocks, MELLON INVESTMENTS CORP. (Feb. 2024).  

RETAIL INVESTOR ACCESS TO PRIVATE MARKET ASSETS 
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there  have  been  calls  to  expand  retail  access  to  private  market  assets.
11
  One  strategy  for  
accomplishing  that  expansion  would  be  for  the  Commission  to  amend  its  “accredited  investor”  
definition. That definition acts as a pivotal gateway to the private markets because it determines 
who is and is not eligible to invest in Regulation D private offerings, by far the most common form 
of private offering.
12
 The IAC has considered issues regarding expanded retail access to private 
assets at roundtables and in prior recommendations. However, the most recent amendments to the 
“accredited  investor”  definition  did  not  materially  revise  the  foundational  components  of  the  
definition, most notably the financial thresholds underpinning the definitional wealth tests. 
The  way  that  most  retail  investors  access  private  assets  today  is  indirect,  through  an  
investment in a registered fund that includes some private assets. Registered funds are potentially 
a safer and more prudent way for retail investors to access these assets because these products have 
the   benefit   of   Commission   registration   and   regulation,   diversification   and   professional   
management. These benefits are crucial safeguards for retail investors given the complex, opaque, 
and illiquid nature of private assets. Yet, some registered funds are limited in how much they can 
allocate to private assets and must contend with other restrictions that discourage fund managers 
from  including  more  private  assets  in  their  retail  offerings.  By  revising  those  requirements,  the 
Commission could expand retail access to the private market through safer, registered vehicles. 
While relaxing restrictions on registered funds investing in private markets may address 
some of the pent-up retail demand for those assets, like other strategies that seek to increase retail 
exposure  to  alternative  investments,  the  changes  do  not  come  without  risk.  Fundraising  from  
institutional investors has slowed significantly in the alternatives marketplace
13
 and some of the 
largest  institutional  investors  have  been  looking  to  sell  their  stakes  for  the  first  time  in  the  
secondary market.
14
  Existing institutional investors in a number of private funds have seen their 
distributions drop to historically low levels,
15
 leading some investors to sell stakes in these funds 
into a secondary market.
16
 Some funds have attempted to sell some of those hard-to-sell assets into 
continuation funds where funds from an existing fund are sold into a new fund managed by the 
 
11
  Jennifer Banzaca, Apex: Retail Investors See Private Markets As a ‘Safer’ Haven, PRIVATE FUNDS CFO  (May 
6, 2025).  
12
  Craig  McCann  et  al.,  Regulation  D  Offerings:  Issuers,  Investors,  and  Intermediaries,   SLCG ECONOMIC 
CONSULTING (Feb 9, 2024).  
13
  Karl Angelo Vidal & Neel Hiteshbhai Bharucha, Global Private Equity Fundraising Sinks for 3rd Straight 
Year,  S&P GLOBAL MARKET INTELLIGENCE  (Jan.  16,  2025).  There  is  concern  that  some  assets  being  funneled  into  
retail vehicles may be hard-to -sell assets that funds geared to institutional funds are unwilling to retain or are interested 
in selling. Moody’s Ratings, Private Market Retail to Fuel Opportunity But Intensify Liquidity, Asset Quality Risks, 
Moodys.com (Jun 10, 2025). Of course, the safeguards proposed in this Recommendation will do little to protect retail 
investors if they are essentially investing in hard-to -sell assets that have been rejected by institutional investors. 
14
  Allison  McNeely  et  al.,  Yale’s  Private  Equity  Sale  Spurs  Reckoning  Over  Endowment  Model  At  Elite  
Schools,  BLOOMBERG NEWS (Jun. 6, 2025).  
15
  Abdulla Zaid et al., MSCI, Private Capital in Focus: Depressed Distributions: No End in Sight,  S&P GLOBAL 
MARKET INTELLIGENCE (May 22, 2025).  
16
  Dylan Thomas & Shambhavi Gupta, Private Equity Secondaries Fundraising Struggles to Keep Pace With 
Demand, S&P GLOBAL MARKET INTELLIGENCE (Jun. 26, 2025).  

RETAIL INVESTOR ACCESS TO PRIVATE MARKET ASSETS 
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same adviser.
17
 However, industry estimates show that 85% to 92% of institutional investors are 
opting  to  sell  rather  than  move  into  the  continuation  fund.
18
  Some  market  participants  have  
suggested that an increase in retail participation in the private markets through registered funds, 
could accelerate the growth of secondaries.
19
 In addition, some market observers are questioning 
whether  and  how  the  higher  returns  touted  on  the  institutional  side  of  the  private  market  will  
translate over to the retail side, given the additional fees imposed on retail shares.
20
  Other market 
observers also question how registered retail funds will be able to navigate illiquidity challenges 
as private asset allocations increase.
21
  
Since the IAC held its “Mainstreaming of Alternative Assets to Retail Investors” panel in 
December  2024,  applications  for  a  number  of  registered  funds  such as  Exchange  Traded  Funds  
and  interval  funds  have  been  filed  with  the  Commission.
22
  These  products  offer retail investors 
opportunities  to  invest  into  alternative  assets  without  being  an  accredited  investor  and  with  
minimum investments of $1,000 versus the $2,500 to $10,000 in most other such funds.
23
  
These  developments  further  suggest  that  the  Commission  should  consider  additional  
safeguards given the potential adverse implications for retail investors who may have a significant 
percentage of their savings and retirement assets tied up in such products but may need to access 
those funds due to planned or sudden life events.
24
 There is a difference between investors losing 
money due to an affirmative choice to take excessive risk and a loss due to a failure to understand 
the  features  and  mechanics  of  funds  invested  in  illiquid  private  market  assets.
25
  Unfortunately, 
most retail investors do not engage with traditional disclosures,
26
 a reality that underpins the IAC’s 
 
17
  Antoine  Gara  & Ivan  Levingston,  Private  Equity  Firms  Flip  Assets  to  Themselves  in  Record  Numbers, 
FINANCIAL TIMES (Jul. 23, 2025).  
18
  Alexandra  Heal  & Antoine  Gara,  Private  Equity  Backers  Refuse  to  Roll  Over  Investments  As  Returns  
Dwindle,  FINANCIAL TIMES (Jul. 27, 2025). (“Between 85 and 92 per cent of investors have this year chosen to sell 
rather than remain invested when private equity groups transfer a portfolio company to a so-called continuation vehicle 
rather than exiting through a traditional sale or initial public offering – up from 75-80 per cent last year, according to 
investment bank Houlihan Lokey.”),  
19
  Jeffrey  Diehl  et  al.,  2025 Global Investor Survey: Navigating Private Markets, ADAMS STREET PARTNERS 
(Mar. 21, 2025), (“A concerted push to attract more retail capital – supported by the rise of evergreen vehicles, such 
as funds registered under the Investment Company Act of 1940 – could accelerate the growth of secondaries.”).  
20
  Jason  Zweig,  The  Fees  on  These  Funds  Will  Leave  You  High  and  Dry,  WALL STREET JOURNAL  (Jul.  26,  
2024).  
21
  Carrie McCabe, Retail Investors Into Private Equity Watch The Hidden Costs,  FORBES (May 16, 2025) (“As 
Cliff Asness at AQR has argued, the true economic value of private holdings almost certainly declines too – even if 
reported marks lag behind.”).  
22
  Such  funds  include  but  are  not  limited  to  Blackstone’s  Private  Multi-Asset  Credit  and  Income  Fund  
(prospectus available at BMACX | Blackstone Private Multi-Asset Credit and Income Fund) and Capital Group KKR 
Core Plus and Multi-Sector Plus (prospectus available at Prospectus Express - Prospectus). 
23
  See  id.;  see  also  Niket  Nishant,  KKR  and  Capital  Group  Launch  Funds  Targeting  Mix  of  Private,  Public  
Credit,  REUTERS (Apr. 29, 2025).  
24
  David  Isenberg,  With  Funds  Increasing  Retail  Private  Access,  New  Disclosure  Standards  May  Follow, 
FINANCIAL TIMES IGNITES (Jun. 6, 2025).  
25
  Matt Wirz, Moody’s Sounds Alarm on Private Funds for Individuals,  WALL STREET JOURNAL (Jun 10, 2025).  
26
  Recommendation  of  the  SEC  Investor  Advisory  Committee  on  Disclosure  Effectiveness  (May  21,  2020),  
https://www.sec.gov/spotlight/investor-advisory-committee-2012/disclosure-effectiveness.pdf.   

RETAIL INVESTOR ACCESS TO PRIVATE MARKET ASSETS 
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recommendations to the Commission. It is essential, therefore, that registered funds investing in 
private  market  assets  establish  robust  investor  protections  and  disclosures  from  the  outset,  
recognizing the diverse set of retail investors with varying levels of financial sophistication.   
Summary of Part II Recommendations: 
 
1. Provide clarity and transparency on valuations throughout the lifecycle of a fund; 
2. Consider changes to Staff Interpretations and/or rules under the Investment Company Act 
of 1940 to allow registered funds to better facilitate investing in private market assets; 
3. Enhance and make liquidity disclosures more prominent; 
4. Provide for additional investor protections specifically addressing greater participation of 
retail investors; 
5. Open a request for comment process to solicit additional views and perspectives on these 
and other critical issues. 
 
1. Provide clarity and transparency on valuations throughout the lifecycle of a fund 
 
The IAC recommends that the Commission require funds to disclose additional information 
to retail investors to better understand how the values of portfolio assets that do not actively trade 
are determined. Such additional information should include: 
• Disclosing when fund sponsors reject or replace third party appraisals,  and 
• Requiring fund directors, who have a fiduciary duty to protect shareholder interests 
and  manage  potential  conflicts  of  interest,
27
  to  require  funds  they  oversee  to  
disclose  more  details  as  to  how  valuations  are  determined,  ensuring  consistency  
across various investment vehicles. 
 
The inherent lack of daily market prices for many private market assets raises the need for 
the  Commission  to  establish  standards  for  an  impartial  party  to  determine  the  valuation  of  the  
underlying assets, especially as fees are charged to investors typically based on the value of assets, 
which  would  be  even  higher  if  the  fund  is  using  leverage.
28
Those  standards  become  especially  
important  as  some  Exchange  Traded  Funds  (ETFs)  have  been  offering  retail  investors  daily  
liquidity to invest in private market assets which in turn necessitates having to estimate the value 
of all of the ETFs underlying assets daily while those assets themselves may trade infrequently.
29
 
Among  several  Business  Development  Companies  (BDCs),  which  are  largely  owned  by  retail  
investors  and  are  primarily  invested  in  private  credit  corporate  loans,  there  have  been  notable  
 
27
  INVESTMENT COMPANY INSTITUTE, UNDERSTANDING THE ROLE OF MUTUAL FUND DIRECTORS (Jun. 7, 2002).  
28
  Jason Zweig, The Fees on These Funds Will Leave You High and Dry, WALL STREET JOURNAL (Jul 26, 2024).   
29
  One such example is State Street’s SSGA IG Public & Private Credit ETF (PRIV), the prospectus for which 
can  be  found  at  https://www.ssga.com/us/en/intermediary/etfs/spdr-ssga-ig -public-private-credit-etf-priv. See  also 
Jason Zweig, The Fees on These Funds Will Leave You High and Dry,  WALL STREET JOURNAL (Jul. 25, 2024).  

RETAIL INVESTOR ACCESS TO PRIVATE MARKET ASSETS 
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8 
 
valuation discrepancies across different BDCs holding stakes in the same loans.
30
 As one popular 
retail fund states in its prospectus: 
NAV  calculations  are  not  governed  by  governmental  or  independent  securities,  
financial  or  accounting  rules  and  standards...  We  calculate  and  publish  NAV  
solely for purposes of establishing the price at which we sell and repurchase shares 
of  our  common  stock,  and  you  should  not  view  our  NAV  as  a  measure  of  our  
historical or future financial condition or performance.
31
  
 
In other instances, fund advisers may engage in practices that immediately inflate the NAV 
(“NAV squeezing”) with no immediate increase in the value of the underlying assets. One such 
fund, whose adviser purchased private equity fund stakes in the secondaries market at a discount, 
immediately marked up the value in its own NAV, ignoring the competitive market price the fund 
adviser itself just set.
32
 
Given the growing use of private investments in fund portfolios the Commission should 
emphasize  the  valuation  responsibilities  currently  delegated  to  fund  directors  under  Rule  2a-5 
under the Investment Company Act of 1940 with a view to providing greater investor protection. 
This  focus  is  especially  critical  considering  the  wide  range  of  investor  sophistication  and  
engagement levels, which may complicate the handling of potential valuation discrepancies.
33
  
It should be emphasized that fund directors are responsible for: 
• Requiring the fund adviser to establish a methodology for valuations; 
• Testing  the  appropriateness  and  accuracy  of  valuations  and  challenging  them  if  
necessary; and 
• Overseeing the fund adviser’s use of third-party valuations.   
 
The IAC recommends the Commission require fund advisers report on a periodic basis to 
fund directors any rejections or replacements of any third-party valuations.
34
 Fund advisers should 
also disclose to investors the circumstances or conditions that would lead them to override third-
party  valuations.  Such  a  process  is  especially  important  for  retail  facing  funds  as  many  make  
investment decisions on the valuations presented to them and with little recourse to assessing the 
assumptions and inputs behind them.  
 
30
  Silas Brown et al., How Private Credit Market Boom Is Hiding Valuation Problems, BLOOMBERG NEWS (Feb. 
28, 2024).  
31
  Phil Bak, The Big Bad BREIT Post,  BAKSTA C K (Jun. 18, 2024).  
32
  Jason Zweig, The Future Ain’t What It Used to Be for These Funds,  WALL STREET JOURNAL (Jun 6, 2025).  
33
  Some  contractual  language  to  address  discrepancies  in  valuation  can  be  seen  in  Net  Asset  Value  credit  
facilities but exclusively involve institutional investors. See Mayer Brown, NAV Facilities: Appraisal and Valuation 
Challenge Rights,  MAY E R   BROWN INSIGHTS (Aug. 13, 2024).  
34
  Gibson Dunn & Crutcher LLP, Private Fund Advisers and Universities Should Assess Valuation Protocols 
and Disclosures in Case the SEC Comes Knocking,  GIBSONDUNN.COM, (Jul 9, 2025).  

RETAIL INVESTOR ACCESS TO PRIVATE MARKET ASSETS 
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9 
 
Given  that  it  is  likely  that  a  number  of  registered  funds,  including  those  offering  daily  
liquidity, will own a number of illiquid assets that are also held in institutional portfolios, we also 
recommend the Commission offer clarity as to what levels of discrepancies are acceptable in the 
normal course of business between the valuations used in publicly traded funds and those held in 
private  portfolios  managed  by  the  same  fund  adviser,  especially  during  volatile  markets  where  
such discrepancies between the funds may become noticeably greater.   
The  IAC  recommends  that  the  Commission’s  Examinations  Division  make  reviewing  
valuations of funds with significant investments in liquid assets a focus area. The Commission’s 
Division of Examinations should also examine performance figures used in marketing materials 
as retail investors will often make investment decisions based on those numbers.
35
 
  
2. Consider changes to Staff Interpretations and/or rules under the Investment Company Act of 
1940 to allow registered funds to better facilitate investing in private market assets 
 
The  Commission  should  facilitate  expanding  retail  investors’  ability  to  gain  exposure  to  
private  market  assets  through  registered  funds  (e.g.  closed-end  funds,  interval  funds  and  tender  
offer funds) without sacrificing the protections of the Investment Company Act.  We believe the 
Commission  should  consider  the  following  interpretive  or  rule  changes  under  the  Investment  
Company Act: 
a. Allow more flexibility to invest in private funds.  Closed-end funds are highly suitable 
for providing retail investors access to less liquid investments. However, until recently 
the Staff has prohibited a closed-end fund from investing more than 15% of net assets 
in  privately  offered  funds,  unless  the  fund’s  shares  are  available  only  to  accredited  
investors who make minimum initial investments of at least $25,000. We support the 
recent change in Staff position as recommended by Chair Atkins who urged that this 
long-time Staff position be reconsidered.
36
 Decisions to make investments in private 
funds  should  be  determined  by  a  fund’s  Board  of  Directors  and  a  fund’s  investment  
adviser.  This  change  would  provide  investors  the  opportunity  to  obtain  exposure  to  
investments otherwise available to affluent investors. 
 
Over time, fund advisers and directors should be able to land on the optimal percentage 
of closed-end funds invested in private market assets. The European Commission in its 
updated  rules  for  European  Long-Term  Investment  Funds  (ELTIFs)  lowered  the  
 
35
  Bill  Myers,  Marketing  Rule  Key  to  Valuations  Enforcement,  REGULATORY COMPLIANCE WAT C H  (Apr.  21,  
2023).  
36
  See, e.g., Paul Atkins, SEC Chairman, Prepared Remarks Before SEC Speaks (May 19, 2025)  (“I intend to 
have the Commission address this situation and reconsider this 23-year old practice concerning investments by closed-
end funds in private funds.”); see also Views of SEC Division of Investment Management, ADI 2025-16 - Registered 
Closed-End Funds of Private Funds ( August 15, 2025).   

RETAIL INVESTOR ACCESS TO PRIVATE MARKET ASSETS 
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10 
 
minimum investment in eligible illiquid assets to 55% of the fund’s capital
37
 from an 
original  70%  of  capital  in  2015  to  better  allow  fund  advisers  to  better  manage  their  
liquidity and redemption requests.
38
 While the European approach under ELTIF differs 
significantly, those recent changes underscore how larger allocations to private assets 
exacerbate liquidity challenges for fund advisers. 
 
b. Provide  flexibility  for  co-investments  under  Section  17(d)  and  Rule  17d-1  under  the  
Investment  Company  Act.  Section  17(d)  and  Rule  17d-1  thereunder  are  designed  to  
prevent  overreaching  in  connection  with  joint  transactions  involving  a  fund  and  its  
affiliated persons. The SEC has issued numerous exemption orders permitting a closed-
end fund and one or more other funds and their affiliates to enter into co-investment 
transactions,  subject  to  certain  conditions.  The  SEC  should  consider  codifying  and  
simplifying co-investment relief including for funds other than closed-end funds. This 
would facilitate greater ability for funds to co-invest in private investment opportunities 
providing benefits to retail investors.  
 
c. Provide   greater   repurchase   opportunities   for   investors.   Rule   23c-3   under   the   
Investment Company Act provides for quarterly repurchases of securities by interval 
funds. The  SEC  has  granted  exemptive  orders  permitting  interval  funds  to  conduct  
monthly  repurchases  subject  to  certain  conditions. Amending  Rule  23c-3  to  permit  
monthly  repurchases  would  eliminate  the  costs  and  need  for  funds  to  apply  for  
individual exemptive orders. 
 
d. Allow  closed-end  funds  to  offer  multiple  classes  of  shares.   Open-end  funds  are  
permitted under Rule 18f-3 to issue two or more classes of shares representing interests 
in the same portfolio. The SEC routinely grants exemptive orders to continuously offer 
closed-end funds to offer multiple classes of shares. Codifying this relief in a rule would 
eliminate the costs and need for these funds to obtain individual exemptive orders. 
 
e. Allow interval funds and tender offer funds to operate as series funds.  Open-end funds 
have the flexibility to operate as “series investment companies”. This allows a cluster 
of individual investment companies to be organized under a single set of organizational 
governing documents. Each series offers a separate portfolio of securities with separate 
investment objectives, policies and risks. Interval funds and tender offer funds should 
be permitted to operate as series investment companies which would allow these funds 
to save the time and expense associated with organizing separate registrants. 
 
37
  Arthur Cox LLP, E LT I F   – The Next Generation,  ARTHURCOX.COM (Jan. 17, 2025).  
38
  See, e.g., AFG & Morgan Lewis, Practical Guide to ELTIF 2.0 (Jan. 2025) (“The reduction in this minimum 
amount invested in illiquid assets should enable managers of ELTIFs to better manage the liquidity of ELTIFs and in 
particular, to honour redemption requests for open-ended or semi-open ended ELTIFs in strategies that do not generally 
involve liquidity tools.”). 

RETAIL INVESTOR ACCESS TO PRIVATE MARKET ASSETS 
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11 
 
3. Enhance and make liquidity disclosures more prominent 
 
The IAC also recommends the Commission provide investors with a clear understanding 
of the major differences of retail funds invested in alternative assets where they may be subject to 
longer redemption timelines and lockups. Such considerations are especially important since retail 
investors  may  need  to  redeem  money  to  meet  both  normal  and  emergency  expenses  and  do  not  
have the same access to inexpensive, alternative financing that institutional investors do.
39
  
• Simplify risk disclosures for retail investors with an immediate view to understanding 
the  basic  features  of  the  fund  in  a  clear  and  concise  manner.  The  most  important  
features of the fund primarily invested in alternative assets should be very clearly and 
succinctly  presented,  including:  (1) redemption  interval;  (2) what  percentage  can  be  
redeemed in a given interval; (3) the potential for lockup; (4) exceptional circumstances 
that qualify for off-interval or additional distributions; (5) any previous lockups of the 
fund; and (6) valuation uncertainty.  
• Use layered disclosure formats such as summary dashboards or visual risk indicators
40
 
to make key risks more digestible.
41
  
• Require standardized  language  across  fund  documents  to  reduce  confusion  and  
improve comparability.
42
  
 
4.  Provide  for  additional  investor  protections  specifically  addressing  greater  participation  of  
retail investors 
 
The Commission should strongly consider additional investor protections for retail focused 
funds  invested  in  alternative  assets  given  many  of  the  safeguards  in  place  are  primarily  for  
institutional investors and do not take into account an influx of this different set of investors. More 
specifically, the Commission should: 
• Work with the Financial Industry Regulatory Authority (FINRA) and state securities 
regulators to provide guidelines on when investments in private market assets are in an 
investor’s best interest;  
 
39
  See,  e.g.,   Charles  Hayes,  Harvard  and  Yale’s  Endowment  Sales:  A  Liquidity  Crisis  or  Strategic  Move?, 
AINVEST (Apr. 30, 2025) (“With 83% of its $55.2 billion endowment allocated to private equity and hedge funds – 
the school risks being trapped in a ‘liquidity crunch’ ... To bridge the gap, Harvard issued $1.2 billion in municipal 
bonds in early 2025.”)  
40
  For example, in leveraged ETFs a simple long term performance visual shows a clear divergence between a 
2x leveraged ETF versus the underlying stock shows clearly a hidden cost of “volatility drag.” Brian Jacobs. Leveraged 
ETFs: The Hidden Costs of Volatility Drag, Aptus Capital Advisors (Feb. 10, 2025).  
41
  Carl Ayers, Second in a Series: Disclosure Examples for New Ad Rule,  REGULATORY COMPLIANCE WAT C H 
(Jul. 21, 2022).  
42
  To  be  sure,  standardization  should  not  result  in  generic,  boilerplate  language  that  does  not  convey  useful  
information to investors.   

RETAIL INVESTOR ACCESS TO PRIVATE MARKET ASSETS 
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12 
 
• Ensure  proper  disclosure  of  potential  conflicts  arising  from  sales  compensation,  
servicing fees, and revenue sharing agreements; 
• Continue  to  rigorously  enforce  rules  and  regulations  governing  deceptive  marketing  
and false claims to investors; and 
• Prohibit clearly conflicted transactions without the approval of a fund’s directors. 
The IAC recommends the Commission work with FINRA and state securities regulators to 
monitor  broker-dealers  and  investment  advisers  for  their  compliance  with  Regulation  Best  
Interest
43
 and the Investment Advisers Act of 1940
44
 when they offer and sell funds invested in 
alternative assets to their clients. 
Financial incentive conflicts arising from sales compensation, servicing fees, and revenue-
sharing  arrangements  that  are  common  features  of  alternative  products  need  to  be  properly  
disclosed and mitigated.
45
 The Commission should study the impact that these financial incentives 
have  on  retail  investors,  in  contrast  to  the  experience  of  institutional  investors  who  have  
historically avoided them or been able to negotiate preferrable terms.  
The  Commission  should  also  explicitly  limit  fund  advisers  from  engaging  in  conflicted  
transactions without the approval of its fund directors. Examples of such conflicted transactions 
include  (1)  fund  advisers/sponsors  charging  multiple  layers  of  fees  to  the  fund,  and  (2)  fund 
advisers/sponsors  failing  to  negotiate  contracts  and  service  arrangements  with  their  portfolio  
companies on an arms-length basis.
 46
 
Additionally,  advisers  should  not  engage  in  deceptive  advertising  of  funds  primarily  
invested in illiquid assets and market them as more liquid or less risky than they are in reality.
47
 
The SEC’s Division of Examinations has previously issued Risk Alerts due to private fund advisers 
failing   to   act   consistently   with   disclosures   and   use   misleading   disclosures   surrounding   
performance
48
 and the Division of Examinations should issue further Risk Alerts if the Staff see 
 
43
  Financial Industry Regulatory Authority (FINRA), SEC Regulation Best Interest (Reg BI) (2025).  
44
  Jacko Law Group PLC, Fiduciary Duties of Investment Advisers and the recent SEC Treatment of Hedge 
Clauses (Mar. 30, 2022) (“An adviser’s fiduciary duties cannot be waived and are enforceable through section 206 of 
the Advisers Act.”).  
45
  See, e.g.,  Brander Richmond, Alternative Investments: Promises and Pitfalls,  FULCRUM CAPITAL LLC (Jun. 
27,  2025)  (“Many  financial  advisors  receive  higher  compensation  for  selling  alternative  investments  compared  to  
traditional assets, shifting their focus from client outcomes to revenue generation.”).   
46
  Remarks  of  Rajib  Chanda  (Simpson  Thacher  &  Bartlett  LLP)  during  IAC  Panel  Discussion  Regarding  
Mainstreaming of Alternative Assets to Retail Investors (Dec. 10, 2024) (presentation available at sec-panel-stb-slides-
chanda.pdf).    
47
  The  SEC  has  previously  brought  enforcement  action  against  investment  advisers  to  retail  investors  for  
violations of the Marketing Rule under the Investment Advisers Act. See Commission Press Release, SEC Charges 
Five Investment Advisers for Marketing Rule Violations (Apr 12, 2024).  
48
  SEC Division of Examinations Risk Alert, Observations from Examinations of Private Fund Advisers (Jan. 
27, 2022).  

RETAIL INVESTOR ACCESS TO PRIVATE MARKET ASSETS 
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13 
 
recurring  issues  and  prioritize  examinations  of  private  funds  being  sold  primarily  to  retail  
investors.
49
  
 
5. Open a Request for Comment process to solicit additional views and ideas and other critical 
issues 
 
While   the   IAC has   extensively   discussed   and   thought   through   many   of   these   
recommendations, given the importance, challenges, and consequential impact of opening private 
market  assets  to  retail  investors,  the  Committee  also  recommends that  the  Commission  open  a  
Request  for  Comment  process  to  obtain  input  on various  matters.  These  include,  inter  alia,  (1)  
additional   methods   investment   managers   can   use   to   effectively   facilitate   private   market   
investments to retail investors; (2) other impediments retail investors may have in safely accessing 
private  market  investments;  (3)  the  approaches  other  jurisdictions  have  taken  to  facilitate  retail  
investments in private markets; (4) how to expand retail investor access to private markets while 
maintaining an appropriate level of investor protection; and (5) systemic risks of the growth in the 
private markets.
50
 
 
III. DIRECT ACCESS: APPROACHES AND GUARDRAILS 
 
We  note  once again  that  the  Committee  has  discussed  at  length  the  advantages  and  
disadvantages of expanding retail investors’ access to private market assets in direct ways. These 
include, for  example,  changes  to  the  definition  of  “accredited  investor”  under  Regulation  D  or  
guaranteeing  some  form  of  limited  “basic  access”  to  private  markets directly. We  do  not  take  a  
position  on  the  desirability  of  these  and  other  proposals.  We  also appreciate  that  legislative  or  
executive actions may require the SEC to pursue certain policies that expand direct access, or that 
the SEC itself may determine, through notice and comment rulemaking, that such an expansion of 
direct access is warranted.  
With  those  possibilities  in  mind,  the  IAC  finds that if    there  were  to  be  an  expansion  of  
direct  access  to  private  market  assets,  this  expansion  ought  to  be  accompanied  by  certain  basic  
investor  protection  guardrails.  These  include:  (1) an  expanded  focus  on  investor  sophistication  
(rather than income or wealth) when determining accredited investor status; (2) prudential limits 
on the amount that can be invested by retail investors who do not meet sophistication or wealth 
criteria  (as discussed  in  Part  III.A  below);  (3) strict enforcement  of  certain  already-existing 
requirements; and (4) enhancements to certain filing requirements to facilitate investor decision-
making (as discussed in Part III.B below). 
 
 
 
49
  SEC Division of Examinations,  FY2025 Division of Examinations Examination Priorities (Oct 16, 2024).  
50
  For one discussion of such systemic risks, see Moody’s Ratings, Private Market Retail to Fuel Opportunity 
But Intensify Liquidity, Asset Quality Risks, Moodys.com (Jun 10, 2025). 

RETAIL INVESTOR ACCESS TO PRIVATE MARKET ASSETS 
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14 
 
A. The Accredited Investor Definition 
 
One strategy that is frequently featured in private market access proposals is to expand the 
definition of “accredited investor,” which serves to determine who is and is not eligible to invest 
in a Regulation D offering, which is by far the most popular form of private offering.
51
 Notably, 
the  accredited  investor  definition  has  long  been  viewed  as  problematic  by  both  proponents  and  
opponents of expanding direct retail investor access.
52
 The panels held by the IAC over the years 
suggest   that   the   definition   is   outdated   and   that   it   is   simultaneously   overinclusive   and 
underinclusive. The IAC therefore puts forward the following considerations for improvement. 
Under the existing framework, most investors that qualify as “accredited” do so based on 
income (individual annual income exceeding $200,000 or joint annual income exceeding $300,000 
in  the  past  two  years)  or  wealth (net  worth  exceeding  $1  million  and  excluding  one’s  primary  
residence).
53
 Except in limited circumstances, investors who do not qualify as accredited do not 
have  direct  access  to  the  private  markets.  Once  an  investor  is  qualified  as  accredited,  however,  
there  is  no  definitional limit  to  how  much  that  investor  can  invest  in  the  market.  Assuming  the  
investor is not qualified to be an accredited investor under a different test, this technically means 
that an investor with net worth of $999,999 –   just short of the wealth threshold –   can directly invest 
$0 in the private market, but an investor worth just $1.01 more could directly invest their entire 
net worth.  
In  2014,  the  IAC  discussed the  challenges  associated  with  the  SEC’s  reliance  on  wealth  
and  income  tests and  recommended  that  the  SEC  move  toward alternate  approaches  that  would  
qualify an individual based on financial sophistication.
54
 Recognizing how difficult it might be for 
the SEC  to shift away from a set of criteria that are deeply entrenched in regulatory  policy and 
market practice and  taking  into  account  concerns  that alternative proposals might  unnecessarily 
shrink  the  pool  of  eligible  investors,  the  IAC also recommended  that  the  SEC  consider an 
alternative: limiting the share of an investor’s total assets that can be invested in private offerings.
55
 
In 2020, the SEC added passing one of three securities licensing exams to its list of professional 
credentials that qualify an individual as an accredited investor under Rule 501(a)(10).
56
 While this 
represented a positive step in relying on financial sophistication rather than income or wealth, it is 
 
51
  See U.S. Sec. & Exch. Comm’n, Review of the “Accredited Investor” Definition under the Dodd-Frank Act 
(Dec. 14, 2023) at 9 (hereinafter “Commission’s 2023 Review of the “Accredited Investor” Definition”).    
52
  Supra notes 7 and 8 (comparing competing stakeholder views). 
53
  Rule 501(a), 17 CFR 230.501(a). 
54
  Recommendation of the Investment Advisory Committee: Accredited Investor Definition (Oct. 9, 2014). 
55
  Id. 
56
  These  include  FINRA’s  General  Securities  Representative  (Series  7),  NASAA’s  Investment  Adviser  
Representative (Series 65), and FINRA’s Private Securities Offering Representative (Series 82). See U.S. Sec. & Exch. 
Comm’n, Order  Designating  Certain  Professional  Licenses  as  Qualifying  Natural  Persons  for  Accredited  Investor  
Status Pursuant to Rule 501(a)(10) under the Securities Act of 1933, Release No. 33–10823 (Aug. 26, 2020) [85 FR 
64234 (Oct. 9, 2020)]; see also Commission’s 2023 Review of the “Accredited Investor” Definition, supra note 51,  at 
10, 49-50.  

RETAIL INVESTOR ACCESS TO PRIVATE MARKET ASSETS 
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15 
 
not  clear  whether  the  2020  additions  materially  increased  the  number  of  accredited  investors  
because many may have already qualified as accredited based on the income or wealth test. 
The IAC finds that any initiative to expand direct access to retail investors should seek to 
address the overinclusive  and  underinclusive  nature  of  the  existing  definition. Specifically,  the 
current definition places no limits on sales to unsophisticated investors who have a limited time 
horizon and limited capacity for loss (e.g., older investors who qualify based on retirement assets 
they cannot afford to lose). At the same time, the current definition prohibits sales to sophisticated 
investors who do not meet the income or wealth criteria, even if they have longer time horizons 
and a willingness to assume the requisite risk of loss (e.g., younger professionals and entrepreneurs 
who are eager to explore the markets and may have decades to save and recover from any potential 
losses).   
 
Recommended Guardrail #1: Emphasize investor sophistication (rather than income or wealth) 
as part of any potential expansion of direct access  
 
Rule 501(a)(10) of Regulation D gives the SEC the power to publish by order, after notice 
and public comment, a list of credentials or designations that it believes demonstrate “sufficient 
knowledge and experience in financial and business matters to evaluate the merits and risks of a 
prospective investment.” As noted, the SEC relied on this authority in 2020 to qualify investors 
who pass the Series 7, 63, and 82 securities licensing exams, irrespective of income or net worth. 
The IAC reviewed private market access proposals seeking to add additional credentials to 
the Rule 501(a)(10) list: we found that some appear to be appropriate, but, importantly, that others 
were  not.  We  based  our  determination  on  criteria  such  as  requiring  rigorous  competency  
examinations, setting minimum education and professional practice requirements, and imposing 
continuing education requirements, similar to the securities licensing exams that the Commission 
has already accepted. Indeed, most of the credentials listed below serve as a regulatory substitute 
for one or more state securities licensure exams in many jurisdictions.
57
  
The IAC believes  that  the  following  credentials could  be  appropriate  additions  to  the  
existing list: (1) Chartered Financial Analysts, (2) Certified Financial Planners, (3) Certified Public 
Accountants, (4) Chartered Financial Consultants, (5) Personal Financial Specialists, (6) Certified 
Investment Management Analysts; and (7) Certified Private Wealth Advisors.
58
  
 
57
  For  a  helpful  discussion  of  these  credentials  and  other  financial  professional  designations,  please  review  
FINRA’s database of professional designations, available at Professional Designations | FINRA.org, and the following 
investor bulletin jointly produced by FINRA, the Commission’s Office of Investor Education and Advocacy, and the 
North American  Securities Administrators Association: Investor  Bulletin:  Making  Sense  of  Financial  Professional  
Designations | FINRA.org (June 20, 2025). 
58
  This  is  consistent  with  two  legislative  proposals  introduced  in  the  House  this  year:  (1)  H.R.3394 -  Fair 
Investment Opportunities for Professional Experts Act, which passed the House on June 23, 2025, and (2) H.R. 3348 
-  Accredited  Investor  Definition  Review  Act,  which  was  introduced  on  May  20,  2025.  H.R.  3394  directs  the  
Commission  to  undertake  rulemaking  that  would  allow  any  natural  person  to  become  accredited  based  on  

RETAIL INVESTOR ACCESS TO PRIVATE MARKET ASSETS 
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16 
 
The IAC also  supports,  in  principle,  the  notion  of  creating  an  accredited  investor  test,  
provided that it (i) adequately probes the examinee’s ability to understand the unique features and 
risks of making private market investments, including the importance of diversification;
59
 and (ii) 
is developed by the Commission in consultation with other federal and state regulators as well as 
industry and investor stakeholder groups.
60
 The Commission could delegate administration of the 
test to FINRA, given FINRA’s extensive experience administering competency examinations, or a 
body   that   commonly   support   retail   investors.   An   accredited   investor   test,   coupled   with   
Commission approval of the designations above, is, in the Committee’s view, a reasonable way to 
remove the private market barrier for sophisticated investors who understand and are willing to 
take on the risk of private market investment.
61
 
 
Recommended Guardrail #2: Place prudential limits on the amount that can be invested by retail 
investors who do not meet sophistication or wealth criteria and index the existing income and 
wealth thresholds for inflation on going-forward basis 
 
As noted above, one of the chief criticisms of the existing accredited investor definition is 
the perception that it unfairly divides the U.S. population into segments that either get unlimited 
 
“demonstrable  education  or  job  experience  to  qualify  such  person  as  having  professional  knowledge  of  a  subject  
related to a particular investment, and whose education or job experience is verified by a self-regulatory organization 
(as defined in section 3(a) of the Securities Exchange Act of 1934).” H.R. 3347 directs the Commission to update Rule 
501(a)(10) to include the list of certifications, designations, and credentials that were approved by Commission order 
in 2020 as described above; add other designations that are “substantially similar in measuring financial sophistication, 
knowledge,  and  experience  in  financial  matters;”  and  periodically  review  and  adjust  the  Commission’s  list  at  least  
once every five years moving forward. 
59
  The SEC’s own website speaks about the “magic of diversification,” which is described as “[t]he practice of 
spreading money among different investments to reduce risk is known as diversification. By picking the right group 
of  investments,  you  may  be  able  to  limit  your  losses  and  reduce  the  fluctuations  of  investment  returns  without  
sacrificing  too  much  potential  gain.”  See  U.S.  Sec.  &  Exch.  Comm’n,  Beginners’    Guide   to  Asset  Allocation,  
Diversification, and Rebalancing (Aug. 27, 2009). 
60
  This is consistent with the approach advanced in H.R.3339 - Equal Opportunity for All Investors Act of 2025, 
which passed the House on July 21, 2025. H.R. 3339 directs the Commission to undertake rulemaking that creates an 
accredited investor test that is “designed with an appropriate level of difficulty such that an individual with financial 
sophistication would be unlikely to fail” but capable of demonstrating competency on the following topics: different 
types  of  securities,  federal  disclosure  requirements,  corporate  governance,  financial  statements,  and  the  risk  of  
investing in private companies and private funds. H.R. 3339 listed the following as examples of private asset risks: 
limited  liquidity,  limited  disclosures,  subjectivity  and  variability  in  valuations,  information  asymmetry,  leverage,  
concentration risk, longer investment horizons, and conflicts of interest. H.R. 3339 passed the House unanimously. 
61
  The IAC does  not  endorse a  competing  financial  sophistication  proposal  that  would  treat  investors  as  
accredited if they  receive  investment  advice  or  individualized  investment  recommendations  from  a  registered  
investment  professional.  Registered  firms  and  professionals  have  strong  financial  incentives  to  recommend  private  
market assets, which can compromise the quality of their advice. See, e.g.,  Remarks of Phil Bak, Craig McCann & 
Professor Benjamin Edwards, IAC Panel Discussion: Mainstreaming of Alternative Assets to Retail Investors (Dec. 
10, 2024). Investors who lack financial sophistication may not be aware of or understand how these conflicts of interest 
could  harm  them,  as  observed  in  private  market  cases  like  GBP  Capital  and  Woodbridge.  See,  e.g., Private  Equity  
Exec Sentenced to Prison for $1.6B GPB Capital Fraud, FA Magazine (May 14, 2025).  

RETAIL INVESTOR ACCESS TO PRIVATE MARKET ASSETS 
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access to the private markets or no access at all. The IAC agrees that this all-or-nothing approach 
is flawed. It is important, however, to avoid going from “no access” to “full access.” 
If the Commission determines that expanded direct access for retail investors is warranted, 
we propose the following prudential limit, which we term “basic access.”
62
 “Basic access” could 
generally be defined as: “the ability for retail investors who do not meet a sophistication test or the 
income or wealth criteria set forth in Rule 501(a)(5) and (6) to directly invest the greater of:  
(a) on an annual basis, up to 10% of last year’s individual or joint spousal income;  
(b) in the aggregate, up to 10% of individual or joint spousal net worth, exclusive of 
personal residence and automobiles; or  
(c) in the aggregate, up to 10% of the value of the investor’s securities investments.”
63
  
The Committee discussed which wealth categories to use (income versus net worth versus 
investable assets) and the need for inflationary adjustments. No particular wealth category emerged 
as distinctly superior to the others so the Committee is opting for a flexible approach that would 
allow  investors  to  qualify  using  any  of  the  categories.
64
  In  considering  whether  the  financial  
thresholds used in the income and wealth tests should be adjusted for inflation (bearing in mind 
that those thresholds have not been adjusted since 1982), the Committee took note of competing 
industry and consumer views. Panelists representing certain consumer groups have advocated for 
a full inflationary adjustment retroactive to 1982, while panelists representing industry groups have 
 
62
  Sitting Commissioners Uyeda and Peirce have both discussed this approach. See, e.g.,  Commissioner Mark 
Uyeda, Remarks at the “Going Public in the 2020s” Conference: Columbia Law School/Business School Program in 
the  Law  and  Economics  of  Capital  Markets  (Mar.  3,  2023),  (“To  provide  investment  exposure  to  growth-stage 
companies  for  Main  Street  investors,  consideration  should  be  given  to  allowing  an  individual  to  invest  a  certain  
percentage of his or her income or net worth in one or more private companies during a year.”); Commissioner Hester 
Peirce, Capital On-Ramps: Remarks at the SEC’s 42nd Annual Small Business Forum – Exploring the Early-Stage 
Landscape:  Trends  and  Strategies  in  Capital  Raising  (Apr.  24,  2023)  (potential  options  to  expand  access  “include  
allowing  anyone  to  invest  some  percentage  of  her  investment  portfolio  in  private  companies—a  technique  already  
used in the crowdfunding rules”).   
63
  The Committee selected 10% as the allocation figure because it is a recurring feature of private market access 
proposals  and  because  it  is  the  investment  limit  found  in  two  existing  JOBS  Act  exemptions  –  Regulation 
Crowdfunding (applying 5% and 10% limitations) and Regulation A+ (10% limitation for non-accredited investors). 
Regulation  A  limits  the  amount  non-accredited  investors  can  purchase  to  no  more  than  10%  of  the  greater  of  their  
annual income or their net worth. 17 CFR 230.251(d)(2)(i)(C). Regulation Crowdfunding limits the amount Individual 
investors can invest in all Regulation Crowdfunding offerings over the course of a 12-month period to: (a) the greater 
of  $2,200  or  5%  for  investors  with  annual  income  or  net  worth  less  than  $107,000  or  (b)  10%  of  the  lesser  of  the  
investor’s annual income or net worth for investors whose annual income and net worth are equal to or more than 
$107,000.  17  CFR  227.100(a)(2).  The  Committee  expects  that  the  Commission  would  solicit  comment  on  this  
approach as part of the rulemaking process. 
64
  This approach is similar to a legislative proposal, entitled the Investment Opportunity Expansion Act, which 
was included in several bills considered by the House during the 118
th
 Congress. The proposal was incorporated into 
Division C, Title II, of  H.R. 2799, the Expanding Access to Capital Act. H.R. 2799, which passed the House. That 
bill proposed a new qualification path for accredited investors that would allow natural persons to invest up to 10% 
of the individual's net assets or 10% of the individual's annual income, whichever is greater, in the aggregate for private 
offerings. 

RETAIL INVESTOR ACCESS TO PRIVATE MARKET ASSETS 
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consistently opposed that approach. The Committee is opting for the least-disruptive option, which 
would be to index the thresholds on a going-forward basis.
65
    
Looking  ahead,  indexing  for  inflation  would  help  ensure  that the  thresholds  retain  their 
utility as  an  imperfect  but  still-relevant  proxy  for  an  investor’s  ability  to  withstand  loss.  When  
initially  adopted  in  1982,  the  definition  applied  narrowly  to  the  wealthiest  1.8%  of  American  
households.  As  noted  above,  the  unadjusted  thresholds  in  the  definition  covered approximately 
19%  of  American  households  in  2022.  Without  indexing  for inflation on a going-forward basis, 
that percentage is estimated to grow to nearly half (49.2%) of all American households by 2042, 
if not earlier.
66
 Indexation would ensure that the income and net worth metrics continue to serve 
as meaningful proxies for an investor’s capacity for loss. 
  
Special Consideration: Retirement Assets 
 
Another idea that generated significant discussion in previous IAC panels is the exclusion 
of retirement assets (or a portion thereof) from the calculations used in the wealth test. While the 
Committee would like to see the accredited investor definition calibrated to help Americans save 
for retirement, it did  not  have  enough  information  to  conclude whether  that  would  be  best  
accomplished by including or excluding retirement assets from the wealth test.  
As of 2022, nearly one-third of all “accredited” American households, 4.84 million of the 
16.44 million total, relied on retirement assets to qualify as accredited investors.
67
 According to 
one commentator, “[f]   or many families, the assets held in IRAs and [defined contribution] plans 
(typically  associated  with  either  a  current  job  or  a  past  job)  are  among  the  most  important  
components of their net worth and are a key determinant of their future retirement security.”
68
 In 
previous IAC panels, some panelists cautioned that too many older investors, even accredited ones, 
have lost too much of their retirement savings in the private markets and opined that retirement 
assets  should  be  specially  protected  and  excluded  from  the  wealth  test.
69
  Other  IAC  panelists,  
however,  have  noted the  investment  performance  and  diversification  benefits  of  private  market  
assets, which could maximize retirement savings under the right circumstances.
70
 The Committee 
 
65
  This is consistent with the approach utilized in H.R.3394 - Fair Investment Opportunities for Professional 
Experts Act, which passed the House on June 23, 2025. 
66
  Commission’s 2023 Review of Accredited Investor Definition, supra note 51. 
67
  See id,  at 21-23.  
68
  Aditya Aladangady et al., Changes in U.S. Family Finances from 2019 to 2022: Evidence from the Survey of 
Consumer Finances. Washington: Board of Governors of the Federal Reserve System, at 17 (Oct. 2023), available at 
https://doi.org/10.17016/8799).    
69
  See,  e.g.,  Written  Statement  of  Amanda  Senn  and Written  Statement  of  Michael  J.  Canning,  IAC  Panel  
Discussion Regarding Exempt Offerings Under Regulation D Rule 506 (Sept. 21, 2023). 
70
  See,  e.g.,  Written  Remarks  of  Rajib  Chanda:  What  Do  Retail  Investors  Want  When  Allocating  to  Private  
Markets?,  IAC  Panel  Discussion:  Mainstreaming  of  Alternative  Assets  to  Retail  Investors  (Dec.  10,  2024)  
(presentation available at sec-panel-stb-slides-chanda.pdf);    Steven Neil Kaplan Presentation, IAC Panel Discussion 
Examining the Growth of Private Markets Relative to the Public Markets: Drivers and Implications (March 2, 2023). 
  

RETAIL INVESTOR ACCESS TO PRIVATE MARKET ASSETS 
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recommends that the Commission study this important topic and report on its findings to confirm 
that any change that the Commission makes to the accredited investor definition does not harm 
retirees.
71
  
 
B. Form D Policy and Practice 
 
The  guardrails  proposed  in  this  Part  are  intended  to  ensure  that  any  expansion  of  direct  
access fits with the core architecture of the federal securities laws. Ever since Congress enacted 
the federal securities laws in the 1930s, the basic rule underlying the regulatory scheme has held 
that any offer or sale of securities must be registered with the Commission, unless it qualifies for 
a recognized exemption. For over 90 years, this registration requirement has served to ensure that 
investors and markets receive full and fair disclosure of material information to promote securities 
price accuracy, investor decision-making, and investor oversight.
72
   
The US Supreme Court, in SEC v. Ralston Purina, established the criteria for claiming an 
exemption from registration under Section 4(a)(2) of the Securities Act.
73
 The Court allowed the 
exemption where the persons participating in the offering do not need the protections provided by 
SEC registration, because they “have access to the kind of information which registration would 
disclose.”
74
 A subsequent Fifth Circuit decision elaborated that if investors “did not possess the 
information  requisite  for  a  registration  statement,  they  could  not  bring  their  sophisticated  
knowledge of business affairs to bear” in deciding whether to invest, meaning that an information-
lacking  offering  could  not  be  exempt.
75
 Viewed  from  today’s  vantage  point,  this  highlights  that    
sophistication without information is of limited use in navigating the private markets.  
In 1982, the SEC adopted Regulation D to allow issuers to offer and sell their securities 
offerings  in  limited  private  offerings  without  the  need  to  register  with  the  SEC.
76
  Regulation  D  
 
71
  The Commission could study the impact that accredited investor reforms would have on retiree households 
through:  (a)  routine  examination  of  investment  firms,  by  reviewing  firm  policies  and  procedures  to  ascertain  the  
criteria  that  firms  subject  to  fiduciary  and  best  interest  standards  use  to  approve  and  monitor  the  sales  of  private  
offerings  to  accredited  investors  and  by  reviewing  anonymized  customer  account  data  of  accredited  investors  who  
indicate  their  accounts  are  being  used  for  retirement  savings,  comparing  and  contrasting  complaint  and  account  
performance data for concentrations below, at, and above various allocations; (b) assessment of victim profiles in its 
own complaint files and in regulatory actions (brought by the Commission, FINRA, and state securities regulators) 
that involve a private offering to gauge the involvement of and impact on older, retired investors versus other investor 
populations.  Publicly  reporting  these  findings  would  provide  valuable  private  market  data  and  insights  for  the  
Commission  and  other  policymakers  and  stakeholders  whose  priorities  are  to  educate  and  protect  older  American  
investors. 
72
  See Commission’s 2023 Review of the “Accredited Investor” Definition, supra note 51, at    5. 
73
  346 U.S. 119, 127 (1953). 
74
  See Commission’s 2023 Review of the “Accredited Investor” Definition, supra note 51, at 7. 
75
  Hill York Corp. v. American International Franchises, Inc., 448 F.2d 680, 690 (5th Cir. 1971). 
76
  See Federal Register Vol. 47, No. 51 at 11251,17 CFR Parts 230 and 239 [Release No. 33-6389] at 11251-
11261 9, including the chart at 11259-60. 

RETAIL INVESTOR ACCESS TO PRIVATE MARKET ASSETS 
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was  meant  to  encourage  capital  raising  by  small  businesses,
77
  and contains  two  relevant  
information provisions: 
• Form  D:  Issuers  relying  on  Regulation  D  are  required  to  file  “Form  D”  with  the  
Commission within 15 calendar days after the first sale of securities in a Regulation D 
offering.
78
  The  form  collects  basic  information,  including  the  issuer’s  identity  and  
address,  names  and  titles  of  executive  officers  and  promoters,  amount  and  type  of  
securities  offered  and  sold,  use  of  proceeds,  number  and  type  of  investors,  and  sales  
commissions  and  finders’  fees.  Since  2008,  this  filing  must  occur  via  the  EDGAR  
system,  making  it  easily  available  to  investors,  state  securities  regulators,  and  other  
interested parties. 
• Rule  502(b)  of  Reg. D:  When  any  investors  who  are  not  “accredited  investors”  
participate  in  a  Rule  506(b)  offering,  the  issuer  must  provide  specific  information,  
including  financial  statements  (audited  if  the  offering  exceeds  $20  million),  a  
description  of  the  securities,  use  of  proceeds,  management  and  business  details,  risk  
factors.  The  issuer  is  not  required  to  provide  any  of  this  information  when  only  
“accredited investors” participate in the offering. 
One  point  regarding  the  original  Regulation  D  is  worth  emphasizing.  Regulation  D  was  
clearly  intended  to  provide  a  narrow  exception,  including  from  the  overall  scheme  that  the  
Supreme Court put in place in Ralston Purina. The limited scope of the private markets at the time 
naturally limited the reach of exempt offerings. The registration requirements contained in Section 
12(g) of the Exchange Act limited the shareholder base of non-public companies to fewer than 500 
shareholders.
79
  Finally,  the  conservative  income  and  wealth  thresholds  set  by  Congress  in  1982  
resulted in less than 2% of U.S. households qualifying as accredited investors.
80
  
Since 1982, private markets have grown considerably due to a number of factors, and this 
growth has been particularly pronounced since 2012, when Congress enacted the JOBS Act.
81
 As 
shown  in  Figure  1  below,  in  2013,  there  were  only  43  U.S.-based “unicorns” (start-ups  with  an  
implied valuation of at least $1billion); by 2024, the number of unicorns had risen to 693 and their 
implied valuation exceeded $2.6 billion.  
 
77
  The “accredited investor” concept was created by Congress (and not the SEC), pursuant to the Small Business 
Incentive  Act  of  1980.  See  Revision  of  Certain  Exemptions  From  Registration  for  Transactions  Involving  Limited  
Offers and Sales, Release No. 33–6389 (Mar. 8, 1982), 47 Fed. Reg. 11,251. 
78
  17 C.F.R. § 230.503 (Regulation D Rule 503). 
79
  This threshold was subsequently raised by the 2012 JOBS Act. See Exchange Act §12(g)(1)(A), 15 U.S.C. 
§ 78l(g)(1)(A) (2012). 
80
  The  $1  million  net  worth  threshold  from  1982  translates  into  $3.1  million  today;  the  $200,000  individual  
income/$300,000 joint income thresholds translate into $615,000/$920,000 today. 
81
  The JOBS Act included provisions beneficial to the growth of private markets, such as increasing the number 
of allowed shareholders of record for private companies. See supra note 79. 

RETAIL INVESTOR ACCESS TO PRIVATE MARKET ASSETS 
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Despite  the  exponential  growth  of  private  markets,  the  SEC  has  not  taken  steps  to  
modernize  the  information  requirements  contained  in  Regulation  D.  The  outdated  nature  of  
Regulation D taken as a whole has prompted regular critiques from investor representatives, SEC 
commissioners, legislators, and think tanks.
82
 These issues have also been the focus of extensive 
 
82
  See,  e.g.,  Caroline  A.  Crenshaw,  Comm’r,  SEC,  Remarks  at  Symposium  on  Private  Firms:  Reporting,  
Financing,  and  the  Aggregate  Economy  at  the  University  of  Chicago  Booth  School  of  Business  (Apr.  14,  2022);  
Caroline A. Crenshaw, Comm’r, SEC, Big “Issues” in the Small Business Safe Harbor: Remarks at the 50th Annual 
Securities Regulation Institute (Jan. 30, 2023); Allison Herren Lee, Comm’r, SEC, Going Dark: The Growth of Private 
Markets and the Impact on Investors and the Economy (Oct. 12, 2021);  Hester M. Peirce, Comm’r, SEC, Bridging the 
Gap: Remarks before the Northwest Securities Institute (May 30, 2025); Mark T. Uyeda, Comm’r, SEC, Remarks at 
the 51st Annual Securities Regulation Institute (Jan. 22, 2024); Center for American Progress, How Exemptions From 
Securities Laws Put Investors and the Economy at Risk (March 22, 2023); Hearing, House Committee on Financial 
Services, The Future of American Capital: Strengthening Public and Private Markets by Increasing Investor Access 
and  Facilitating  Capital  Formation  (Feb.  26,  2025);  Healthy  Markets  Association,  In  the  Public  Interest:  Why  
Policymakers and Regulators Must Restore the Public Capital Markets (2022). 

RETAIL INVESTOR ACCESS TO PRIVATE MARKET ASSETS 
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academic commentary.
83
  The  IAC  has  also  drawn  attention  to  these  issues  and  urged  the  
Commission to act.
84
 
The  IAC’s  March  2023  panel  summarized  the  various  drawbacks  for  individual  retail  
investors, including those who qualify as accredited investors.
85
 These include:
86
  
• Lack of Available Information: If information is provided at all, it need not be uniform 
in content, making comparisons between companies difficult, and the information need 
not  be  updated  as  circumstances  change.  Voluntary  disclosures  are  prone  to  greater  
error and can be influenced by overly optimistic assumptions about future prospects.
87
 
• Information  asymmetry:    Issuers  in  Rule  506  exempt  offerings  are  not  required  to  
provide any information to accredited investors, and even when they do provide such 
information, what information and to whom they provide it is determined by the issuer 
or is subject to negotiation and agreement by the investor and the issuer, leaving smaller 
and more vulnerable investors in a position where they are unlikely to have access to 
unbiased and important information.
88
 
• Inability to perform adequate due diligence: In the absence of mandatory disclosure, 
investors  in  the  private  market  are  expected  to  conduct  their  own  due  diligence  to  
determine a fair price for a security. Depending on the circumstances, conducting such 
due   diligence   is   prohibitively   expensive,   extremely   difficult,   and/or   practically   
impossible for a retail investor who can only make a relatively small investment. 
• Inability  to  negotiate  favorable  terms:  In  the  exempt  market,  larger  or  well-known 
investors  can—and  often  do—receive  more  favorable  terms,  and  the  best  deals  may  
 
83
  See, e.g.,  Elisabeth de Fontenay, The Deregulation of Private Capital and the Decline of the Public Company, 
68 H
ASTINGS L.J. 445 (2017); Jennifer S. Fan, Regulating Unicorns: Disclosure and the New Private Economy, 57 
B.C.
 L. REV. 583 (2016); Renee M. Jones, The Unicorn Governance Trap, 166 U. PA . L. REV. ONLINE 165 (2017); 
George  S.  Georgiev,  The  Breakdown  of  the  Public–Private  Divide  in  Securities  Law:  Causes,  Consequences,  and  
Reforms, 18 N.Y.U. J.L.
 & BUS. 221 (2021); Matthew Wansley, Taming Unicorns, 97 IND. L.J. 1203 (2021);  Elizabeth 
Pollman, Private Company Lies, 109 G
EO. L.J. 353 (2020);  Verity Winship, Private Company Fraud, 54 U.C. DAV I S   
L. REV. 663 (2020);  Anat Alon-Beck & John Livingstone, Mythical Unicorns and How to Find Them: The Disclosure 
Revolution, 2023 C
OLUM. BUS. L. REV. 1 (2023);  George S. Georgiev, Is “Public Company” Still a Viable Regulatory 
Category?, 13 H
A RV. BUS. L. REV. 1 (2023). 
84
  See supra note 2 (listing prior IAC panels and recommendations). 
85
  Panel  Discussion  Examining  the  Growth  of  Private  Markets  relative  to  the  Public  Markets:  Drivers  and  
Implications (Mar. 2, 2023). 
86
  While  many  panelists  spoke  to  these  drawbacks,  they  were  summarized  well  by  Faith  Anderson  of  the  
Washington Securities Division, and her remarks are used to frame this issue. 
87
  See  also  George  S.  Georgiev,  The  Breakdown  of  the  Public–Private  Divide  in  Securities  Law:  Causes,  
Consequences, and Reforms, 18 N.Y.U. J.L.
 & BUS. 221, 284-86 (2021); George S. Georgiev, Is “Public Company” 
Still a Viable Regulatory Category?, 13 H
A RV. BUS. L. REV. 1 (2023). 
88
  Previous proposals to expand the private markets have cited the ‘increasing availability of information’ as a 
general reason to ease private market restrictions. While there certainly is more information than ever, it remains the 
case  that  the  most  salient  investment  information  about  most  private  companies  is  kept  out  of  public  view  and  is  
difficult for less influential investors to access. 

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only  be  available  to  the  largest  and  most  influential  investors.    Realistically,  retail  
investors  cannot  negotiate  for  such  advantages  and  therefore  may  enter  into  private  
investments at a severe disadvantage. 
In sum, while the Commission, state regulators and investor advocates all agree that retail 
investors deserve access to high-quality investment options, the obsolete informational framework 
pertaining to the private markets leaves investors in a vulnerable position. In the private markets, 
small retail investors are often unable to obtain access to important information, face prohibitive 
costs  for  the  necessary  level  of  due  diligence,  typically  receive  less  favorable  terms  than  larger  
investors, lack the resources to lower risk through diversification, and are exposed to higher levels 
of fraud.
89
 Expanding information requirements will not be as burdensome as it might first appear, 
because many issuers are already in possession of the  information  that  investors  need,  which  is  
generated in the course of the preparation of audited financials and in order to maintain internal 
controls and procedures over financial reporting. 
 
Guardrail #3: The SEC should enforce the already-existing Form D filing requirement  
 
The SEC should strictly enforce the existing requirement that issuers relying on Regulation 
D submit Form D within 15 calendar days of closing the first offering. Under existing Rule 507, 
issuers who do not comply with the Form D filing requirement may lose their ability to rely on 
Regulation D upon the completion of certain procedural steps. In the interest of judicial efficiency, 
the  SEC  should  condition  the  availability  of  Reg  D  exemptions  on  the  filing  of  Form  D  and  
adopting a clear penalty for such failure. For example, failure to file a Form D with the SEC could 
result in the loss of the ability to rely on Reg D exemptions for a 12-month period. Penalties should 
also be considered for failure to file any required amendments.  
We note that Form D is not burdensome: Form D calls for the provision of very minimal 
information, none of which should be commercially sensitive; it is to be completed online, and, 
according to the SEC’s own estimates under the Paperwork Reduction Act, the average time burden 
per filing is 4 hours.
90
  
In  addition,  the  SEC  should  require  an  explanation  when  an  issuer  uses  the  “decline  to  
disclose” options on Form D. Certain fields, including revenue range and number of employees, 
allow the issuer to check a “decline to disclose” box on Form D. The SEC should revise Form D 
to require an explanation for the issuer’s unwillingness to disclose. While the IAC believes that 
 
89
  Written Testimony of Elisabeth de Fontenay,  Professor of Law, Duke University,  Before the United States 
House of Representatives Committee on Financial Services Subcommittee on Investor Protection, Entrepreneurship, 
and  Capital  Markets,  “Examining  Private  Market  Exemptions  as  a  Barrier  to  IPOs  and  Retail  Investment”  at  8-10 
(Sept. 11, 2019). See also sources cited in note 83 supra. 
90
  See Supporting  Statement  for  the  Paperwork  Reduction  Act  Information  Collection  Submission  for  
Regulation D (Form  D) (2024). The  estimated  annual  cost  to  the  federal  government  of  processing  Form  D  is  also  
minimal ($15,000). See Supporting Statement for the Paperwork Reduction Act Information Collection Submission 
for Form D (2016).  

RETAIL INVESTOR ACCESS TO PRIVATE MARKET ASSETS 
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there may be circumstances where such non-disclosure could be warranted, in the vast majority of 
cases  the  information  would  already  be  available  through  other  sources,  and  issuers  should  be  
encouraged to complete Form D as fulsomely as possible. 
 
Guardrail #4: The SEC should mandate information parity among investors and the filing of a 
Form D amendment at closing; it should also consider expanding Form D through notice-and-
comment rulemaking 
 
Assuming that the SEC proceeds with expanding direct access, the Committee supports the 
expansion  of  Form  D  information  requirements.   Importantly, the  Committee  believes  that  the  
precise contours of the new information requirements should be determined through notice-and-
comment  rulemaking.  We  note  that  the  expanded  information  requirement  can  be  calibrated  to  
apply to issuers of a certain size or securities issuances above a particular dollar threshold or issuers 
of  above  a  particular  size,  as  measured  by  assets  and/or  revenues.  Such  scaled  approaches  are  
already in place in other contexts.
91
 
In particular, the Committee recommends that the SEC consider the following categories 
of information: (1) Legal counsel representing the issuer, if any; (2) The issuer’s accountants or 
auditors, if any; (3) A brief description of the issuer’s general solicitation plans, if any; (4) A brief 
description of the issuer’s existing and proposed business, including products or services offered 
or intended to be offered; (5) A listing of any officers or directors with greater than a 5% equity 
interest  in  the  issuer; (6) Expansion  of  current  information  in  Item  16,  Use  of  Proceeds;  (7) 
Disclosure of any findings of securities fraud, pending and concluded enforcement actions, and/or 
non-compliance with the securities laws by the issuer or any Related Persons; (8) Disclosure of 
material  risks  and  conflicts  of  interests  including  details  regarding  any  fees,  costs,  or  charges  
assessed to investors. We note that this list of items is intended to be a starting point and that the 
feedback of investors and market participants may reveal that, in some or all offerings, some of 
these information categories are unnecessary or that others may be necessary. 
To give those investors and the Commission a complete picture of the offering, including 
the amount of capital that is actually raised, the issuer should file a closing amendment to Form D, 
as previously proposed by the Commission in 2013.
92
 Without such a filing, neither the SEC nor 
the issuer’s investors have reliable information about the volume of capital actually raised in the 
offering.  
The  SEC  should  require  that  issuers  provide  copies  of  any  information  provided  to  one  
investor to all other investors to ensure consistency of information disclosure across all investors. 
In  multi-stage  funding  rounds,  new  investors  must  receive  all  information  provided  to  other  
 
91
  See, e.g., Jeff Schwartz, The Law and Economics of Scaled Equity Market Regulation, 39 J. CORP. L. 347 
(2014). 
92
  See U.S. Sec. & Exch. Comm’n,  Proposed Amendments to Regulation D, Form D, and Rule 156, SEC Rel. 
No. 33-9416 (July 10, 2013). 

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investors  in  the  preceding  90  days  to  ensure  that  any  new  investor  has  access  to  the  same  
information as prior and existing investors.  
The IAC recognizes that there may be special circumstances whereby an information parity 
requirement may be unworkable or cumbersome or where an investor requests information for its 
own compliance purposes due to its specific regulatory profile. The Committee recommends that 
the SEC consider appropriate exceptions for information that clearly fits those criteria and develop 
a mechanism whereby an issuer may apply for a waiver of the information parity requirement. 
  
Special Consideration: Ongoing disclosure of basic information by large private firms 
 
Assuming   that   the   SEC   proceeds   with   expanding   direct   access,   the Committee 
recommends  that  the  SEC  study  whether  it  is  necessary  to  require  ongoing  reporting of  basic  
information  by  large,  private  issuers,  where  the  information  required  would  be  similar  to  the  
information required to be provided on Form D. The IAC believes that such a requirement may be 
needed to level the playing field for investors in what is a large and rapidly growing secondary 
trading market for securities that were initially sold based upon an exemption from the registration 
requirement.  We  preliminarily  suggest  that  the  SEC  examine  whether  to  create  the  category  of  
“large  private  issuer”  and  define  it  as  any  company  with  a  valuation  of  at  least  $700  million  
(excluding the value of shares held by affiliates) and more than 1,000 beneficial equity owners, or 
any company with a valuation of at least $700 million that is an affiliate of a registered broker-
dealer, investment adviser, or bank.
93
 
 
IV. CONCLUSION 
 
The    Committee    appreciates    the    Commission’s    consideration    of    the    foregoing    
Recommendations to calibrate retail investor access to private market assets. As noted throughout, 
in  the  Committee’s  view,  the  optimal  way  for  retail  investors  to  access  private  market  assets  is  
through registered funds, which allow retail investors to invest in broadly diversified funds that 
benefit from Commission review, audited financials, professional fund management, various levels 
of liquidity, and the protections of the Investment Company Act. To improve the suitability of such 
investments for investors, the Commission should implement the recommendations discussed in 
Part II. If there were to be an expansion of direct access to private market assets, this expansion 
should be accompanied by the basic investor protection guardrails discussed in Part III. 
While this Recommendations has  sought  to  address  traditional  private  market  assets 
specifically,  the  Committee  believes  that this  careful  weighing  and  balancing  of  competing  
industry and investor interests should be applied in equal measure to all corners of the U.S. capital 
markets. Retail access to private market assets has historically been limited precisely because those 
 
93
  See,  e.g.,   S.  4857,  Private  Markets  Transparency  and  Accountability  Act,  117th  Congress  (2021–22) 
(introduced Sept. 15, 2022) (proposing one potential approach).  

RETAIL INVESTOR ACCESS TO PRIVATE MARKET ASSETS 
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assets  are  less  transparent  and  riskier  than  public  market  assets.  As  the  Commission  considers  
revamping private market access requirements and introducing guardrails, the Commission should 
consider how policy choices in that context can be reconciled with its investor access and investor 
protection  policies  for  other similarly-situated  asset  types  that  are  unregulated  or  exempt,  that 
provide the same (or lower) levels of transparency, and that have equal (or greater) risk. 
OCR text (100,326c · tika · 95% conf)
TO BE DISCUSSED AT THE SEPT. 18, 2025 MEETING OF THE  
SEC INVESTOR ADVISORY COMMITTEE 

DRAFT: SEPT. 18, 2025 
 

Recommendations of the Investor as Owner and Market Structure Subcommittees of the 
SEC Investor Advisory Committee: 

 
 

RETAIL INVESTOR ACCESS TO PRIVATE MARKET ASSETS 
  
 

EXECUTIVE SUMMARY 

The private capital markets have grown at a rapid pace in recent years. Given their current size 
and the investment opportunities they contain, the question of facilitating retail investor access has 
been raised with increased frequency by investors, market participants, legislators and policymakers. 
The SEC Investor Advisory Committee (“IAC” or “Committee”) finds that this development 
necessitates a recalibration of the existing regulatory framework, which was designed for a world in 
which the public markets encompassed the vast majority of all investment opportunities. Importantly, 
the Committee believes that this recalibration should not undermine any of the three pillars of the 
SEC’s mission: protecting investors, maintaining fair, orderly, and efficient markets, and facilitating 
capital formation. 

In the Committee’s view, the optimal way for retail investors to access private market assets is 
through registered funds, which allow retail investors to invest in broadly diversified funds that contain 
private market assets, often alongside public market assets. The investor protections embedded in the 
registered funds framework include Commission review, audited financials, professional fund 
management, diversification, various levels of liquidity, and the protections of the Investment 
Company Act. The Committee therefore recommends changes to Staff Interpretations and/or rules 
under the Investment Company Act of 1940 to allow registered funds to better facilitate investing in 
private market assets. 

The Committee does not take a position on the desirability of expanding retail investors’ access 
to private market assets in direct ways, but, if the SEC were to determine that such an expansion is 
warranted, the Committee firmly believes that it should be accompanied by certain basic investor 
protection guardrails. These include an expanded focus on investor sophistication (rather than income 
or wealth) when determining accredited investor status; prudential limits on the amount that can be 
invested by retail investors who do not meet sophistication or wealth criteria; the enhancement of 
certain filing requirements and strict enforcement of certain already-existing requirements; and 
improved disclosure and transparency to facilitate investor decision-making. 

The Committee also recommends various improvements to the registered fund regulatory 
framework as part of any expansion that enables retail investors to more easily invest in private market 
assets. These improvements include: providing clarity and transparency on valuations throughout the 
lifecycle of a fund; enhancing liquidity disclosures and making them more prominent; and providing 
for certain additional investor protections that specifically address the increased participation of retail 
investors. 

  



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I. INTRODUCTION 
 

The private markets have grown at a rapid pace in recent years, with U.S. private funds 
managing over $28 trillion in assets and U.S. private companies directly raising $623 billion in 
2024.1 Notably, most retail investors do not have direct access to these private assets. Indirect 
access is available but occurs in limited ways through registered funds or through separately 
managed accounts that, in turn, invest in private companies or private funds.  

Given the size of the private markets and the investment opportunities they contain, the 
question of facilitating retail investor access has been raised with increased frequency by investors, 
market participants, legislators and policymakers. There is widespread agreement that changing 
the status quo entails a host of difficult policy questions. Accordingly, the Investor Advisory 
Committee (“IAC” or “Committee”) has held multiple panels and issued multiple 
recommendations pertaining to these matters,2 in line with its statutory mission to advise the U.S. 
Securities and Exchange Commission (“SEC” or “Commission”) on regulatory priorities, 
initiatives to protect investors, and initiatives to promote investor confidence and the integrity of 
the securities marketplace.3 

As an initial matter, the Committee finds that the rise of private markets necessitates a 
recalibration of the existing regulatory framework, which was designed for a world in which the 
public markets encompassed the vast majority of all investment opportunities. Importantly, the 
Committee believes that this recalibration should not undermine any of the three pillars of the 

 
1  The Commission’s Office of the Advocate for Small Business Capital Formation produces an annual report 
that provides key private market data, including estimates of the accredited investor pool. See, e.g., 2024 Annual 
Report at 14-15, https://www.sec.gov/files/2024-oasb-annual-report-print.pdf. Data on capital raised by private 
companies excludes pooled funds, which raise capital under applicable exemptions and, in turn, invest it in private 
companies.  
2  Previous IAC Recommendations discussing retail investor access to the private market include: 
Recommendation of the Investor Advisory Committee Regarding SEC Rulemaking to Lift the Ban on General 
Solicitation and Advertising in Rule 506 Offerings: Efficiently Balancing Investor Protection, Capital Formation, and 
Market Integrity (Oct. 12, 2012), https://www.sec.gov/spotlight/investor-advisory-committee-2012/iac-general-
solicitation-advertising-recommendations.pdf;  Recommendation of the Investment Advisory Committee: Accredited 
Investor Definition (October 9, 2014), https://www.sec.gov/spotlight/investor-advisory-committee-2012/investment-
advisor-accredited-definition.pdf. The IAC has discussed retail investor access in the context of the private markets in 
the following panel discussions (recordings available for each by accessing webcast archives linked to each meeting 
as marked): Discussion Regarding Capital Formation, Smaller Companies, and the Declining Number of Initial Public 
Offerings (June 22, 2017); Overview of Certain Provisions of the Financial CHOICE Act of 2017 Relating to the SEC 
(June 22, 2017); Discussion Regarding the SEC’s Concept Release on Harmonization of Securities Offering 
Exemptions (Nov. 7, 2019); Panel Discussion Regarding Minority Community Investor Inclusion (Sept. 24, 2020); 
Panel Discussion Examining the Growth of Private Markets relative to the Public Markets: Drivers and Implications 
(Mar. 2, 2023); Panel Discussion of Private Funds/Markets and Outbound Investments in Countries of Concern (June 
22, 2023); Panel Discussion Regarding Exempt Offerings under Regulation D Rule 506 (Sept. 21, 2023); Panel 
Discussion Regarding Accredited Investors (Sept. 21, 2023); and Panel Discussion regarding Mainstreaming of 
Alternative Assets to Retail Investors (Dec. 10, 2024). 
3  Dodd-Frank Wall Street Reform and Consumer Protection Act, Pub. L. No. 111-203, § 911, 124 Stat. 1376, 
1883 (2010). 

https://www.sec.gov/spotlight/investor-advisory-committee.shtml
https://www.sec.gov/files/2024-oasb-annual-report-print.pdf
https://www.sec.gov/spotlight/investor-advisory-committee-2012/iac-general-solicitation-advertising-recommendations.pdf
https://www.sec.gov/spotlight/investor-advisory-committee-2012/iac-general-solicitation-advertising-recommendations.pdf
https://www.sec.gov/spotlight/investor-advisory-committee-2012/investment-advisor-accredited-definition.pdf
https://www.sec.gov/spotlight/investor-advisory-committee-2012/investment-advisor-accredited-definition.pdf


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SEC’s mission: “protecting investors, maintaining fair, orderly, and efficient markets, and 
facilitating capital formation.”4 

In the Committee’s view, the optimal way for retail investors to access private market assets 
is through registered funds, which allow retail investors to invest in broadly diversified funds that 
contain private market assets, often alongside public market assets. Registered funds include 
closed-end investment companies, interval funds, tender offer funds, exchange traded funds, and 
mutual funds; over $35 trillion is currently managed by registered funds.5 These funds offer a 
practical and more transparent vehicle for expanding retail access to private assets than one of the 
main alternatives—unregistered or exempt offerings—because registered funds were developed 
specifically for retail use and offer numerous protections that are not found in non-public offerings. 
Those protections include Commission review, audited financials, professional fund management, 
diversification, various levels of liquidity, and the protections of the Investment Company Act. 
Improving the regulatory framework that enables retail investor access to registered funds is the 
primary focus of Part II. Recommended improvements include: providing clarity and transparency 
on valuations throughout the lifecycle of a fund; enhancing liquidity disclosures and making them 
more prominent; and providing for certain additional investor protections that specifically address 
the increased participation of retail investors. 

In addition, the Committee has discussed at length the advantages and disadvantages of 
expanding retail investors’ access to private market assets in direct ways, through, for example, 
changes to the definition of “accredited investor” under Regulation D or guaranteeing some form 
of limited “basic access” to private markets. We do not take a position on the desirability of these 
and other proposals. We appreciate, of course, that legislative or executive actions may require the 
SEC to pursue certain policies that expand direct access, or that the SEC itself may determine, 
through notice and comment rulemaking, that such an expansion of direct access is warranted. The 
IAC believes firmly that if there were to be an expansion of direct access to private market assets, 
this expansion should be accompanied by certain basic investor protection guardrails. These 
include an expanded focus on investor sophistication (rather than income or wealth) when 
determining accredited investor status; prudential limits on the amount that can be invested by 
retail investors who do not meet sophistication or wealth criteria; the enhancement of certain filing 
requirements and strict enforcement of certain already-existing requirements; and improved 
disclosure and transparency to facilitate investor decision-making. These potential guardrails are 
the focus of Part III. 

These Recommendations are the result of work done by all four IAC Subcommittees, 
which in turn drew on the extensive evidence presented at past IAC panels.6 The Committee 
carefully weighed the differing perspectives of different market participants. On the one hand, 

 
4  U.S. Securities & Exchange Commission, Mission (Jan. 23, 2025), https://www.sec.gov/about/mission.  
5  See supra note 1, at 15 (comparing asset holdings in private versus registered funds in the United States). 
6  See supra note 2 (listing prior IAC panels). 

https://www.sec.gov/spotlight/investor-advisory-committee.shtml
https://www.sec.gov/about/mission


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those that support expanding retail access to private market assets believe that this could allocate 
more capital to small businesses and give more Americans the ability to invest in a dynamic part 
of the U.S. capital markets.7 On the other hand, state regulators, some investor advocates, and 
others have highlighted risks to both investor protection and the health of the public markets that 
stem from proposals for expanding retail access to private market assets.8 Notably, the Committee 
found that panelists from both perspectives acknowledged that information asymmetries, 
illiquidity, valuation, reduced regulatory oversight, fraud, and loss are all risks that will need to be 
managed if the Commission expands retail investor access to the private market, directly or 
indirectly.  

We return to our starting point: market changes along multiple dimensions require the 
recalibration of the existing regulatory framework. It is our hope that these Recommendations will 
serve as useful guidance for the Commission. We also encourage the Commission to engage with 
consumer stakeholders and market participants and to proactively solicit comments from the public 
at large as it considers its next steps in this area.  

 
II. TARGETED REFORMS TO REGISTERED FUND REGULATION  

 
Since the 1990s, a greater share of American companies has remained private or been taken 

private as the number of public companies has contracted, with the latter dropping from over 8,000 
in 1996 to only 3,700 in 2024.9 Of the remaining public companies, concerns have been raised 
about a number of prominent indexes being increasingly correlated to some of the most popular 
but volatile companies. For example, major indexes such as the S&P 500 and the Nasdaq 100 
commonly hold concentrated positions in the “Magnificent Seven,” which include the shares of 
Alphabet, Amazon, Meta Platforms, Microsoft, Nvidia, and Tesla.10 For this and other reasons, 

 
7  See, e.g., December 10, 2024 IAC Panel Remarks of Professor Neal Newman (Texas A&M School of Law); 
Melody Wang (Director at BlackRock); Rajib Chandra (Partner at Simpson Thacher & Bartlett LLP); September 21, 
2023 IAC Panel remarks of Kenisha Nicholson (Commission Office of Small Business Policy), Marguerite Pressley 
Davis (CEO of Finance Savvy), Pat Gouhin (CEO of Angel Capital Association), and Professor Usha Rodrigues 
(University of Georgia School of Law); March 2, 2023 IAC Panel remarks of Professor Steven Neil Kaplan (University 
of Chicago Polsky Center for Entrepreneurship and Innvoation);  November 19, 2019 IAC Panel remarks of Sara 
Hanks (CEO of CrowdCheck, Inc.) and Catherine Mott (CEO of BlueTree Capital Group). 
8  See, e.g., December 10, 2024 IAC Panel Remarks of Phil Bak (CEO of Armada ETFs), Craig McCann 
(Principal at SLCG Economic Consulting), and Professor Benjamin Edwards (University of Nevada (Las Vegas) 
School of Law); September 21, 2023 IAC Panel remarks of Craig McCann, PhD (Principal of SLCG Economic 
Consulting); Amanda Senn (Director of Alabama Securities Commission); Alexandra Thornton (Senior Director at 
The Center for American Progress); Michael Canning (CEO of LXR Group); March 2, 2023 IAC Panel remarks of 
Elisabeth de Fontenay (Duke University), Tyler Gellasch (Executive Director of Healthy Markets Association), and 
Faith Anderson (Washington Department of Financial Institutions);  November 19, 2019 IAC Panel remarks of Tyler 
Gellasch (Executive Director of Healthy Markets Association), Professor Renee Jones (Boston College Law School), 
and Andrea Seidt (Ohio Securities Commissioner). 
9  Remarks of Professor Neal Newman during IAC Panel Discussion regarding Mainstreaming of Alternative 
Assets to Retail Investors (Dec 10, 2024) (presentation available at sec.gov/files/newman-sec-advisory-panel-
presentation-riape.pdf). 
10  Stephanie Hill, A Closer Look at Magnificent Seven Stocks, MELLON INVESTMENTS CORP. (Feb. 2024).  

https://www.sec.gov/spotlight/investor-advisory-committee.shtml
https://www.sec.gov/files/newman-sec-advisory-panel-presentation-riape.pdf
https://www.sec.gov/files/newman-sec-advisory-panel-presentation-riape.pdf
https://www.mellon.com/insights/insights-articles/a-closer-look-at-magnificent-seven-stocks.html


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there have been calls to expand retail access to private market assets.11 One strategy for 
accomplishing that expansion would be for the Commission to amend its “accredited investor” 
definition. That definition acts as a pivotal gateway to the private markets because it determines 
who is and is not eligible to invest in Regulation D private offerings, by far the most common form 
of private offering.12 The IAC has considered issues regarding expanded retail access to private 
assets at roundtables and in prior recommendations. However, the most recent amendments to the 
“accredited investor” definition did not materially revise the foundational components of the 
definition, most notably the financial thresholds underpinning the definitional wealth tests. 

The way that most retail investors access private assets today is indirect, through an 
investment in a registered fund that includes some private assets. Registered funds are potentially 
a safer and more prudent way for retail investors to access these assets because these products have 
the benefit of Commission registration and regulation, diversification and professional 
management. These benefits are crucial safeguards for retail investors given the complex, opaque, 
and illiquid nature of private assets. Yet, some registered funds are limited in how much they can 
allocate to private assets and must contend with other restrictions that discourage fund managers 
from including more private assets in their retail offerings. By revising those requirements, the 
Commission could expand retail access to the private market through safer, registered vehicles. 

While relaxing restrictions on registered funds investing in private markets may address 
some of the pent-up retail demand for those assets, like other strategies that seek to increase retail 
exposure to alternative investments, the changes do not come without risk. Fundraising from 
institutional investors has slowed significantly in the alternatives marketplace13 and some of the 
largest institutional investors have been looking to sell their stakes for the first time in the 
secondary market.14  Existing institutional investors in a number of private funds have seen their 
distributions drop to historically low levels,15 leading some investors to sell stakes in these funds 
into a secondary market.16 Some funds have attempted to sell some of those hard-to-sell assets into 
continuation funds where funds from an existing fund are sold into a new fund managed by the 

 
11  Jennifer Banzaca, Apex: Retail Investors See Private Markets As a ‘Safer’ Haven, PRIVATE FUNDS CFO  (May 
6, 2025).  
12  Craig McCann et al., Regulation D Offerings: Issuers, Investors, and Intermediaries, SLCG ECONOMIC 
CONSULTING (Feb 9, 2024).  
13  Karl Angelo Vidal & Neel Hiteshbhai Bharucha, Global Private Equity Fundraising Sinks for 3rd Straight 
Year, S&P GLOBAL MARKET INTELLIGENCE (Jan. 16, 2025). There is concern that some assets being funneled into 
retail vehicles may be hard-to-sell assets that funds geared to institutional funds are unwilling to retain or are interested 
in selling. Moody’s Ratings, Private Market Retail to Fuel Opportunity But Intensify Liquidity, Asset Quality Risks, 
Moodys.com (Jun 10, 2025). Of course, the safeguards proposed in this Recommendation will do little to protect retail 
investors if they are essentially investing in hard-to-sell assets that have been rejected by institutional investors. 
14  Allison McNeely et al., Yale’s Private Equity Sale Spurs Reckoning Over Endowment Model At Elite 
Schools, BLOOMBERG NEWS (Jun. 6, 2025).  
15  Abdulla Zaid et al., MSCI, Private Capital in Focus: Depressed Distributions: No End in Sight, S&P GLOBAL 
MARKET INTELLIGENCE (May 22, 2025).  
16  Dylan Thomas & Shambhavi Gupta, Private Equity Secondaries Fundraising Struggles to Keep Pace With 
Demand, S&P GLOBAL MARKET INTELLIGENCE (Jun. 26, 2025).  

https://www.sec.gov/spotlight/investor-advisory-committee.shtml
https://www.privatefundscfo.com/apex-retail-investors-see-private-markets-as-a-safer-haven/
https://www.slcg.com/files/research-papers/Reg_D_Offering.pdf
https://www.spglobal.com/market-intelligence/en/news-insights/articles/2025/1/global-private-equity-fundraising-sinks-for-3rd-straight-year-87110906
https://www.spglobal.com/market-intelligence/en/news-insights/articles/2025/1/global-private-equity-fundraising-sinks-for-3rd-straight-year-87110906
https://www.moodys.com/web/en/us/insights/credit-risk/private-credit/private-market-retail-to-fuel-opportunity.html
https://www.bloomberg.com/news/articles/2025-06-06/yale-s-private-equity-sale-spurs-reckoning-over-endowment-model-at-elite-schools
https://www.bloomberg.com/news/articles/2025-06-06/yale-s-private-equity-sale-spurs-reckoning-over-endowment-model-at-elite-schools
https://www.msci.com/research-and-insights/blog-post/private-capital-in-focus-depressed-distributions-no-end-in-sight
https://www.spglobal.com/market-intelligence/en/news-insights/articles/2025/6/private-equity-secondaries-fundraising-struggles-to-keep-pace-with-demand-90991932
https://www.spglobal.com/market-intelligence/en/news-insights/articles/2025/6/private-equity-secondaries-fundraising-struggles-to-keep-pace-with-demand-90991932


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same adviser.17 However, industry estimates show that 85% to 92% of institutional investors are 
opting to sell rather than move into the continuation fund.18 Some market participants have 
suggested that an increase in retail participation in the private markets through registered funds, 
could accelerate the growth of secondaries.19 In addition, some market observers are questioning 
whether and how the higher returns touted on the institutional side of the private market will 
translate over to the retail side, given the additional fees imposed on retail shares.20  Other market 
observers also question how registered retail funds will be able to navigate illiquidity challenges 
as private asset allocations increase.21  

Since the IAC held its “Mainstreaming of Alternative Assets to Retail Investors” panel in 
December 2024, applications for a number of registered funds such as Exchange Traded Funds 
and interval funds have been filed with the Commission.22 These products offer retail investors 
opportunities to invest into alternative assets without being an accredited investor and with 
minimum investments of $1,000 versus the $2,500 to $10,000 in most other such funds.23  

These developments further suggest that the Commission should consider additional 
safeguards given the potential adverse implications for retail investors who may have a significant 
percentage of their savings and retirement assets tied up in such products but may need to access 
those funds due to planned or sudden life events.24 There is a difference between investors losing 
money due to an affirmative choice to take excessive risk and a loss due to a failure to understand 
the features and mechanics of funds invested in illiquid private market assets.25 Unfortunately, 
most retail investors do not engage with traditional disclosures,26 a reality that underpins the IAC’s 

 
17  Antoine Gara & Ivan Levingston, Private Equity Firms Flip Assets to Themselves in Record Numbers, 
FINANCIAL TIMES (Jul. 23, 2025).  
18  Alexandra Heal & Antoine Gara, Private Equity Backers Refuse to Roll Over Investments As Returns 
Dwindle, FINANCIAL TIMES (Jul. 27, 2025). (“Between 85 and 92 per cent of investors have this year chosen to sell 
rather than remain invested when private equity groups transfer a portfolio company to a so-called continuation vehicle 
rather than exiting through a traditional sale or initial public offering – up from 75-80 per cent last year, according to 
investment bank Houlihan Lokey.”),  
19  Jeffrey Diehl et al., 2025 Global Investor Survey: Navigating Private Markets, ADAMS STREET PARTNERS 
(Mar. 21, 2025), (“A concerted push to attract more retail capital – supported by the rise of evergreen vehicles, such 
as funds registered under the Investment Company Act of 1940 – could accelerate the growth of secondaries.”).  
20  Jason Zweig, The Fees on These Funds Will Leave You High and Dry, WALL STREET JOURNAL (Jul. 26, 
2024).  
21  Carrie McCabe, Retail Investors Into Private Equity Watch The Hidden Costs, FORBES (May 16, 2025) (“As 
Cliff Asness at AQR has argued, the true economic value of private holdings almost certainly declines too – even if 
reported marks lag behind.”).  
22  Such funds include but are not limited to Blackstone’s Private Multi-Asset Credit and Income Fund 
(prospectus available at BMACX | Blackstone Private Multi-Asset Credit and Income Fund) and Capital Group KKR 
Core Plus and Multi-Sector Plus (prospectus available at Prospectus Express - Prospectus). 
23  See id.; see also Niket Nishant, KKR and Capital Group Launch Funds Targeting Mix of Private, Public 
Credit, REUTERS (Apr. 29, 2025).  
24  David Isenberg, With Funds Increasing Retail Private Access, New Disclosure Standards May Follow, 
FINANCIAL TIMES IGNITES (Jun. 6, 2025).  
25  Matt Wirz, Moody’s Sounds Alarm on Private Funds for Individuals, WALL STREET JOURNAL (Jun 10, 2025).  
26  Recommendation of the SEC Investor Advisory Committee on Disclosure Effectiveness (May 21, 2020), 
https://www.sec.gov/spotlight/investor-advisory-committee-2012/disclosure-effectiveness.pdf.  

https://www.sec.gov/spotlight/investor-advisory-committee.shtml
https://www.ft.com/content/88a4e3e3-cefb-48d8-ab81-75cf85039b83
https://www.ft.com/content/02c4c5b2-f65a-4359-af6c-5e3d1d997617
https://www.ft.com/content/02c4c5b2-f65a-4359-af6c-5e3d1d997617
https://www.adamsstreetpartners.com/insights/2025-global-investor-survey/
https://www.wsj.com/finance/investing/the-fees-on-these-funds-will-leave-you-high-and-dry-4b556475?gaa_at=eafs&gaa_n=ASWzDAgvuijhKuVu_wCfCdu05MOznxFN6vVTAsrdjqQyiwndg2-ylJas6tOW&gaa_ts=68461b4f&gaa_sig=NUfF7kdh5gLM0p4fnhmC7gIpSSKdojoCsxMlw_xiZf2ZKRzXiio6h0Qo4_jgXPn7FDhm2JFC4-lO3pvx1XzKWQ%3D%3D
https://www.forbes.com/sites/carriemccabe/2025/05/16/retail-investors-enter-private-equity-watch-out-for-hidden-costs/
https://www.bmacx.com/
https://capitalgroup.prospectus-express.com/summary.asp?doctype=pros&cid=capgroup&fid=14022E104
https://www.reuters.com/business/finance/kkr-capital-group-launch-funds-targeting-blend-private-public-credit-2025-04-29/
https://www.reuters.com/business/finance/kkr-capital-group-launch-funds-targeting-blend-private-public-credit-2025-04-29/
https://www.ignites.com/c/4879904/666834
https://www.wsj.com/finance/investing/moodys-sounds-alarm-on-private-funds-for-individuals-8cd268c5?st=yfvTf6
https://www.sec.gov/spotlight/investor-advisory-committee-2012/disclosure-effectiveness.pdf


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recommendations to the Commission. It is essential, therefore, that registered funds investing in 
private market assets establish robust investor protections and disclosures from the outset, 
recognizing the diverse set of retail investors with varying levels of financial sophistication.   

Summary of Part II Recommendations: 
 

1. Provide clarity and transparency on valuations throughout the lifecycle of a fund; 
2. Consider changes to Staff Interpretations and/or rules under the Investment Company Act 

of 1940 to allow registered funds to better facilitate investing in private market assets; 
3. Enhance and make liquidity disclosures more prominent; 
4. Provide for additional investor protections specifically addressing greater participation of 

retail investors; 
5. Open a request for comment process to solicit additional views and perspectives on these 

and other critical issues. 
 
1. Provide clarity and transparency on valuations throughout the lifecycle of a fund 
 

The IAC recommends that the Commission require funds to disclose additional information 
to retail investors to better understand how the values of portfolio assets that do not actively trade 
are determined. Such additional information should include: 

• Disclosing when fund sponsors reject or replace third party appraisals, and 
• Requiring fund directors, who have a fiduciary duty to protect shareholder interests 

and manage potential conflicts of interest,27 to require funds they oversee to 
disclose more details as to how valuations are determined, ensuring consistency 
across various investment vehicles. 
 

The inherent lack of daily market prices for many private market assets raises the need for 
the Commission to establish standards for an impartial party to determine the valuation of the 
underlying assets, especially as fees are charged to investors typically based on the value of assets, 
which would be even higher if the fund is using leverage.28Those standards become especially 
important as some Exchange Traded Funds (ETFs) have been offering retail investors daily 
liquidity to invest in private market assets which in turn necessitates having to estimate the value 
of all of the ETFs underlying assets daily while those assets themselves may trade infrequently.29 
Among several Business Development Companies (BDCs), which are largely owned by retail 
investors and are primarily invested in private credit corporate loans, there have been notable 

 
27  INVESTMENT COMPANY INSTITUTE, UNDERSTANDING THE ROLE OF MUTUAL FUND DIRECTORS (Jun. 7, 2002).  
28  Jason Zweig, The Fees on These Funds Will Leave You High and Dry, WALL STREET JOURNAL (Jul 26, 2024).  
29  One such example is State Street’s SSGA IG Public & Private Credit ETF (PRIV), the prospectus for which 
can be found at https://www.ssga.com/us/en/intermediary/etfs/spdr-ssga-ig-public-private-credit-etf-priv. See also 
Jason Zweig, The Fees on These Funds Will Leave You High and Dry, WALL STREET JOURNAL (Jul. 25, 2024).  

https://www.sec.gov/spotlight/investor-advisory-committee.shtml
https://www.ici.org/doc-server/pdf%3Abro_mf_directors.pdf
https://www.wsj.com/finance/investing/the-fees-on-these-funds-will-leave-you-high-and-dry-4b556475?gaa_at=eafs&gaa_n=ASWzDAgvuijhKuVu_wCfCdu05MOznxFN6vVTAsrdjqQyiwndg2-ylJas6tOW&gaa_ts=68461b4f&gaa_sig=NUfF7kdh5gLM0p4fnhmC7gIpSSKdojoCsxMlw_xiZf2ZKRzXiio6h0Qo4_jgXPn7FDhm2JFC4-lO3pvx1XzKWQ%3D%3D
https://www.ssga.com/us/en/intermediary/etfs/spdr-ssga-ig-public-private-credit-etf-priv
https://www.wsj.com/finance/investing/the-fees-on-these-funds-will-leave-you-high-and-dry-4b556475?gaa_at=eafs&gaa_n=ASWzDAgvuijhKuVu_wCfCdu05MOznxFN6vVTAsrdjqQyiwndg2-ylJas6tOW&gaa_ts=68461b4f&gaa_sig=NUfF7kdh5gLM0p4fnhmC7gIpSSKdojoCsxMlw_xiZf2ZKRzXiio6h0Qo4_jgXPn7FDhm2JFC4-lO3pvx1XzKWQ%3D%3D


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valuation discrepancies across different BDCs holding stakes in the same loans.30 As one popular 
retail fund states in its prospectus: 

NAV calculations are not governed by governmental or independent securities, 
financial or accounting rules and standards… We calculate and publish NAV 
solely for purposes of establishing the price at which we sell and repurchase shares 
of our common stock, and you should not view our NAV as a measure of our 
historical or future financial condition or performance.31  

 
In other instances, fund advisers may engage in practices that immediately inflate the NAV 

(“NAV squeezing”) with no immediate increase in the value of the underlying assets. One such 
fund, whose adviser purchased private equity fund stakes in the secondaries market at a discount, 
immediately marked up the value in its own NAV, ignoring the competitive market price the fund 
adviser itself just set.32 

Given the growing use of private investments in fund portfolios the Commission should 
emphasize the valuation responsibilities currently delegated to fund directors under Rule 2a-5 
under the Investment Company Act of 1940 with a view to providing greater investor protection. 
This focus is especially critical considering the wide range of investor sophistication and 
engagement levels, which may complicate the handling of potential valuation discrepancies.33  

It should be emphasized that fund directors are responsible for: 

• Requiring the fund adviser to establish a methodology for valuations; 
• Testing the appropriateness and accuracy of valuations and challenging them if 

necessary; and 
• Overseeing the fund adviser’s use of third-party valuations.  

 
The IAC recommends the Commission require fund advisers report on a periodic basis to 

fund directors any rejections or replacements of any third-party valuations.34 Fund advisers should 
also disclose to investors the circumstances or conditions that would lead them to override third-
party valuations. Such a process is especially important for retail facing funds as many make 
investment decisions on the valuations presented to them and with little recourse to assessing the 
assumptions and inputs behind them.  

 
30  Silas Brown et al., How Private Credit Market Boom Is Hiding Valuation Problems, BLOOMBERG NEWS (Feb. 
28, 2024).  
31  Phil Bak, The Big Bad BREIT Post, BAKSTACK (Jun. 18, 2024).  
32  Jason Zweig, The Future Ain’t What It Used to Be for These Funds, WALL STREET JOURNAL (Jun 6, 2025).  
33  Some contractual language to address discrepancies in valuation can be seen in Net Asset Value credit 
facilities but exclusively involve institutional investors. See Mayer Brown, NAV Facilities: Appraisal and Valuation 
Challenge Rights, MAYER BROWN INSIGHTS (Aug. 13, 2024).  
34  Gibson Dunn & Crutcher LLP, Private Fund Advisers and Universities Should Assess Valuation Protocols 
and Disclosures in Case the SEC Comes Knocking, GIBSONDUNN.COM, (Jul 9, 2025).  

https://www.sec.gov/spotlight/investor-advisory-committee.shtml
https://www.bloomberg.com/news/articles/2024-02-28/how-private-credit-market-boom-is-hiding-potential-valuation-problems
https://philbak.substack.com/p/the-big-bad-breit-post
https://www.wsj.com/finance/investing/hamilton-lane-private-assets-alternative-funds-8862f32e?gaa_at=eafs&gaa_n=ASWzDAgvE5kCE7RTWNL4qpPenXIstca_cRjxHxUN17nzTYLwhmYvZISJsf0t&gaa_ts=6854e238&gaa_sig=U7xyDceRZyE5ER6LMVQpFe9kOnJmPTS2ovFiuolubzCqh7ha5b66m9yYFwzEx97uFWrCq75DE87jLlWcUXP2WQ%3D%3D
https://www.mayerbrown.com/en/insights/publications/2024/08/nav-facilities-appraisal-and-valuation-challenge-rights
https://www.mayerbrown.com/en/insights/publications/2024/08/nav-facilities-appraisal-and-valuation-challenge-rights
https://www.gibsondunn.com/private-fund-advisers-and-universities-should-assess-valuation-protocols-and-disclosures-in-case-the-sec-comes-knocking/
https://www.gibsondunn.com/private-fund-advisers-and-universities-should-assess-valuation-protocols-and-disclosures-in-case-the-sec-comes-knocking/


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Given that it is likely that a number of registered funds, including those offering daily 
liquidity, will own a number of illiquid assets that are also held in institutional portfolios, we also 
recommend the Commission offer clarity as to what levels of discrepancies are acceptable in the 
normal course of business between the valuations used in publicly traded funds and those held in 
private portfolios managed by the same fund adviser, especially during volatile markets where 
such discrepancies between the funds may become noticeably greater.   

The IAC recommends that the Commission’s Examinations Division make reviewing 
valuations of funds with significant investments in liquid assets a focus area. The Commission’s 
Division of Examinations should also examine performance figures used in marketing materials 
as retail investors will often make investment decisions based on those numbers.35 

  
2. Consider changes to Staff Interpretations and/or rules under the Investment Company Act of 

1940 to allow registered funds to better facilitate investing in private market assets 
 

The Commission should facilitate expanding retail investors’ ability to gain exposure to 
private market assets through registered funds (e.g. closed-end funds, interval funds and tender 
offer funds) without sacrificing the protections of the Investment Company Act.  We believe the 
Commission should consider the following interpretive or rule changes under the Investment 
Company Act: 

a. Allow more flexibility to invest in private funds. Closed-end funds are highly suitable 
for providing retail investors access to less liquid investments. However, until recently 
the Staff has prohibited a closed-end fund from investing more than 15% of net assets 
in privately offered funds, unless the fund’s shares are available only to accredited 
investors who make minimum initial investments of at least $25,000. We support the 
recent change in Staff position as recommended by Chair Atkins who urged that this 
long-time Staff position be reconsidered.36 Decisions to make investments in private 
funds should be determined by a fund’s Board of Directors and a fund’s investment 
adviser. This change would provide investors the opportunity to obtain exposure to 
investments otherwise available to affluent investors. 

 
Over time, fund advisers and directors should be able to land on the optimal percentage 
of closed-end funds invested in private market assets. The European Commission in its 
updated rules for European Long-Term Investment Funds (ELTIFs) lowered the 

 
35  Bill Myers, Marketing Rule Key to Valuations Enforcement, REGULATORY COMPLIANCE WATCH (Apr. 21, 
2023).  
36  See, e.g., Paul Atkins, SEC Chairman, Prepared Remarks Before SEC Speaks (May 19, 2025)  (“I intend to 
have the Commission address this situation and reconsider this 23-year old practice concerning investments by closed-
end funds in private funds.”); see also Views of SEC Division of Investment Management, ADI 2025-16 - Registered 
Closed-End Funds of Private Funds ( August 15, 2025).  

https://www.sec.gov/spotlight/investor-advisory-committee.shtml
https://www.regcompliancewatch.com/marketing-rule-key-to-valuations-enforcement/
https://www.sec.gov/newsroom/speeches-statements/atkins-prepared-remarks-sec-speaks-051925
https://www.sec.gov/about/divisions-offices/division-investment-management/fund-disclosure-glance/accounting-disclosure-information/adi-2025-16-registered-closed-end-funds-private-funds
https://www.sec.gov/about/divisions-offices/division-investment-management/fund-disclosure-glance/accounting-disclosure-information/adi-2025-16-registered-closed-end-funds-private-funds


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minimum investment in eligible illiquid assets to 55% of the fund’s capital37 from an 
original 70% of capital in 2015 to better allow fund advisers to better manage their 
liquidity and redemption requests.38 While the European approach under ELTIF differs 
significantly, those recent changes underscore how larger allocations to private assets 
exacerbate liquidity challenges for fund advisers. 

 
b. Provide flexibility for co-investments under Section 17(d) and Rule 17d-1 under the 

Investment Company Act. Section 17(d) and Rule 17d-1 thereunder are designed to 
prevent overreaching in connection with joint transactions involving a fund and its 
affiliated persons. The SEC has issued numerous exemption orders permitting a closed-
end fund and one or more other funds and their affiliates to enter into co-investment 
transactions, subject to certain conditions. The SEC should consider codifying and 
simplifying co-investment relief including for funds other than closed-end funds. This 
would facilitate greater ability for funds to co-invest in private investment opportunities 
providing benefits to retail investors.  

 
c. Provide greater repurchase opportunities for investors. Rule 23c-3 under the 

Investment Company Act provides for quarterly repurchases of securities by interval 
funds. The SEC has granted exemptive orders permitting interval funds to conduct 
monthly repurchases subject to certain conditions. Amending Rule 23c-3 to permit 
monthly repurchases would eliminate the costs and need for funds to apply for 
individual exemptive orders. 

 
d. Allow closed-end funds to offer multiple classes of shares. Open-end funds are 

permitted under Rule 18f-3 to issue two or more classes of shares representing interests 
in the same portfolio. The SEC routinely grants exemptive orders to continuously offer 
closed-end funds to offer multiple classes of shares. Codifying this relief in a rule would 
eliminate the costs and need for these funds to obtain individual exemptive orders. 

 
e. Allow interval funds and tender offer funds to operate as series funds. Open-end funds 

have the flexibility to operate as “series investment companies”. This allows a cluster 
of individual investment companies to be organized under a single set of organizational 
governing documents. Each series offers a separate portfolio of securities with separate 
investment objectives, policies and risks. Interval funds and tender offer funds should 
be permitted to operate as series investment companies which would allow these funds 
to save the time and expense associated with organizing separate registrants. 

 
37  Arthur Cox LLP, ELTIF – The Next Generation, ARTHURCOX.COM (Jan. 17, 2025).  
38  See, e.g., AFG & Morgan Lewis, Practical Guide to ELTIF 2.0 (Jan. 2025) (“The reduction in this minimum 
amount invested in illiquid assets should enable managers of ELTIFs to better manage the liquidity of ELTIFs and in 
particular, to honour redemption requests for open-ended or semi-open ended ELTIFs in strategies that do not generally 
involve liquidity tools.”). 

https://www.sec.gov/spotlight/investor-advisory-committee.shtml
https://www.arthurcox.com/knowledge/eltif-the-next-generation-jan-2025/
https://www.afg.asso.fr/app/uploads/2024/10/AFG-Guide-ELTIF-EN-MAJ-2025.pdf


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3. Enhance and make liquidity disclosures more prominent 
 

The IAC also recommends the Commission provide investors with a clear understanding 
of the major differences of retail funds invested in alternative assets where they may be subject to 
longer redemption timelines and lockups. Such considerations are especially important since retail 
investors may need to redeem money to meet both normal and emergency expenses and do not 
have the same access to inexpensive, alternative financing that institutional investors do.39  

• Simplify risk disclosures for retail investors with an immediate view to understanding 
the basic features of the fund in a clear and concise manner. The most important 
features of the fund primarily invested in alternative assets should be very clearly and 
succinctly presented, including: (1) redemption interval; (2) what percentage can be 
redeemed in a given interval; (3) the potential for lockup; (4) exceptional circumstances 
that qualify for off-interval or additional distributions; (5) any previous lockups of the 
fund; and (6) valuation uncertainty.  

• Use layered disclosure formats such as summary dashboards or visual risk indicators40 
to make key risks more digestible.41  

• Require standardized language across fund documents to reduce confusion and 
improve comparability.42  

 
4. Provide for additional investor protections specifically addressing greater participation of 

retail investors 
 

The Commission should strongly consider additional investor protections for retail focused 
funds invested in alternative assets given many of the safeguards in place are primarily for 
institutional investors and do not take into account an influx of this different set of investors. More 
specifically, the Commission should: 

• Work with the Financial Industry Regulatory Authority (FINRA) and state securities 
regulators to provide guidelines on when investments in private market assets are in an 
investor’s best interest;  

 
39  See, e.g., Charles Hayes, Harvard and Yale’s Endowment Sales: A Liquidity Crisis or Strategic Move?, 
AINVEST (Apr. 30, 2025) (“With 83% of its $55.2 billion endowment allocated to private equity and hedge funds – 
the school risks being trapped in a ‘liquidity crunch’ … To bridge the gap, Harvard issued $1.2 billion in municipal 
bonds in early 2025.”)  
40  For example, in leveraged ETFs a simple long term performance visual shows a clear divergence between a 
2x leveraged ETF versus the underlying stock shows clearly a hidden cost of “volatility drag.” Brian Jacobs. Leveraged 
ETFs: The Hidden Costs of Volatility Drag, Aptus Capital Advisors (Feb. 10, 2025).  
41  Carl Ayers, Second in a Series: Disclosure Examples for New Ad Rule, REGULATORY COMPLIANCE WATCH 
(Jul. 21, 2022).  
42  To be sure, standardization should not result in generic, boilerplate language that does not convey useful 
information to investors.   

https://www.sec.gov/spotlight/investor-advisory-committee.shtml
https://www.ainvest.com/news/harvard-yale-endowment-sales-liquidity-crisis-strategic-move-2505/
https://aptuscapitaladvisors.com/leveraged-etfs-the-hidden-costs-of-volatility-drag/
https://aptuscapitaladvisors.com/leveraged-etfs-the-hidden-costs-of-volatility-drag/
https://www.regcompliancewatch.com/second-in-a-series-disclosure-examples-for-new-ad-rule/


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• Ensure proper disclosure of potential conflicts arising from sales compensation, 
servicing fees, and revenue sharing agreements; 

• Continue to rigorously enforce rules and regulations governing deceptive marketing 
and false claims to investors; and 

• Prohibit clearly conflicted transactions without the approval of a fund’s directors. 

The IAC recommends the Commission work with FINRA and state securities regulators to 
monitor broker-dealers and investment advisers for their compliance with Regulation Best 
Interest43 and the Investment Advisers Act of 194044 when they offer and sell funds invested in 
alternative assets to their clients. 

Financial incentive conflicts arising from sales compensation, servicing fees, and revenue-
sharing arrangements that are common features of alternative products need to be properly 
disclosed and mitigated.45 The Commission should study the impact that these financial incentives 
have on retail investors, in contrast to the experience of institutional investors who have 
historically avoided them or been able to negotiate preferrable terms.  

The Commission should also explicitly limit fund advisers from engaging in conflicted 
transactions without the approval of its fund directors. Examples of such conflicted transactions 
include (1) fund advisers/sponsors charging multiple layers of fees to the fund, and (2) fund 
advisers/sponsors failing to negotiate contracts and service arrangements with their portfolio 
companies on an arms-length basis. 46 

Additionally, advisers should not engage in deceptive advertising of funds primarily 
invested in illiquid assets and market them as more liquid or less risky than they are in reality.47 
The SEC’s Division of Examinations has previously issued Risk Alerts due to private fund advisers 
failing to act consistently with disclosures and use misleading disclosures surrounding 
performance48 and the Division of Examinations should issue further Risk Alerts if the Staff see 

 
43  Financial Industry Regulatory Authority (FINRA), SEC Regulation Best Interest (Reg BI) (2025).  
44  Jacko Law Group PLC, Fiduciary Duties of Investment Advisers and the recent SEC Treatment of Hedge 
Clauses (Mar. 30, 2022) (“An adviser’s fiduciary duties cannot be waived and are enforceable through section 206 of 
the Advisers Act.”).  
45  See, e.g., Brander Richmond, Alternative Investments: Promises and Pitfalls, FULCRUM CAPITAL LLC (Jun. 
27, 2025) (“Many financial advisors receive higher compensation for selling alternative investments compared to 
traditional assets, shifting their focus from client outcomes to revenue generation.”).  
46  Remarks of Rajib Chanda (Simpson Thacher & Bartlett LLP) during IAC Panel Discussion Regarding 
Mainstreaming of Alternative Assets to Retail Investors (Dec. 10, 2024) (presentation available at sec-panel-stb-slides-
chanda.pdf).  
47  The SEC has previously brought enforcement action against investment advisers to retail investors for 
violations of the Marketing Rule under the Investment Advisers Act. See Commission Press Release, SEC Charges 
Five Investment Advisers for Marketing Rule Violations (Apr 12, 2024).  
48  SEC Division of Examinations Risk Alert, Observations from Examinations of Private Fund Advisers (Jan. 
27, 2022).  

https://www.sec.gov/spotlight/investor-advisory-committee.shtml
https://www.finra.org/rules-guidance/key-topics/regulation-best-interest
https://jackolg.com/insights/fiduciary-duties-of-investment-advisers-and-the-recent-sec-treatment-of-hedge-clauses/
https://jackolg.com/insights/fiduciary-duties-of-investment-advisers-and-the-recent-sec-treatment-of-hedge-clauses/
https://www.fulcrumcapllc.com/alternative-investments-promises-and-pitfalls/
https://www.sec.gov/files/sec-panel-stb-slides-chanda.pdf
https://www.sec.gov/files/sec-panel-stb-slides-chanda.pdf
https://www.sec.gov/newsroom/press-releases/2024-46
https://www.sec.gov/newsroom/press-releases/2024-46
https://www.sec.gov/files/private-fund-risk-alert-pt-2.pdf


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recurring issues and prioritize examinations of private funds being sold primarily to retail 
investors.49  

 
5. Open a Request for Comment process to solicit additional views and ideas and other critical 

issues 
 

While the IAC has extensively discussed and thought through many of these 
recommendations, given the importance, challenges, and consequential impact of opening private 
market assets to retail investors, the Committee also recommends that the Commission open a 
Request for Comment process to obtain input on various matters. These include, inter alia, (1) 
additional methods investment managers can use to effectively facilitate private market 
investments to retail investors; (2) other impediments retail investors may have in safely accessing 
private market investments; (3) the approaches other jurisdictions have taken to facilitate retail 
investments in private markets; (4) how to expand retail investor access to private markets while 
maintaining an appropriate level of investor protection; and (5) systemic risks of the growth in the 
private markets.50 
 
III. DIRECT ACCESS: APPROACHES AND GUARDRAILS 

 
We note once again that the Committee has discussed at length the advantages and 

disadvantages of expanding retail investors’ access to private market assets in direct ways. These 
include, for example, changes to the definition of “accredited investor” under Regulation D or 
guaranteeing some form of limited “basic access” to private markets directly. We do not take a 
position on the desirability of these and other proposals. We also appreciate that legislative or 
executive actions may require the SEC to pursue certain policies that expand direct access, or that 
the SEC itself may determine, through notice and comment rulemaking, that such an expansion of 
direct access is warranted.  

With those possibilities in mind, the IAC finds that if there were to be an expansion of 
direct access to private market assets, this expansion ought to be accompanied by certain basic 
investor protection guardrails. These include: (1) an expanded focus on investor sophistication 
(rather than income or wealth) when determining accredited investor status; (2) prudential limits 
on the amount that can be invested by retail investors who do not meet sophistication or wealth 
criteria (as discussed in Part III.A below); (3) strict enforcement of certain already-existing 
requirements; and (4) enhancements to certain filing requirements to facilitate investor decision-
making (as discussed in Part III.B below). 
 

 
 

49  SEC Division of Examinations, FY2025 Division of Examinations Examination Priorities (Oct 16, 2024).  
50  For one discussion of such systemic risks, see Moody’s Ratings, Private Market Retail to Fuel Opportunity 
But Intensify Liquidity, Asset Quality Risks, Moodys.com (Jun 10, 2025). 

https://www.sec.gov/spotlight/investor-advisory-committee.shtml
https://www.sec.gov/files/2025-exam-priorities.pdf
https://www.moodys.com/web/en/us/insights/credit-risk/private-credit/private-market-retail-to-fuel-opportunity.html
https://www.moodys.com/web/en/us/insights/credit-risk/private-credit/private-market-retail-to-fuel-opportunity.html


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A. The Accredited Investor Definition 
 
One strategy that is frequently featured in private market access proposals is to expand the 

definition of “accredited investor,” which serves to determine who is and is not eligible to invest 
in a Regulation D offering, which is by far the most popular form of private offering.51 Notably, 
the accredited investor definition has long been viewed as problematic by both proponents and 
opponents of expanding direct retail investor access.52 The panels held by the IAC over the years 
suggest that the definition is outdated and that it is simultaneously overinclusive and 
underinclusive. The IAC therefore puts forward the following considerations for improvement. 

Under the existing framework, most investors that qualify as “accredited” do so based on 
income (individual annual income exceeding $200,000 or joint annual income exceeding $300,000 
in the past two years) or wealth (net worth exceeding $1 million and excluding one’s primary 
residence).53 Except in limited circumstances, investors who do not qualify as accredited do not 
have direct access to the private markets. Once an investor is qualified as accredited, however, 
there is no definitional limit to how much that investor can invest in the market. Assuming the 
investor is not qualified to be an accredited investor under a different test, this technically means 
that an investor with net worth of $999,999 – just short of the wealth threshold – can directly invest 
$0 in the private market, but an investor worth just $1.01 more could directly invest their entire 
net worth.  

In 2014, the IAC discussed the challenges associated with the SEC’s reliance on wealth 
and income tests and recommended that the SEC move toward alternate approaches that would 
qualify an individual based on financial sophistication.54 Recognizing how difficult it might be for 
the SEC to shift away from a set of criteria that are deeply entrenched in regulatory policy and 
market practice and taking into account concerns that alternative proposals might unnecessarily 
shrink the pool of eligible investors, the IAC also recommended that the SEC consider an 
alternative: limiting the share of an investor’s total assets that can be invested in private offerings.55 
In 2020, the SEC added passing one of three securities licensing exams to its list of professional 
credentials that qualify an individual as an accredited investor under Rule 501(a)(10).56 While this 
represented a positive step in relying on financial sophistication rather than income or wealth, it is 

 
51  See U.S. Sec. & Exch. Comm’n, Review of the “Accredited Investor” Definition under the Dodd-Frank Act 
(Dec. 14, 2023) at 9 (hereinafter “Commission’s 2023 Review of the “Accredited Investor” Definition”).   
52  Supra notes 7 and 8 (comparing competing stakeholder views). 
53  Rule 501(a), 17 CFR 230.501(a). 
54  Recommendation of the Investment Advisory Committee: Accredited Investor Definition (Oct. 9, 2014). 
55  Id. 
56  These include FINRA’s General Securities Representative (Series 7), NASAA’s Investment Adviser 
Representative (Series 65), and FINRA’s Private Securities Offering Representative (Series 82). See U.S. Sec. & Exch. 
Comm’n, Order Designating Certain Professional Licenses as Qualifying Natural Persons for Accredited Investor 
Status Pursuant to Rule 501(a)(10) under the Securities Act of 1933, Release No. 33–10823 (Aug. 26, 2020) [85 FR 
64234 (Oct. 9, 2020)]; see also Commission’s 2023 Review of the “Accredited Investor” Definition, supra note 51, at 
10, 49-50.  

https://www.sec.gov/spotlight/investor-advisory-committee.shtml
https://www.sec.gov/files/review-definition-accredited-investor-2023.pdf
https://www.sec.gov/spotlight/investor-advisory-committee-2012/investment-advisor-accredited-definition.pdf
https://www.sec.gov/files/rules/other/2020/33-10823.pdf
https://www.sec.gov/files/rules/other/2020/33-10823.pdf
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not clear whether the 2020 additions materially increased the number of accredited investors 
because many may have already qualified as accredited based on the income or wealth test. 

The IAC finds that any initiative to expand direct access to retail investors should seek to 
address the overinclusive and underinclusive nature of the existing definition. Specifically, the 
current definition places no limits on sales to unsophisticated investors who have a limited time 
horizon and limited capacity for loss (e.g., older investors who qualify based on retirement assets 
they cannot afford to lose). At the same time, the current definition prohibits sales to sophisticated 
investors who do not meet the income or wealth criteria, even if they have longer time horizons 
and a willingness to assume the requisite risk of loss (e.g., younger professionals and entrepreneurs 
who are eager to explore the markets and may have decades to save and recover from any potential 
losses).  

 
Recommended Guardrail #1: Emphasize investor sophistication (rather than income or wealth) 
as part of any potential expansion of direct access  
 

Rule 501(a)(10) of Regulation D gives the SEC the power to publish by order, after notice 
and public comment, a list of credentials or designations that it believes demonstrate “sufficient 
knowledge and experience in financial and business matters to evaluate the merits and risks of a 
prospective investment.” As noted, the SEC relied on this authority in 2020 to qualify investors 
who pass the Series 7, 63, and 82 securities licensing exams, irrespective of income or net worth. 

The IAC reviewed private market access proposals seeking to add additional credentials to 
the Rule 501(a)(10) list: we found that some appear to be appropriate, but, importantly, that others 
were not. We based our determination on criteria such as requiring rigorous competency 
examinations, setting minimum education and professional practice requirements, and imposing 
continuing education requirements, similar to the securities licensing exams that the Commission 
has already accepted. Indeed, most of the credentials listed below serve as a regulatory substitute 
for one or more state securities licensure exams in many jurisdictions.57  

The IAC believes that the following credentials could be appropriate additions to the 
existing list: (1) Chartered Financial Analysts, (2) Certified Financial Planners, (3) Certified Public 
Accountants, (4) Chartered Financial Consultants, (5) Personal Financial Specialists, (6) Certified 
Investment Management Analysts; and (7) Certified Private Wealth Advisors.58  

 
57  For a helpful discussion of these credentials and other financial professional designations, please review 
FINRA’s database of professional designations, available at Professional Designations | FINRA.org, and the following 
investor bulletin jointly produced by FINRA, the Commission’s Office of Investor Education and Advocacy, and the 
North American Securities Administrators Association: Investor Bulletin: Making Sense of Financial Professional 
Designations | FINRA.org (June 20, 2025). 
58  This is consistent with two legislative proposals introduced in the House this year: (1) H.R.3394 - Fair 
Investment Opportunities for Professional Experts Act, which passed the House on June 23, 2025, and (2) H.R. 3348 
- Accredited Investor Definition Review Act, which was introduced on May 20, 2025. H.R. 3394 directs the 
Commission to undertake rulemaking that would allow any natural person to become accredited based on 

https://www.sec.gov/spotlight/investor-advisory-committee.shtml
https://www.finra.org/investors/professional-designations
https://www.finra.org/investors/insights/making-sense-professional-designations
https://www.finra.org/investors/insights/making-sense-professional-designations
https://www.congress.gov/bill/119th-congress/house-bill/3394/text
https://www.congress.gov/bill/119th-congress/house-bill/3394/text
https://www.congress.gov/bill/119th-congress/house-bill/3348/text
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The IAC also supports, in principle, the notion of creating an accredited investor test, 
provided that it (i) adequately probes the examinee’s ability to understand the unique features and 
risks of making private market investments, including the importance of diversification;59 and (ii) 
is developed by the Commission in consultation with other federal and state regulators as well as 
industry and investor stakeholder groups.60 The Commission could delegate administration of the 
test to FINRA, given FINRA’s extensive experience administering competency examinations, or a 
body that commonly support retail investors. An accredited investor test, coupled with 
Commission approval of the designations above, is, in the Committee’s view, a reasonable way to 
remove the private market barrier for sophisticated investors who understand and are willing to 
take on the risk of private market investment.61 

 
Recommended Guardrail #2: Place prudential limits on the amount that can be invested by retail 
investors who do not meet sophistication or wealth criteria and index the existing income and 
wealth thresholds for inflation on going-forward basis 
 

As noted above, one of the chief criticisms of the existing accredited investor definition is 
the perception that it unfairly divides the U.S. population into segments that either get unlimited 

 
“demonstrable education or job experience to qualify such person as having professional knowledge of a subject 
related to a particular investment, and whose education or job experience is verified by a self-regulatory organization 
(as defined in section 3(a) of the Securities Exchange Act of 1934).” H.R. 3347 directs the Commission to update Rule 
501(a)(10) to include the list of certifications, designations, and credentials that were approved by Commission order 
in 2020 as described above; add other designations that are “substantially similar in measuring financial sophistication, 
knowledge, and experience in financial matters;” and periodically review and adjust the Commission’s list at least 
once every five years moving forward. 
59  The SEC’s own website speaks about the “magic of diversification,” which is described as “[t]he practice of 
spreading money among different investments to reduce risk is known as diversification. By picking the right group 
of investments, you may be able to limit your losses and reduce the fluctuations of investment returns without 
sacrificing too much potential gain.” See U.S. Sec. & Exch. Comm’n, Beginners’ Guide to Asset Allocation, 
Diversification, and Rebalancing (Aug. 27, 2009). 
60  This is consistent with the approach advanced in H.R.3339 - Equal Opportunity for All Investors Act of 2025, 
which passed the House on July 21, 2025. H.R. 3339 directs the Commission to undertake rulemaking that creates an 
accredited investor test that is “designed with an appropriate level of difficulty such that an individual with financial 
sophistication would be unlikely to fail” but capable of demonstrating competency on the following topics: different 
types of securities, federal disclosure requirements, corporate governance, financial statements, and the risk of 
investing in private companies and private funds. H.R. 3339 listed the following as examples of private asset risks: 
limited liquidity, limited disclosures, subjectivity and variability in valuations, information asymmetry, leverage, 
concentration risk, longer investment horizons, and conflicts of interest. H.R. 3339 passed the House unanimously. 
61  The IAC does not endorse a competing financial sophistication proposal that would treat investors as 
accredited if they receive investment advice or individualized investment recommendations from a registered 
investment professional. Registered firms and professionals have strong financial incentives to recommend private 
market assets, which can compromise the quality of their advice. See, e.g., Remarks of Phil Bak, Craig McCann & 
Professor Benjamin Edwards, IAC Panel Discussion: Mainstreaming of Alternative Assets to Retail Investors (Dec. 
10, 2024). Investors who lack financial sophistication may not be aware of or understand how these conflicts of interest 
could harm them, as observed in private market cases like GBP Capital and Woodbridge. See, e.g., Private Equity 
Exec Sentenced to Prison for $1.6B GPB Capital Fraud, FA Magazine (May 14, 2025).  

https://www.sec.gov/spotlight/investor-advisory-committee.shtml
https://www.sec.gov/about/reports-publications/investorpubsassetallocationhtm
https://www.sec.gov/about/reports-publications/investorpubsassetallocationhtm
https://www.congress.gov/bill/119th-congress/house-bill/3339
https://www.fa-mag.com/news/two-new-york-private-equity-execs-sentenced-in--1-6b-funds-scheme-82495.html
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access to the private markets or no access at all. The IAC agrees that this all-or-nothing approach 
is flawed. It is important, however, to avoid going from “no access” to “full access.” 

If the Commission determines that expanded direct access for retail investors is warranted, 
we propose the following prudential limit, which we term “basic access.”62 “Basic access” could 
generally be defined as: “the ability for retail investors who do not meet a sophistication test or the 
income or wealth criteria set forth in Rule 501(a)(5) and (6) to directly invest the greater of:  

(a) on an annual basis, up to 10% of last year’s individual or joint spousal income;  

(b) in the aggregate, up to 10% of individual or joint spousal net worth, exclusive of 
personal residence and automobiles; or  

(c) in the aggregate, up to 10% of the value of the investor’s securities investments.”63  

The Committee discussed which wealth categories to use (income versus net worth versus 
investable assets) and the need for inflationary adjustments. No particular wealth category emerged 
as distinctly superior to the others so the Committee is opting for a flexible approach that would 
allow investors to qualify using any of the categories.64 In considering whether the financial 
thresholds used in the income and wealth tests should be adjusted for inflation (bearing in mind 
that those thresholds have not been adjusted since 1982), the Committee took note of competing 
industry and consumer views. Panelists representing certain consumer groups have advocated for 
a full inflationary adjustment retroactive to 1982, while panelists representing industry groups have 

 
62  Sitting Commissioners Uyeda and Peirce have both discussed this approach. See, e.g., Commissioner Mark 
Uyeda, Remarks at the “Going Public in the 2020s” Conference: Columbia Law School/Business School Program in 
the Law and Economics of Capital Markets (Mar. 3, 2023), (“To provide investment exposure to growth-stage 
companies for Main Street investors, consideration should be given to allowing an individual to invest a certain 
percentage of his or her income or net worth in one or more private companies during a year.”); Commissioner Hester 
Peirce, Capital On-Ramps: Remarks at the SEC’s 42nd Annual Small Business Forum – Exploring the Early-Stage 
Landscape: Trends and Strategies in Capital Raising (Apr. 24, 2023) (potential options to expand access “include 
allowing anyone to invest some percentage of her investment portfolio in private companies—a technique already 
used in the crowdfunding rules”).   
63  The Committee selected 10% as the allocation figure because it is a recurring feature of private market access 
proposals and because it is the investment limit found in two existing JOBS Act exemptions – Regulation 
Crowdfunding (applying 5% and 10% limitations) and Regulation A+ (10% limitation for non-accredited investors). 
Regulation A limits the amount non-accredited investors can purchase to no more than 10% of the greater of their 
annual income or their net worth. 17 CFR 230.251(d)(2)(i)(C). Regulation Crowdfunding limits the amount Individual 
investors can invest in all Regulation Crowdfunding offerings over the course of a 12-month period to: (a) the greater 
of $2,200 or 5% for investors with annual income or net worth less than $107,000 or (b) 10% of the lesser of the 
investor’s annual income or net worth for investors whose annual income and net worth are equal to or more than 
$107,000. 17 CFR 227.100(a)(2). The Committee expects that the Commission would solicit comment on this 
approach as part of the rulemaking process. 
64  This approach is similar to a legislative proposal, entitled the Investment Opportunity Expansion Act, which 
was included in several bills considered by the House during the 118th Congress. The proposal was incorporated into 
Division C, Title II, of  H.R. 2799, the Expanding Access to Capital Act. H.R. 2799, which passed the House. That 
bill proposed a new qualification path for accredited investors that would allow natural persons to invest up to 10% 
of the individual's net assets or 10% of the individual's annual income, whichever is greater, in the aggregate for private 
offerings. 

https://www.sec.gov/spotlight/investor-advisory-committee.shtml
https://www.sec.gov/news/speech/uyeda-remarks-going-public-conference-030323
https://www.sec.gov/news/speech/uyeda-remarks-going-public-conference-030323
https://www.sec.gov/news/speech/peirce-capital-ramps-04-24-2023
https://www.sec.gov/news/speech/peirce-capital-ramps-04-24-2023
https://www.congress.gov/118/bills/hr2799/BILLS-118hr2799rfs.pdf


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consistently opposed that approach. The Committee is opting for the least-disruptive option, which 
would be to index the thresholds on a going-forward basis.65    

Looking ahead, indexing for inflation would help ensure that the thresholds retain their 
utility as an imperfect but still-relevant proxy for an investor’s ability to withstand loss. When 
initially adopted in 1982, the definition applied narrowly to the wealthiest 1.8% of American 
households. As noted above, the unadjusted thresholds in the definition covered approximately 
19% of American households in 2022. Without indexing for inflation on a going-forward basis, 
that percentage is estimated to grow to nearly half (49.2%) of all American households by 2042, 
if not earlier.66 Indexation would ensure that the income and net worth metrics continue to serve 
as meaningful proxies for an investor’s capacity for loss. 

  
Special Consideration: Retirement Assets 

 
Another idea that generated significant discussion in previous IAC panels is the exclusion 

of retirement assets (or a portion thereof) from the calculations used in the wealth test. While the 
Committee would like to see the accredited investor definition calibrated to help Americans save 
for retirement, it did not have enough information to conclude whether that would be best 
accomplished by including or excluding retirement assets from the wealth test.  

As of 2022, nearly one-third of all “accredited” American households, 4.84 million of the 
16.44 million total, relied on retirement assets to qualify as accredited investors.67 According to 
one commentator, “[f]or many families, the assets held in IRAs and [defined contribution] plans 
(typically associated with either a current job or a past job) are among the most important 
components of their net worth and are a key determinant of their future retirement security.”68 In 
previous IAC panels, some panelists cautioned that too many older investors, even accredited ones, 
have lost too much of their retirement savings in the private markets and opined that retirement 
assets should be specially protected and excluded from the wealth test.69 Other IAC panelists, 
however, have noted the investment performance and diversification benefits of private market 
assets, which could maximize retirement savings under the right circumstances.70 The Committee 

 
65  This is consistent with the approach utilized in H.R.3394 - Fair Investment Opportunities for Professional 
Experts Act, which passed the House on June 23, 2025. 
66  Commission’s 2023 Review of Accredited Investor Definition, supra note 51. 
67  See id, at 21-23.  
68  Aditya Aladangady et al., Changes in U.S. Family Finances from 2019 to 2022: Evidence from the Survey of 
Consumer Finances. Washington: Board of Governors of the Federal Reserve System, at 17 (Oct. 2023), available at 
https://doi.org/10.17016/8799).  
69  See, e.g., Written Statement of Amanda Senn and Written Statement of Michael J. Canning, IAC Panel 
Discussion Regarding Exempt Offerings Under Regulation D Rule 506 (Sept. 21, 2023). 
70  See, e.g., Written Remarks of Rajib Chanda: What Do Retail Investors Want When Allocating to Private 
Markets?, IAC Panel Discussion: Mainstreaming of Alternative Assets to Retail Investors (Dec. 10, 2024) 
(presentation available at sec-panel-stb-slides-chanda.pdf); Steven Neil Kaplan Presentation, IAC Panel Discussion 
Examining the Growth of Private Markets Relative to the Public Markets: Drivers and Implications (March 2, 2023). 
  

https://www.sec.gov/spotlight/investor-advisory-committee.shtml
https://www.congress.gov/bill/119th-congress/house-bill/3394/text
https://www.congress.gov/bill/119th-congress/house-bill/3394/text
https://www.sec.gov/files/review-definition-accredited-investor-2023.pdf
https://doi.org/10.17016/8799
https://www.sec.gov/files/amanda-senn-written-statement-iac-092123.pdf
https://www.sec.gov/files/written-statement-mike-canning-iac-092123.pdf
https://www.sec.gov/files/sec-panel-stb-slides-chanda.pdf
https://www.sec.gov/files/kaplan-iac-presentation.pdf


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recommends that the Commission study this important topic and report on its findings to confirm 
that any change that the Commission makes to the accredited investor definition does not harm 
retirees.71  

 
B. Form D Policy and Practice 
 
The guardrails proposed in this Part are intended to ensure that any expansion of direct 

access fits with the core architecture of the federal securities laws. Ever since Congress enacted 
the federal securities laws in the 1930s, the basic rule underlying the regulatory scheme has held 
that any offer or sale of securities must be registered with the Commission, unless it qualifies for 
a recognized exemption. For over 90 years, this registration requirement has served to ensure that 
investors and markets receive full and fair disclosure of material information to promote securities 
price accuracy, investor decision-making, and investor oversight.72   

The US Supreme Court, in SEC v. Ralston Purina, established the criteria for claiming an 
exemption from registration under Section 4(a)(2) of the Securities Act.73 The Court allowed the 
exemption where the persons participating in the offering do not need the protections provided by 
SEC registration, because they “have access to the kind of information which registration would 
disclose.”74 A subsequent Fifth Circuit decision elaborated that if investors “did not possess the 
information requisite for a registration statement, they could not bring their sophisticated 
knowledge of business affairs to bear” in deciding whether to invest, meaning that an information-
lacking offering could not be exempt.75 Viewed from today’s vantage point, this highlights that  
sophistication without information is of limited use in navigating the private markets.  

In 1982, the SEC adopted Regulation D to allow issuers to offer and sell their securities 
offerings in limited private offerings without the need to register with the SEC.76 Regulation D 

 
71  The Commission could study the impact that accredited investor reforms would have on retiree households 
through: (a) routine examination of investment firms, by reviewing firm policies and procedures to ascertain the 
criteria that firms subject to fiduciary and best interest standards use to approve and monitor the sales of private 
offerings to accredited investors and by reviewing anonymized customer account data of accredited investors who 
indicate their accounts are being used for retirement savings, comparing and contrasting complaint and account 
performance data for concentrations below, at, and above various allocations; (b) assessment of victim profiles in its 
own complaint files and in regulatory actions (brought by the Commission, FINRA, and state securities regulators) 
that involve a private offering to gauge the involvement of and impact on older, retired investors versus other investor 
populations. Publicly reporting these findings would provide valuable private market data and insights for the 
Commission and other policymakers and stakeholders whose priorities are to educate and protect older American 
investors. 
72  See Commission’s 2023 Review of the “Accredited Investor” Definition, supra note 51, at 5. 
73  346 U.S. 119, 127 (1953). 
74  See Commission’s 2023 Review of the “Accredited Investor” Definition, supra note 51, at 7. 
75  Hill York Corp. v. American International Franchises, Inc., 448 F.2d 680, 690 (5th Cir. 1971). 
76  See Federal Register Vol. 47, No. 51 at 11251,17 CFR Parts 230 and 239 [Release No. 33-6389] at 11251-
11261 9, including the chart at 11259-60. 

https://www.sec.gov/spotlight/investor-advisory-committee.shtml
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was meant to encourage capital raising by small businesses,77 and contains two relevant 
information provisions: 

• Form D: Issuers relying on Regulation D are required to file “Form D” with the 
Commission within 15 calendar days after the first sale of securities in a Regulation D 
offering.78 The form collects basic information, including the issuer’s identity and 
address, names and titles of executive officers and promoters, amount and type of 
securities offered and sold, use of proceeds, number and type of investors, and sales 
commissions and finders’ fees. Since 2008, this filing must occur via the EDGAR 
system, making it easily available to investors, state securities regulators, and other 
interested parties. 

• Rule 502(b) of Reg. D: When any investors who are not “accredited investors” 
participate in a Rule 506(b) offering, the issuer must provide specific information, 
including financial statements (audited if the offering exceeds $20 million), a 
description of the securities, use of proceeds, management and business details, risk 
factors. The issuer is not required to provide any of this information when only 
“accredited investors” participate in the offering. 

One point regarding the original Regulation D is worth emphasizing. Regulation D was 
clearly intended to provide a narrow exception, including from the overall scheme that the 
Supreme Court put in place in Ralston Purina. The limited scope of the private markets at the time 
naturally limited the reach of exempt offerings. The registration requirements contained in Section 
12(g) of the Exchange Act limited the shareholder base of non-public companies to fewer than 500 
shareholders.79 Finally, the conservative income and wealth thresholds set by Congress in 1982 
resulted in less than 2% of U.S. households qualifying as accredited investors.80  

Since 1982, private markets have grown considerably due to a number of factors, and this 
growth has been particularly pronounced since 2012, when Congress enacted the JOBS Act.81 As 
shown in Figure 1 below, in 2013, there were only 43 U.S.-based “unicorns” (start-ups with an 
implied valuation of at least $1billion); by 2024, the number of unicorns had risen to 693 and their 
implied valuation exceeded $2.6 billion.  

 
77  The “accredited investor” concept was created by Congress (and not the SEC), pursuant to the Small Business 
Incentive Act of 1980. See Revision of Certain Exemptions From Registration for Transactions Involving Limited 
Offers and Sales, Release No. 33–6389 (Mar. 8, 1982), 47 Fed. Reg. 11,251. 
78  17 C.F.R. § 230.503 (Regulation D Rule 503). 
79  This threshold was subsequently raised by the 2012 JOBS Act. See Exchange Act §12(g)(1)(A), 15 U.S.C. 
§ 78l(g)(1)(A) (2012). 
80  The $1 million net worth threshold from 1982 translates into $3.1 million today; the $200,000 individual 
income/$300,000 joint income thresholds translate into $615,000/$920,000 today. 
81  The JOBS Act included provisions beneficial to the growth of private markets, such as increasing the number 
of allowed shareholders of record for private companies. See supra note 79. 

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Despite the exponential growth of private markets, the SEC has not taken steps to 
modernize the information requirements contained in Regulation D. The outdated nature of 
Regulation D taken as a whole has prompted regular critiques from investor representatives, SEC 
commissioners, legislators, and think tanks.82 These issues have also been the focus of extensive 

 
82  See, e.g., Caroline A. Crenshaw, Comm’r, SEC, Remarks at Symposium on Private Firms: Reporting, 
Financing, and the Aggregate Economy at the University of Chicago Booth School of Business (Apr. 14, 2022); 
Caroline A. Crenshaw, Comm’r, SEC, Big “Issues” in the Small Business Safe Harbor: Remarks at the 50th Annual 
Securities Regulation Institute (Jan. 30, 2023); Allison Herren Lee, Comm’r, SEC, Going Dark: The Growth of Private 
Markets and the Impact on Investors and the Economy (Oct. 12, 2021); Hester M. Peirce, Comm’r, SEC, Bridging the 
Gap: Remarks before the Northwest Securities Institute (May 30, 2025); Mark T. Uyeda, Comm’r, SEC, Remarks at 
the 51st Annual Securities Regulation Institute (Jan. 22, 2024); Center for American Progress, How Exemptions From 
Securities Laws Put Investors and the Economy at Risk (March 22, 2023); Hearing, House Committee on Financial 
Services, The Future of American Capital: Strengthening Public and Private Markets by Increasing Investor Access 
and Facilitating Capital Formation (Feb. 26, 2025); Healthy Markets Association, In the Public Interest: Why 
Policymakers and Regulators Must Restore the Public Capital Markets (2022). 

https://www.sec.gov/spotlight/investor-advisory-committee.shtml
https://www.sec.gov/newsroom/speeches-statements/crenshaw-remarks-symposium-private-firms-041422
https://www.sec.gov/newsroom/speeches-statements/crenshaw-remarks-symposium-private-firms-041422
https://www.sec.gov/newsroom/speeches-statements/crenshaw-remarks-securities-regulation-institute-013023
https://www.sec.gov/newsroom/speeches-statements/crenshaw-remarks-securities-regulation-institute-013023
https://www.sec.gov/newsroom/speeches-statements/lee-sec-speaks-2021-10-12
https://www.sec.gov/newsroom/speeches-statements/lee-sec-speaks-2021-10-12
https://www.sec.gov/newsroom/speeches-statements/peirce-remarks-northwest-securities-institute-053025
https://www.sec.gov/newsroom/speeches-statements/peirce-remarks-northwest-securities-institute-053025
https://www.sec.gov/newsroom/speeches-statements/uyeda-remarks-securities-regulation-institute-012224
https://www.sec.gov/newsroom/speeches-statements/uyeda-remarks-securities-regulation-institute-012224
https://www.americanprogress.org/article/how-exemptions-from-securities-laws-put-investors-and-the-economy-at-risk/
https://www.americanprogress.org/article/how-exemptions-from-securities-laws-put-investors-and-the-economy-at-risk/
https://financialservices.house.gov/calendar/eventsingle.aspx?EventID=409469
https://financialservices.house.gov/calendar/eventsingle.aspx?EventID=409469
https://healthymarkets.org/product/public-vs-private-markets-a-special-report
https://healthymarkets.org/product/public-vs-private-markets-a-special-report


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academic commentary.83 The IAC has also drawn attention to these issues and urged the 
Commission to act.84 

The IAC’s March 2023 panel summarized the various drawbacks for individual retail 
investors, including those who qualify as accredited investors.85 These include:86  

• Lack of Available Information: If information is provided at all, it need not be uniform 
in content, making comparisons between companies difficult, and the information need 
not be updated as circumstances change. Voluntary disclosures are prone to greater 
error and can be influenced by overly optimistic assumptions about future prospects.87 

• Information asymmetry:  Issuers in Rule 506 exempt offerings are not required to 
provide any information to accredited investors, and even when they do provide such 
information, what information and to whom they provide it is determined by the issuer 
or is subject to negotiation and agreement by the investor and the issuer, leaving smaller 
and more vulnerable investors in a position where they are unlikely to have access to 
unbiased and important information.88 

• Inability to perform adequate due diligence: In the absence of mandatory disclosure, 
investors in the private market are expected to conduct their own due diligence to 
determine a fair price for a security. Depending on the circumstances, conducting such 
due diligence is prohibitively expensive, extremely difficult, and/or practically 
impossible for a retail investor who can only make a relatively small investment. 

• Inability to negotiate favorable terms: In the exempt market, larger or well-known 
investors can—and often do—receive more favorable terms, and the best deals may 

 
83  See, e.g., Elisabeth de Fontenay, The Deregulation of Private Capital and the Decline of the Public Company, 
68 HASTINGS L.J. 445 (2017); Jennifer S. Fan, Regulating Unicorns: Disclosure and the New Private Economy, 57 
B.C. L. REV. 583 (2016); Renee M. Jones, The Unicorn Governance Trap, 166 U. PA. L. REV. ONLINE 165 (2017); 
George S. Georgiev, The Breakdown of the Public–Private Divide in Securities Law: Causes, Consequences, and 
Reforms, 18 N.Y.U. J.L. & BUS. 221 (2021); Matthew Wansley, Taming Unicorns, 97 IND. L.J. 1203 (2021); Elizabeth 
Pollman, Private Company Lies, 109 GEO. L.J. 353 (2020); Verity Winship, Private Company Fraud, 54 U.C. DAVIS 
L. REV. 663 (2020); Anat Alon-Beck & John Livingstone, Mythical Unicorns and How to Find Them: The Disclosure 
Revolution, 2023 COLUM. BUS. L. REV. 1 (2023); George S. Georgiev, Is “Public Company” Still a Viable Regulatory 
Category?, 13 HARV. BUS. L. REV. 1 (2023). 
84  See supra note 2 (listing prior IAC panels and recommendations). 
85  Panel Discussion Examining the Growth of Private Markets relative to the Public Markets: Drivers and 
Implications (Mar. 2, 2023). 
86  While many panelists spoke to these drawbacks, they were summarized well by Faith Anderson of the 
Washington Securities Division, and her remarks are used to frame this issue. 
87  See also George S. Georgiev, The Breakdown of the Public–Private Divide in Securities Law: Causes, 
Consequences, and Reforms, 18 N.Y.U. J.L. & BUS. 221, 284-86 (2021); George S. Georgiev, Is “Public Company” 
Still a Viable Regulatory Category?, 13 HARV. BUS. L. REV. 1 (2023). 
88  Previous proposals to expand the private markets have cited the ‘increasing availability of information’ as a 
general reason to ease private market restrictions. While there certainly is more information than ever, it remains the 
case that the most salient investment information about most private companies is kept out of public view and is 
difficult for less influential investors to access. 

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only be available to the largest and most influential investors.  Realistically, retail 
investors cannot negotiate for such advantages and therefore may enter into private 
investments at a severe disadvantage. 

In sum, while the Commission, state regulators and investor advocates all agree that retail 
investors deserve access to high-quality investment options, the obsolete informational framework 
pertaining to the private markets leaves investors in a vulnerable position. In the private markets, 
small retail investors are often unable to obtain access to important information, face prohibitive 
costs for the necessary level of due diligence, typically receive less favorable terms than larger 
investors, lack the resources to lower risk through diversification, and are exposed to higher levels 
of fraud.89 Expanding information requirements will not be as burdensome as it might first appear, 
because many issuers are already in possession of the information that investors need, which is 
generated in the course of the preparation of audited financials and in order to maintain internal 
controls and procedures over financial reporting. 

 
Guardrail #3: The SEC should enforce the already-existing Form D filing requirement  

 
The SEC should strictly enforce the existing requirement that issuers relying on Regulation 

D submit Form D within 15 calendar days of closing the first offering. Under existing Rule 507, 
issuers who do not comply with the Form D filing requirement may lose their ability to rely on 
Regulation D upon the completion of certain procedural steps. In the interest of judicial efficiency, 
the SEC should condition the availability of Reg D exemptions on the filing of Form D and 
adopting a clear penalty for such failure. For example, failure to file a Form D with the SEC could 
result in the loss of the ability to rely on Reg D exemptions for a 12-month period. Penalties should 
also be considered for failure to file any required amendments.  

We note that Form D is not burdensome: Form D calls for the provision of very minimal 
information, none of which should be commercially sensitive; it is to be completed online, and, 
according to the SEC’s own estimates under the Paperwork Reduction Act, the average time burden 
per filing is 4 hours.90  

In addition, the SEC should require an explanation when an issuer uses the “decline to 
disclose” options on Form D. Certain fields, including revenue range and number of employees, 
allow the issuer to check a “decline to disclose” box on Form D. The SEC should revise Form D 
to require an explanation for the issuer’s unwillingness to disclose. While the IAC believes that 

 
89  Written Testimony of Elisabeth de Fontenay, Professor of Law, Duke University, Before the United States 
House of Representatives Committee on Financial Services Subcommittee on Investor Protection, Entrepreneurship, 
and Capital Markets, “Examining Private Market Exemptions as a Barrier to IPOs and Retail Investment” at 8-10 
(Sept. 11, 2019). See also sources cited in note 83 supra. 
90  See Supporting Statement for the Paperwork Reduction Act Information Collection Submission for 
Regulation D (Form D) (2024). The estimated annual cost to the federal government of processing Form D is also 
minimal ($15,000). See Supporting Statement for the Paperwork Reduction Act Information Collection Submission 
for Form D (2016).  

https://www.sec.gov/spotlight/investor-advisory-committee.shtml
https://law.duke.edu/sites/default/files/news/written-testimony-de-fontenay.pdf
https://www.reginfo.gov/public/do/DownloadDocument?objectID=142878901
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there may be circumstances where such non-disclosure could be warranted, in the vast majority of 
cases the information would already be available through other sources, and issuers should be 
encouraged to complete Form D as fulsomely as possible. 

 
Guardrail #4: The SEC should mandate information parity among investors and the filing of a 
Form D amendment at closing; it should also consider expanding Form D through notice-and-
comment rulemaking 

 
Assuming that the SEC proceeds with expanding direct access, the Committee supports the 

expansion of Form D information requirements. Importantly, the Committee believes that the 
precise contours of the new information requirements should be determined through notice-and-
comment rulemaking. We note that the expanded information requirement can be calibrated to 
apply to issuers of a certain size or securities issuances above a particular dollar threshold or issuers 
of above a particular size, as measured by assets and/or revenues. Such scaled approaches are 
already in place in other contexts.91 

In particular, the Committee recommends that the SEC consider the following categories 
of information: (1) Legal counsel representing the issuer, if any; (2) The issuer’s accountants or 
auditors, if any; (3) A brief description of the issuer’s general solicitation plans, if any; (4) A brief 
description of the issuer’s existing and proposed business, including products or services offered 
or intended to be offered; (5) A listing of any officers or directors with greater than a 5% equity 
interest in the issuer; (6) Expansion of current information in Item 16, Use of Proceeds; (7) 
Disclosure of any findings of securities fraud, pending and concluded enforcement actions, and/or 
non-compliance with the securities laws by the issuer or any Related Persons; (8) Disclosure of 
material risks and conflicts of interests including details regarding any fees, costs, or charges 
assessed to investors. We note that this list of items is intended to be a starting point and that the 
feedback of investors and market participants may reveal that, in some or all offerings, some of 
these information categories are unnecessary or that others may be necessary. 

To give those investors and the Commission a complete picture of the offering, including 
the amount of capital that is actually raised, the issuer should file a closing amendment to Form D, 
as previously proposed by the Commission in 2013.92 Without such a filing, neither the SEC nor 
the issuer’s investors have reliable information about the volume of capital actually raised in the 
offering.  

The SEC should require that issuers provide copies of any information provided to one 
investor to all other investors to ensure consistency of information disclosure across all investors. 
In multi-stage funding rounds, new investors must receive all information provided to other 

 
91  See, e.g., Jeff Schwartz, The Law and Economics of Scaled Equity Market Regulation, 39 J. CORP. L. 347 
(2014). 
92  See U.S. Sec. & Exch. Comm’n, Proposed Amendments to Regulation D, Form D, and Rule 156, SEC Rel. 
No. 33-9416 (July 10, 2013). 

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investors in the preceding 90 days to ensure that any new investor has access to the same 
information as prior and existing investors.  

The IAC recognizes that there may be special circumstances whereby an information parity 
requirement may be unworkable or cumbersome or where an investor requests information for its 
own compliance purposes due to its specific regulatory profile. The Committee recommends that 
the SEC consider appropriate exceptions for information that clearly fits those criteria and develop 
a mechanism whereby an issuer may apply for a waiver of the information parity requirement. 

  
Special Consideration: Ongoing disclosure of basic information by large private firms 

 
Assuming that the SEC proceeds with expanding direct access, the Committee 

recommends that the SEC study whether it is necessary to require ongoing reporting of basic 
information by large, private issuers, where the information required would be similar to the 
information required to be provided on Form D. The IAC believes that such a requirement may be 
needed to level the playing field for investors in what is a large and rapidly growing secondary 
trading market for securities that were initially sold based upon an exemption from the registration 
requirement. We preliminarily suggest that the SEC examine whether to create the category of 
“large private issuer” and define it as any company with a valuation of at least $700 million 
(excluding the value of shares held by affiliates) and more than 1,000 beneficial equity owners, or 
any company with a valuation of at least $700 million that is an affiliate of a registered broker-
dealer, investment adviser, or bank.93 

 
IV. CONCLUSION 

 
The Committee appreciates the Commission’s consideration of the foregoing 

Recommendations to calibrate retail investor access to private market assets. As noted throughout, 
in the Committee’s view, the optimal way for retail investors to access private market assets is 
through registered funds, which allow retail investors to invest in broadly diversified funds that 
benefit from Commission review, audited financials, professional fund management, various levels 
of liquidity, and the protections of the Investment Company Act. To improve the suitability of such 
investments for investors, the Commission should implement the recommendations discussed in 
Part II. If there were to be an expansion of direct access to private market assets, this expansion 
should be accompanied by the basic investor protection guardrails discussed in Part III. 

While this Recommendations has sought to address traditional private market assets 
specifically, the Committee believes that this careful weighing and balancing of competing 
industry and investor interests should be applied in equal measure to all corners of the U.S. capital 
markets. Retail access to private market assets has historically been limited precisely because those 

 
93  See, e.g., S. 4857, Private Markets Transparency and Accountability Act, 117th Congress (2021–22) 
(introduced Sept. 15, 2022) (proposing one potential approach).  

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assets are less transparent and riskier than public market assets. As the Commission considers 
revamping private market access requirements and introducing guardrails, the Commission should 
consider how policy choices in that context can be reconciled with its investor access and investor 
protection policies for other similarly-situated asset types that are unregulated or exempt, that 
provide the same (or lower) levels of transparency, and that have equal (or greater) risk. 

https://www.sec.gov/spotlight/investor-advisory-committee.shtml